Confirmed Signing with Link: [TOR] Marner re-signs (6 years, $10.893M AAV) Part III

[Whoshattenkirkshoes]

Marner gets paid in USD living in Canada plus his sponsorship $$ through the roof in Toronto.

Point has no state tax.


Point took a team friendly contract. Marner didn’t.

Close thread.

 

[Whoshattenkirkshoes]

Here is what I'm wondering up in Canada when it comes to endorsements. Are all these Leaf players getting national endorsements or just regional to the city? If it's just local stuff yea it's great money but no where close to 50%.

National endorsements are reserved for guys like Trout, Lebron, ect. None of the leafs are on that type of legendary level.

I'm sure CCM and Mattress firm give a nice paycheck but who is really paying millions for these guys to endorse their products?

They are getting national deals

 

[Hunter368]

Huh? It has everything to do with team success?
The leafs are the most popular team. That’s how they get advantages. That is success. It’s a business.

There is no weather cap. Endorsement cap.
There is a salary cap. Which is clearly affected
By tax rates. That are a systemic advantage that NO team can get around Or improve.

That’s the point. That’s the only point. That’s a clear and honest and sincere conversation.

No your not being honest about it, Leafs stars would earn more in endorsements when they finish last in the league then star players on the Cup winning team in many US teams. This advantage the Leafs have has nothing to do with team success, it has to do with the huge popularity of the sport in Ont/Canada. So Leaf fans complaining about weather/taxes advantages is pretty hypocritical when they hold a huge advantage in endorsements.

Population centres in Canada can’t be changed anymore then taxes can.....so it’s exactly the same it’s a systemic advantage using your words. Some teams have weather/tax advantages, some have endorsements advantages.......complaining about it is hypocritical especially when you hold arguably the biggest advantage of them all (huge endorsements compared to other many other NHL cities).

 

[CupsOverCash]

No your not being honest about it, Leafs stars would earn more in endorsements when they finish last in the league then star players on the Cup winning team in many US teams. This advantage the Leafs have has nothing to do with team success, it has to do with the huge popularity of the sport in Ont/Canada. So Leaf fans complaining about weather/taxes advantages is pretty hypocritical when they hold a huge advantage in endorsements.

Population centres in Canada can’t be changed anymore then taxes can.....so it’s exactly the same it’s a systemic advantage using your words. Some teams have weather/tax advantages, some have endorsements advantages.......complaining about it is hypocritical especially when you hold arguably the biggest advantage of them all (huge endorsements compared to other many other NHL cities).

Couldnt agree more. When Stamkos was a UFA they sang a different tune. When he was signed for cheaper than many thought and didnt choose Toronto all I heard since then is taxes. It is hypocritical but if it doesnt serve the almighty leafs then somebody is cheating it seems like...

 

[FourRings]

Other GMs are getting their guys to take team friendly deals. TML aren't.

 

[Legion34]

No your not being honest about it, Leafs stars would earn more in endorsements when they finish last in the league then star players on the Cup winning team in many US teams. This advantage the Leafs have has nothing to do with team success, it has to do with the huge popularity of the sport in Ont/Canada. So Leaf fans complaining about weather/taxes advantages is pretty hypocritical when they hold a huge advantage in endorsements.

Population centres in Canada can’t be changed anymore then taxes can.....so it’s exactly the same it’s a systemic advantage using your words. Some teams have weather/tax advantages, some have endorsements advantages.......complaining about it is hypocritical especially when you hold arguably the biggest advantage of them all (huge endorsements compared to other many other NHL cities).

They are a business that makes money. That’s success. That’s the point. The leafs werent given fans or fanbases. They earned it one way or another.

It’s how it works. The leafs just sold out a 7000 seat arena with tickets at 600 bucks. In newfoundland.

That has nothing to do with the population of toronto.

Crosby doesn’t play in Toronto. Every player has equal right to get endorsement money.

Every team has equal right to pay signing bonuses etc.

The leafs are successful at getting fans and making money.

Other teams can do the Same.

