Bettman visiting Winnipeg to meet with corporate sponsors, host a fireside chat with fans amid declining season ticket sales

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JKG33

Leafs & Kings
Oct 31, 2009
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Well I'm sorry to say I won't make it to this one, still going to the game but didn't get outta work in time to make it to Bettman's chat. Hopefully someone else takes notes lol
 

CaptainUgly

Bronx Bombers
Apr 22, 2018
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I think you're pretty on point, and it's similar to the argument I use with major league and minor league cities. The only true Canadian major league city as of now is Toronto because they have an NBA and MLB team. Vancouver and Montreal are close enough that I'll include them in the group as well. But that's still 4 cities (Calgary, Edmonton, Winnipeg, Ottawa) that have no buisness having any big 4 team outside of hockey. They neither have the population for it nor are all that desirable for these young millionaire players to live. That means the NHL would need 36 teams just to have a similar big market share as the NFL, and 34 to match MLB & NBA.

The corporate base is a huge issue. Politically it makes sense for corporations to have their HQs in large southern cities, and it's no coincidence we're seeing big ticket players also signing with the sunbelt teams.

The Canadian cities don't have this corporate support. It can work in Calgary and Edmonton because of all the oil money, but Winnipeg doesn't have that to fall back on either.
The NHL is smalltime compared to the NFL, NBA, and NCAAF in terms of popularity and revenue. Furthermore, the NHL is facing increasing competition from MLS. They need smaller Canadian markets to survive. Period. End of story.
 
Dec 15, 2002
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I SAID ...
Using all capital letters is a guaranteed way to get me and others to engage in a discussion about anything you have to say.


That's exactly what a Canadian-hating elitist who's secretly plotting to move every Canada-based team to the U.S. Sun Belt would say.

I know, he doesn't say that, you just have to have the super-duper secret decoder ring to know what he obviously means.
 

Harvey Birdman

…Need some law books, with pictures this time…
Oct 21, 2008
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If you have markets where people love hockey and provide a sizeable amount of revenue per capita to the team.... and those markets can't keep up financially in the league's economic structure....

The problem isn't the market. The problem is the league's economic structure.

Why would we WANT a system where moving away from your most avid fan base is a good idea?

How do you have a system where a city that considers NHL the #1 sport ahead of the others, and has a modern NHL building, still faces the challenge of how to be financially competitive?

If the model is such that Phoenix -- where people debate if enough people like hockey to make it work -- has MORE RUNWAY than Winnipeg, where the overall interest in hockey is significantly higher... why aren't we changing the model?


This league needs to switch from a "Robin Hood" revenue sharing, to a pooled revenue sharing model, where everyone puts in X percent of local and everyone gets an even share. And it needs to be A LOT HIGHER percentage than it is now.

A LOT of Canadian fans get upset that the big rich Canadian clubs "subsidize" markets which generally CARE LESS about hockey, but just have more people. Revenue Sharing should provide an adequate runway for everyone. Not allow Phoenix to go 20 years of struggles, but make the situation in Winnipeg turn dire in four.
Your post reminded me of another topic I was part of little over a year ago. I don’t believe it was on her I think it was else where. But… All sports are going hurt in the downsize that inevitable over the next 15-20 years. As the baby boomers go into elderly ages and/or pass on. There exists no demographic their size ever in history to replace them. My point with this will be a smart owner or ownership in some sport I’m not sure which. Whether it be the NHL, NBA, NFL, MLB, etc will build some sort of super experience venue that seats minimal allowable seating. Because all these massive sports venues are going to become more and more empty as the baby boomers go off into the sunset. All of Gen X, Millennials, and Gen Z are all smaller than the baby boom generation. There simply will not be enough fans to fill all of these stadiums and arenas. So I feel like the arena and park of the future will be smaller more higher quality venues. More in house activities, dinning, sporting events combined with other events like live music or movie releases. Because within a decade everyone in media entertainment not just sports but all entertainment will be trying to bring in a small pool a fans simply by demographic alone. And there is no changing that aspect.
 
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Headshot77

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Your post reminded me of another topic I was part of little over a year ago. I don’t believe it was on her I think it was else where. But… All sports are going hurt in the downsize that inevitable over the next 15-20 years. As the baby boomers go into elderly ages and/or pass on. There exists no demographic their size ever in history to replace them. My point with this will be a smart owner or ownership in some sport I’m not sure which. Whether it be the NHL, NBA, NFL, MLB, etc will build some sort of super experience venue that seats minimal allowable seating. Because all these massive sports venues are going to become more and more empty as the baby boomers go off into the sunset. All of Gen X, Millennials, and Gen Z are all smaller than the baby boom generation. There simply will not be enough fans to fill all of these stadiums and arenas. So I feel like the arena and park of the future will be smaller more higher quality venues. More in house activities, dinning, sporting events combined with other events like live music or movie releases. Because within a decade everyone in media entertainment not just sports but all entertainment will be trying to bring in a small pool a fans simply by demographic alone. And there is no changing that aspect.
I don't necessarily think that baby boomers aging out of sports fandom is the detrimental thing. Overall the human population is growing still, albeit at a slower rate. I'm willing to assume that every NHL market right now has more people in it today than it did in 2000. The pool of *potential* fans is larger than ever. The challenge will just be getting millennials and Gen Z to convert to fandom.

