They've been in a playoff hunt since the beginning of the season. And it isn't about taking personal offense, it is telling our young developing guys (guys that everyone is always so critical about this team with how they develop players) that they shouldn't be playing to win. I know people laugh about culture and think it isn't a big deal, but loser teams lose. You think any of these guys will reach their full potential playing year in and year out on loser teams where they aren't trying to win? How is that working out in Edmonton? NYI? Arizona? Or right here in our own city after the "Process" played out so nicely. And so forth and so on.
This shouldn't be taken as me saying we should be buyers or we should not trade anyone, I hate this team and this organization right now and I think they should 100% fire sell anything and everything and if they don't it is a joke. But that's a very different reality than being the actual GM of a hockey team in the midst of a playoff hunt. I'll be right there with my pitchfork if and when they f*** this up, but pretending like Briere has an obvious choice in reality is a different story. Both things can be true. You can be critical of the team and disagree with them while still recognizing that there is more to it than "TRADE EVERYONE AND WE WILL EVENTUALLY BE GOOD."
Selling off at the deadline isn't telling the guys "Don't play to win." Selling off at the deadline is telling the guys "It is still a rebuild, and this is a hard decision we need to make for your futures." It is absolutely taking personal offense if a player thinks it means "Don't play to win."
Do you really think the Sixers lose in the playoffs because of loser Process culture? Not because of injuries and depth and just being worse than most teams they've ran into? Embiid has missed the playoffs once, so he was never taught to lose. No other players on the Sixers still exist from the tank seasons. It's a lazy excuse to blame "losing culture" rather than roster construction. Of course, the only reason the Sixers are even noteworthy (And the Oilers, for example) is
because they tanked and got elite talent. Not to mention this ignores all the Cup winners who
did overcome supposed loser culture to become, well, Cup winners.
It is an obvious choice for Briere, though. Does he have to be a bad guy? Sure, I'm some players will be dissapointed to lose their friends and good teammates. But that's the job Briere has to clearly execute on. If he wants to make everyone happy, he's in the wrong job.