The gimmick was good but it just never made sense why the Undertaker took that on, so I didn't like it. But 99% of the Undertaker's best matches happened after 1999. Even during the American Bad Ass years, he had some great matches (vs. HHH at WM17, vs. Jeff Hardy Raw Ladder match in 2002, vs. Lesnar HIAC 2002) and then had so many classics once he went back to the deadman character and I guess they were more picky about his opponents. How many great matches did he have before 1999 that weren't against Bret or HBK? I can think of Diesel at WM12 and Vader at Canadian Stampede 1997 but that's it off the top of my head.Once that he switched to the American Badass biker nonsense I lost interest.