Not that familiar with contracts around the league but my guess is that it's true, playoff performance doesn't have that much of an impact on contracts. I'm just saying that if I'm the GM, playoff performance is definitely something I'm considering and if I have players who make a habit of underachieving in the playoffs, trading them probably makes more sense than locking them up for top dollar. If playoff performance has no impact on cap hit, why not stack the roster with players who play to their potential in the playoffs?
Predictability is the biggest issue with "playing to potential in playoffs" and it becomes tough to predict and differentiate.
There does seem to be a premium for team success in playoffs, after the fact of course.
But this playoff was a perfect example of unpredictability. Florida makes a miracle run on the back of a goalie they didnt trust to start (Bob) and a guy who underachieved in his only 3 playoff appearances coming into the year (Tkachuk)
Vegas wins the cup on Eichels first PO appearance, after they choked away a playoff spot down the stretch last year. The Conn Smythe winner scores as many goals this year as the prior 3 runs combined which was close to double the games.
None of that is to excuse some of the poor play we've seen, but to highlight there is no safe bet in these scenarios, which is why you dont see players losing money on playoffs. The belief of repeatability is also what can lead you to signing a guy like Dave Bolland.
You could also argue Matthews has been our best player in a lot of series. TB both years, above a PPG v. CLB and the only plus fwd (+/- is a stupid stat), 5 goals vs. Bos2 (he sucked in Bos1)