Personally I don't think it's that hard to do. Speaking as a millennial, young people are hopelessly addicted to various forms of electronic entertainment. Sports competes with things like YouTube and TikTok now. So to win over the next generation of fans you gotta put your product out there and make it easy to watch, otherwise kids will literally just watch other people play videogames instead. This means you gotta have the whole league be easily watchable, with no blackouts, ideally on a free-with-ads basis.
 

Stumbledore

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Gary Bettman should not be making idle threats of relocation to Jets fans & ownership because as long as David Thompson is there the Jets will stay Winnipeg & will bounce back like all Canadian hockey markets .
Bettman is NOT making threats of relocation. If you want to just make shit up, that's your right. But if you want to be part of a thread discussion, keep up with the facts.

Bettman would only be making threats if the ownership signed off on them.
Bettman is NOT making threats of relocation. If you want to just make shit up, that's your right. But if you want to be part of a thread discussion, keep up with the facts.

If Bettman is actually making a trip to Winnipeg in *February* things must be dire.:sarcasm:
Bettman said tonight on live TV that his visit to Winnipeg was planned before the idiotic story in the Athletic, part of his attempt to visit most league cities each year. If you want to just make shit up, that's your right. But if you want to be part of a thread discussion, keep up with the facts.
 

AtlantaWhaler

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The NHL is smalltime compared to the NFL, NBA, and NCAAF in terms of popularity and revenue. Furthermore, the NHL is facing increasing competition from MLS. They need smaller Canadian markets to survive. Period. End of story.
I'm not following why the NHL "needs" small Canadian markets to survive. I'm not implying that all 7 teams haven't and won't do well, but large markets with multiple professional teams are churning out huge revenue just fine despite other entertainment options.
 

Harvey Birdman

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Oct 21, 2008
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I don't necessarily think that baby boomers aging out of sports fandom is the detrimental thing. Overall the human population is growing still, albeit at a slower rate. I'm willing to assume that every NHL market right now has more people in it today than it did in 2000. The pool of *potential* fans is larger than ever. The challenge will just be getting millennials and Gen Z to convert to fandom.

Personally I don't think it's that hard to do. Speaking as a millennial, young people are hopelessly addicted to various forms of electronic entertainment. Sports competes with things like YouTube and TikTok now. So to win over the next generation of fans you gotta put your product out there and make it easy to watch, otherwise kids will literally just watch other people play videogames instead. This means you gotta have the whole league be easily watchable, with no blackouts, ideally on a free-with-ads basis.
It’s not a good or a bad thing. That wasn’t my point. It was I think that at some point some switched on owner is going to realize the size of these venues in terms of seat capacity need to get smaller but the draw of the venue get larger. Imagine a place in one whole day or a weekend you could pay a price that got you food vouchers to on site restaurants, discounted passes to another pregame entertainment, a discount at the merch shop, ending with the sporting event. With the largest generation being removed from the playing board some owner is going to see that the only way to fill to capacity is to make the hockey match, basketball game, football game, etc. The cap stone to a larger offering. I’m a millennial also take it I guess an older one. And my favorite thing used to be going to the movie theaters. I used to see 4-6 films a year without fail sometimes more. Now I maybe see one and it’s only at a theater that does what I described above. I buy the ticket to the movie but I get a discount special at an attached bar for X amount of drinks, also get a discount on concessions, as well as a voucher for a discount at a restaurant within walking distance of the theater for after the movie. This is the only way I’ll go to the movies anymore, it’s something that becomes the entire evening and not just simply the movie. I see sports venues of the future having to become their own similar version of this to be able to pack the house. And sports venues could do this at a much larger scale and make it all in house if they were designed properly with an attached hotel, casino, music/theater venue, etc. Just my opinion of where it’s all going.
 
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aqib

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I'm not following why the NHL "needs" small Canadian markets to survive. I'm not implying that all 7 teams haven't and won't do well, but large markets with multiple professional teams are churning out huge revenue just fine despite other entertainment options.
Defenders of underperforming southern markets often site the "other entertainment options" as a reason why their teams aren't doing well. Also, "small Canadian markets" have other entertainment options as well. They may not have other professional sports teams but there are things to do?
 