 

[Legion34]

Marner gets paid in USD living in Canada plus his sponsorship $$ through the roof in Toronto.

Point has no state tax.


Point took a team friendly contract. Marner didn’t.

Close thread.

Marner in my mind was 1 million overpaid compared to point even with the tax advantages

 

[CupsOverCash]

They are a business that makes money. That’s success. That’s the point. The leafs werent given fans or fanbases. They earned it one way or another.

It’s how it works. The leafs just sold out a 7000 seat arena with tickets at 600 bucks. In newfoundland.

That has nothing to do with the population of toronto.

Crosby doesn’t play in Toronto. Every player has equal right to get endorsement money.

Every team has equal right to pay signing bonuses etc.

The leafs are successful at getting fans and making money.

Other teams can do the Same.

So because they sold the most they are entitled to do this? Do you realize what you sound like?

 

[Hunter368]

Couldnt agree more. When Stamkos was a UFA they sang a different tune. When he was signed for cheaper than many thought and didnt choose Toronto all I heard since then is taxes. It is hypocritical but if it doesnt serve the almighty leafs then somebody is cheating it seems like...

The thing that makes me chuckle about the whole debate from some Leaf fans is:

- One side of their mouth that boast about the huge endorsements their stars & UFA’s get and say that’s why they will sign in Toronto vs other teams. Some claim JT is making 50+% of his hockey salary in endorsements......which is far more of a benefit then any tax gain. Some also claimed that’s why Leaf players will sign team friendly deals b/c they earn so much in endorsements......that group is a bit quieter these days and we all know why.

- Then out the other side of their mouth they complain that certain teams have weather/tax benefits they don’t have and that’s why their GM had to give out bigger deals to get comparable players.

It’s being hypocritical and he knows it but he won’t admit it and we all know it. I’m not trying to bust his chops, but his comments were so hypocritical it was comical & over the top. Yet he will continue to spin the discussion and deny it. Typical HFB circular conversation that I virtually always avoid b/c no one will admit when their wrong.

 

[Yackiberg8]

What's the difference in endorsements for a young star like AM or JT or Marner in Toronto vs Tampa Bay?

I hear on HFB players want to sign in Toronto partly b/c of the huge endorsements that get there vs any where else......especially many US cities where hockey is backpage news. I've heard some claim JT could be making as much as 6-7 million per year in endorsements.....which is more then 50% of his actual official salary.

Is that kinda important also or completely false thus we should ignore all future claims regarding it?

What's the argument here?

The Leafs have the biggest advantage in the league for endorsements (how much we don't really know), they also are a mixed bag for players wanting or not wanting to play in Toronto due to everything that comes with it. Is the trade off worth it for players? Some it is, some it isn't. I would argue that players use endorsements as the balance for dealing with Toronto media.

We haven't consistently seen players take discounts in Toronto because of endorsements (JT is one that could be argued has) but we have seen players consistently take discounts in Tampa Bay with tax rate being the most likely cause. I agree that they have achieved great buy-in from their players for what they are trying to do by everyone taking discounts to keep a good team together but I think the tax rate allows them to do this.

One aspect seems to be affecting contracts while the other does not.

 

[Tripod]

Here is what I'm wondering up in Canada when it comes to endorsements. Are all these Leaf players getting national endorsements or just regional to the city? If it's just local stuff yea it's great money but no where close to 50%.

National endorsements are reserved for guys like Trout, Lebron, ect. None of the leafs are on that type of legendary level.

I'm sure CCM and Mattress firm give a nice paycheck but who is really paying millions for these guys to endorse their products?

National AND regional.

Want a great example? I live in Halifax Nova Scotia...1800 KM or 1100 miles from Toronto. Also are 3 provinces away. CONNOR BROWN had a NATIONAL CCM skate commercial with Source For Sports, the largest sporting goods stores in Canada. I repeat, Connor Brown.

So just think what high end guys like M&M get. Hell, a quick search shows Marner in commercials from IPhone(both M&M in it), Beats By Dre, Mountain Dew, and Intact Insurance. Not sure...do those companies have $ or not?

Point is, when Connor Brown gets National commercials with the top Sporting Store in Canada, he doesn't get that elsewhere. Just watch...you think he gets one now that he is with Ottawa? No chance. Of course they could edit the commercial to now say Ottawa instead of Toronto. It would not be the 1st time that was done. CJ Miles did a Go Daddy commercial this last year...NATIONAL BTW.....where he promoted CJ's PJ's with Raptor PJ's. He was then traded to Memphis. So they had him voice over the saying "Even in Memphis" and continued to run the Go Daddy commercial Nationally. Wonder if CJ Miles gets commercials now that he is in Memphis....

The GTA is a huge market. It does make sense that Leaf and Raptor players get lucrative endorsement deals. And if they are being shown to 6+ million just in the GTA, why not have it Nationally since Raptor fans are across Canada and like it or not, so are Leaf fans.

 

[Dache]

They are a business that makes money. That’s success. That’s the point. The leafs werent given fans or fanbases. They earned it one way or another.

It’s how it works. The leafs just sold out a 7000 seat arena with tickets at 600 bucks. In newfoundland.

That has nothing to do with the population of toronto.

Crosby doesn’t play in Toronto. Every player has equal right to get endorsement money.

Every team has equal right to pay signing bonuses etc.

The leafs are successful at getting fans and making money.

Other teams can do the Same.

What’s this team in Newfoundland that has 7000 seats at $600?

 

[Tripod]

The thing that makes me chuckle about the whole debate from some Leaf fans is:

- One side of their mouth that boast about the huge endorsements their stars & UFA’s get and say that’s why they will sign in Toronto vs other teams. Some claim JT is making 50+% of his hockey salary in endorsements......which is far more of a benefit then any tax gain. Some also claimed that’s why Leaf players will sign team friendly deals b/c they earn so much in endorsements......that group is a bit quieter these days and we all know why.

- Then out the other side of their mouth they complain that certain teams have weather/tax benefits they don’t have and that’s why their GM had to give out bigger deals to get comparable players.

It’s being hypocritical and he knows it but he won’t admit it and we all know it. I’m not trying to bust his chops, but his comments were so hypocritical it was comical & over the top. Yet he will continue to spin the discussion and deny it. Typical HFB circular conversation that I virtually always avoid b/c no one will admit when their wrong.

Excellent post by my favorite main board MOD!

 

[JustaFinnishGuy]

It's a contract.. surely there's nothing left to discuss after this many collective pages? What was it, 17 threads to 1000 posts and after this contract was published, 3 threads more? Cmon people, surely you've gone through all the main points and are going in circles..

 

[WillTheThrill]

Here is what I'm wondering up in Canada when it comes to endorsements. Are all these Leaf players getting national endorsements or just regional to the city? If it's just local stuff yea it's great money but no where close to 50%.

National endorsements are reserved for guys like Trout, Lebron, ect. None of the leafs are on that type of legendary level.

I'm sure CCM and Mattress firm give a nice paycheck but who is really paying millions for these guys to endorse their products?

Matthews and Marner had an Apple commercial that aired in Canada and the USA last year.

 

[Legion34]

So because they sold the most they are entitled to do this? Do you realize what you sound like?

Entitled to do what? Huh?

A business makes money. They are entitled
To make as much money as they can.

I have no idea what you mean?

Are teams that don’t make money and fans that don’t support teams entitled to have fans who do pay for them?

You do realize that’s the entitled part right?

 

[Hunter368]

They are a business that makes money. That’s success. That’s the point. The leafs werent given fans or fanbases. They earned it one way or another.

It’s how it works. The leafs just sold out a 7000 seat arena with tickets at 600 bucks. In newfoundland.

That has nothing to do with the population of toronto.

Crosby doesn’t play in Toronto. Every player has equal right to get endorsement money.

Every team has equal right to pay signing bonuses etc.

The leafs are successful at getting fans and making money.

Other teams can do the Same.