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Salsero1

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Defenders of underperforming southern markets often site the "other entertainment options" as a reason why their teams aren't doing well. Also, "small Canadian markets" have other entertainment options as well. They may not have other professional sports teams but there are things to do?
Who is underperforming? The Ducks, Sharks, and Yotes attendance is proportional to how they're doing on the ice. The rest are doing better than fine.
 

ForumNamePending

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Mar 31, 2012
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Bettman said tonight on live TV that his visit to Winnipeg was planned before the idiotic story in the Athletic, part of his attempt to visit most league cities each year. If you want to just make shit up, that's your right. But if you want to be part of a thread discussion, keep up with the facts.

Dude, the comment was clearly tongue-in-cheek. Like you even quoted the sarcasm emoji... Relax.
 

AtlantaWhaler

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Defenders of underperforming southern markets often site the "other entertainment options" as a reason why their teams aren't doing well. Also, "small Canadian markets" have other entertainment options as well. They may not have other professional sports teams but there are things to do?
Haven't really seen any posts about underperforming markets struggling due to other sports in town, but I'll take your word for it.

Overall, I'm just wanting to understand the reasoning behind why that poster says the NHL "needs small Canadian markets to survive". The Canadian markets do great, but I'm just trying to understand why he says this.
 

BMN

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I'm just wanting to understand the reasoning behind why that poster says the NHL "needs small Canadian markets to survive". The Canadian markets do great, but I'm just trying to understand why he says this.
I don't think the NHL *needs* small Canadian markets to survive. I also don't think it *needs* southern markets to survive. I do think they probably need *both* to attain the overall profile for the sport that the owners want. But a lot of sports fans (not just hockey fans) use the word "survive" hyperbolically to stand in place for some plateau they've set in their minds. An all-Canadian NHL would *survive* just fine. As would an all-American NHL.

All my life I've been told the CFL wouldn't survive much longer. It's still around today. Now we can argue how about much it does or doesn't thrive but if it can survive this long, surely a NHL without smaller Canadian markets would also.
 

Yukon Joe

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I don't necessarily think that baby boomers aging out of sports fandom is the detrimental thing. Overall the human population is growing still, albeit at a slower rate. I'm willing to assume that every NHL market right now has more people in it today than it did in 2000. The pool of *potential* fans is larger than ever. The challenge will just be getting millennials and Gen Z to convert to fandom.

Personally I don't think it's that hard to do. Speaking as a millennial, young people are hopelessly addicted to various forms of electronic entertainment. Sports competes with things like YouTube and TikTok now. So to win over the next generation of fans you gotta put your product out there and make it easy to watch, otherwise kids will literally just watch other people play videogames instead. This means you gotta have the whole league be easily watchable, with no blackouts, ideally on a free-with-ads basis.

I've been banging my spoon about the generational change for sports for a little while.

So, when baby boomers were growing up (in Canada at least) you had like three channels: CBC, CBC French, and CTV. On Saturday night, Hockey Night in Canada was destination viewing. It made an entire generation into hockey fans.

As a Gen Xer - now we had cable. You had more options - maybe a dozen or so channels. And yes TSN was one of them (and HNIC was still a thing) so plenty of people still became hockey fans, but it didn't have the same cultural urgency.

When I look at my kids - they're of the streaming age. They can have any of a million of shows on at their fingerprints. Of my three boys, one is still a huge NHL fan (probably because he plays hockey), one is sort of a casual fan (he also plays hockey), and the third couldn't care less about hockey.
 
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dj4aces

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I don't think the NHL *needs* small Canadian markets to survive. I also don't think it *needs* southern markets to survive. I do think they probably need *both* to attain the overall profile for the sport that the owners want.

The thing with southern markets is, the league may not need them (after all, the league survived from 1917 to 1972, and again from 1980 to 1992 without them) to survive, but the league wants them. The league is keenly aware that folks, such as my parents, move south all the time. By expanding to southern markets, they not only make those who've moved/spend significant time in the south happy, they also grow interest levels among the population. Growing that interest creates new fans who spend money on the product. It's that hope that keeps the league coming back, and it's largely proving to be successful if the organization is run the right way.

With regards to small markets, the problem is the league is far more corporate today than it ever was before. Remember when there were no sponsors on the boards? When corporate logos weren't projected onto the ice or on the glass? How some teams now sport a corporate logon on their sweaters? That's one place where the knock against small markets come in. The smaller the market, the fewer the local businesses that can afford to sponsor the team, and the fewer corporate season tickets get bought up. That doesn't even consider whether the local fans can afford a NHL ticket package. Some can, sure, but if the small market arena seats 14k, that leaves very little room for error, If it seats 18k, it's still a small market, and they may have even more problems filling the barn at NHL prices.