Your trying hard to spin it......Leafs earn it haha. Leafs have been around forever and original six team based in the largest population centre in Canada......if you call that earning it. Leafs could finish last every single year and still media would cover them in Canada more then the cup winning team and Leaf star players would earn far more in Endorsements then the cup winning players and you know it. Has nothing to do with team success.....it has to do with Leafs being original six team in biggest population centre in Canada where hockey is by far the biggest sport......that isn’t team success.

 

[Hunter368]

Excellent post by my favorite main board MOD!

Ahhhh shucks.......thanks.

 

[Legion34]

What’s this team in Newfoundland that has 7000 seats at $600?

The leafs. Just sold out in Newfoundland. For an exhibition

That’s not “population effects”

 

[DFC]

Couldnt agree more. When Stamkos was a UFA they sang a different tune. When he was signed for cheaper than many thought and didnt choose Toronto all I heard since then is taxes. It is hypocritical but if it doesnt serve the almighty leafs then somebody is cheating it seems like...

Not to mention they tried to circumvent the cap by wink-wink-nudge-nudge presenting endorsement opportunities in their meeting with him.

Offering endorsement money on top of salary: A-okay.

Then Stamkos turns it down and all we've been hearing since is "TAX ADVANTAGE!!!!"

Even though we can't sign a UFA to save our lives. And even though none of the other teams with this advantage seem to get huge team-friendly deals.

 

[Tripod]

What’s this team in Newfoundland that has 7000 seats at $600?

I assume he is talking about the Mile One Center in Saint John where teh Leafs just played an exhibition game.

 

[DFC]

Other GMs are getting their guys to take team friendly deals. TML aren't.

This is what it comes down to. And now a certain group of (or just one or two) fans can't accept that their GM got bullied in negotiations. Three times.

 

[Legion34]

Your trying hard to spin it......Leafs earn it haha. Leafs have been around forever and original six team based in the largest population centre in Canada......if you call that earning it. Leafs could finish last every single year and still media would cover them in Canada more then the cup winning team and Leaf star players would earn far more in Endorsements then the cup winning players and you know it. Has nothing to do with team success.....it has to do with Leafs being original six team in biggest population centre in Canada where hockey is by far the biggest sport......that isn’t team success.

They are the most popular. That’s it. They make the most money. In a free market society.

Media covers the leafs because they make money.

That’s it.

The team success IS the popularity. And the money.

 

[Legion34]

Not to mention they tried to circumvent the cap by wink-wink-nudge-nudge presenting endorsement opportunities in their meeting with him.

Offering endorsement money on top of salary: A-okay.

Then Stamkos turns it down and all we've been hearing since is "TAX ADVANTAGE!!!!"

Even though we can't sign a UFA to save our lives. And even though none of the other teams with this advantage seem to get huge team-friendly deals.

One. You don’t think other teams get advantages?

Really? Look at Nashville.

No one is saying having endorsements in meetings is fair. But there is NO evidence that toronto is any more allowed to do this than anyone else.

But that’s the point. If the NHL decides that’s unfair. And they choose to cap it. Toronto should not be able to allow it and Tampa not.

 

[Tripod]

Not to mention they tried to circumvent the cap by wink-wink-nudge-nudge presenting endorsement opportunities in their meeting with him.

Offering endorsement money on top of salary: A-okay.

Then Stamkos turns it down and all we've been hearing since is "TAX ADVANTAGE!!!!"

Even though we can't sign a UFA to save our lives. And even though none of the other teams with this advantage seem to get huge team-friendly deals.

Yeah the Leafs bring in the CEO of Canadian Tire to talk to Stamkos....hmmm. I guess the Leafs just wanted to help Toronto boy Stamko get an endorsement deal that had nothing to do with them.

"Tory would not confirm or deny Canadian Tire had someone at the gathering, which took place during a five-day window that allows players to hear what potential suitors have to offer.
No actual salary negotiations are allowed to take place, but if some sort of endorsement deal is in the works, one with no ties to any of the ownership group at MLSE, it can be a way to sweeten the pot."