Know that I'm not arguing against small markets. I think it'd be great to see a city like Halifax or Saskatoon join the league. But the argument against those markets is at a sports business level as a whole, as corporate involvement is heavily depended on by the leagues and its member teams, be it NBA, NHL, MLB, etc.
 

WarriorofTime

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Jul 3, 2010
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I think it's pretty likely that Arizona and Winnipeg get moved, Atlanta and Houston being likely destinations. And that would be it as far as relocation goes. The costs to run an NHL franchise and the dollars coming into a place like Winnipeg don't add up well. Dunno if enterprise value is increasing but that's a non-liquid asset until you sell, the real dollars coming in and out are going to matter a lot. Losses can't be eaten forever unless there's a sovereign wealth oil fund backstopping it all that is using the team more as a sportwashing marketing exercise and vanity project. I get the Real Estate piece, but that's also largely a bit of a myth that you need the pro sport franchise to make a whole slew of other things profitable, the arena can still be used (the AHL team is already there) and surrounding areas still built up without the giant NHL franchise cost center.

Thomson is very wealthy but also only a 1/2 owner and Chipman remains the face of TNSE. Is there any real indication Thomson will buy an increasingly larger stake in TNSE with capital infusions and is willing to eat losses indefinitely in that venture as part of a vanity project? What about his heir apparents (7 Children from 4 different partners, which likely creates a messy estate plan)?
 

AtlantaWhaler

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I don't think the NHL *needs* small Canadian markets to survive. I also don't think it *needs* southern markets to survive. I do think they probably need *both* to attain the overall profile for the sport that the owners want. But a lot of sports fans (not just hockey fans) use the word "survive" hyperbolically to stand in place for some plateau they've set in their minds. An all-Canadian NHL would *survive* just fine. As would an all-American NHL.

All my life I've been told the CFL wouldn't survive much longer. It's still around today. Now we can argue how about much it does or doesn't thrive but if it can survive this long, surely a NHL without smaller Canadian markets would also.
I totally agree. That's why I'm just curious as to that person's opinion on that.
 
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aqib

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Haven't really seen any posts about underperforming markets struggling due to other sports in town, but I'll take your word for it.

Overall, I'm just wanting to understand the reasoning behind why that poster says the NHL "needs small Canadian markets to survive". The Canadian markets do great, but I'm just trying to understand why he says this.

I've seen a bunch of posts saying that there are too many things to do in places like Miami, Atlanta, Phoenix, etc for people to go to the hockey games if the team isn't a contender.

The Canadian small markets are where a lot of players come from. Participation has decreased in youth hockey in the QC area in the almost 30 years since the Nords left. That hasn't been offset by southern markets. You can site Auston Matthews all you want. It's one guy.
 

Yukon Joe

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I think it's pretty likely that Arizona and Winnipeg get moved, Atlanta and Houston being likely destinations. And that would be it as far as relocation goes. The costs to run an NHL franchise and the dollars coming into a place like Winnipeg don't add up well. Dunno if enterprise value is increasing but that's a non-liquid asset until you sell, the real dollars coming in and out are going to matter a lot. Losses can't be eaten forever unless there's a sovereign wealth oil fund backstopping it all that is using the team more as a sportwashing marketing exercise and vanity project. I get the Real Estate piece, but that's also largely a bit of a myth that you need the pro sport franchise to make a whole slew of other things profitable, the arena can still be used (the AHL team is already there) and surrounding areas still built up without the giant NHL franchise cost center.

Thomson is very wealthy but also only a 1/2 owner and Chipman remains the face of TNSE. Is there any real indication Thomson will buy an increasingly larger stake in TNSE with capital infusions and is willing to eat losses indefinitely in that venture as part of a vanity project? What about his heir apparents (7 Children from 4 different partners, which likely creates a messy estate plan)?

So about David Thomson. You'll often see his net worth listed as $63 billion. But that's not his personal wealth - that's the family wealth. It's all held in trusts. Because David Thomson is not some techbro new money guy - as I've mentioned before he's the Third Baron of Fleet, and the fortune was started with his grandfather. So there's not going to be some big need to sell assets when Thomson passes on.

I don't think there's any reason to think the team is losing money annually - between revenue sharing and the various subsidies the team has (tax abatements, VLTs). The team is after all spending right to the salary cap. Being businessmen I have no doubt that Chipman/Thomson duo would like to make more money, which explains the whole Bettman show last night, but I struggle to see them as a relocation candidate - at least in the short to medium term.


Edit: it's never been disclosed what % of the team each of Chipman and Thomson have. I suspect Thomson is the majority partner while Chipman is just the working face of the organization, but that's just a hunch.
 

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