TNSE's letter to Season ticket holders

Jetsfan79

Registered User
Jul 12, 2011
3,697
3,604
Winnipeg, MB
I really want to get a "PUSHBACK" jersey made up but I'm afraid theyll ban me from the arena if I wear it.

I think your ok if all it says is pushback as apposed to "no pushback". If Staff employees gives you trouble, you can parlay the context to mean they have "plenty " of pushback as their own email alludes to. The smart fans will know the true context. ;)
 

LucianoBorsato

HFBoards Sponsor
Sponsor
Mar 3, 2015
6,549
14,650
Winnipeg
That was not the email to STH, it was a picture caption on one of the flight path emails. Here is the actual one that was sent out today:

May 4, 2023

Dear XXXX,

On behalf of the Winnipeg Jets Hockey Club and True North Sports + Entertainment, I would like to express sincere appreciation and gratitude for your loyal support of our Winnipeg Jets during the 2022-23 season.

True North’s purpose is to be relentless in our pursuit of providing a superior fan experience, developing championship calibre hockey teams, nurturing our employee team, and collectively making a meaningful and consistent contribution to our community (True North Purpose). These priorities are what drive our ownership, 300 full-time (plus 900+ part-time) employees, and other stakeholders who expend tremendous care, effort, and commitment to operating a Winnipeg Jets season.
But it is the fans who turn hockey games at Canada Life Centre into events, and who transform an NHL playoff game into a Winnipeg Whiteout – with all the fun and excitement that these games bring.

Despite an exceptional start to the season and qualifying for post-season play – we share in the disappointment by not advancing further, as it is an organizational goal to win a Stanley Cup for our city and province.
fans in the arena at Canada Life Centre
In response, we offer no excuses or rationalizing comments – but instead embrace the resilience our community is known for, and continue our collective efforts to improve for the future. Looking ahead:
  • We are excited by the $13 million renovation, already underway, to improve service offerings, the north concourse and Wi-Fi for all fans at Canada Life Centre;
  • We value the tireless efforts of our hockey management and scouts, as they prepare for the NHL Scouting Combine, the NHL Draft, and the necessary work required to develop championship calibre teams; and
  • Our organization remains focused on sales efforts within the framework of our Forever Winnipeg ticket sales campaign.
Forever Winnipeg, is not just a tagline, but rather a declaration of unrelenting efforts to ensure that our NHL franchise thrives in perpetuity. It is your emotional and financial investment with our team that provides the energy in our venues, and the fuel that makes the economic engine of True North and the Winnipeg Jets go. For this we are grateful.

Thank you,
John Olfert
John Olfert, President & Chief Operating Officer
True North Sports + Entertainment / Winnipeg Jets Hockey Club

I guess we are getting better W-Fi is my take away. Better Wi-fi means a better fan experience! :rolleyes:
 

tbcwpg

Moderator
Jan 25, 2011
16,688
20,174
That was not the email to STH, it was a picture caption on one of the flight path emails. Here is the actual one that was sent out today:

May 4, 2023

Dear XXXX,

On behalf of the Winnipeg Jets Hockey Club and True North Sports + Entertainment, I would like to express sincere appreciation and gratitude for your loyal support of our Winnipeg Jets during the 2022-23 season.

True North’s purpose is to be relentless in our pursuit of providing a superior fan experience, developing championship calibre hockey teams, nurturing our employee team, and collectively making a meaningful and consistent contribution to our community (True North Purpose). These priorities are what drive our ownership, 300 full-time (plus 900+ part-time) employees, and other stakeholders who expend tremendous care, effort, and commitment to operating a Winnipeg Jets season.
But it is the fans who turn hockey games at Canada Life Centre into events, and who transform an NHL playoff game into a Winnipeg Whiteout – with all the fun and excitement that these games bring.

Despite an exceptional start to the season and qualifying for post-season play – we share in the disappointment by not advancing further, as it is an organizational goal to win a Stanley Cup for our city and province.
fans in the arena at Canada Life Centre
In response, we offer no excuses or rationalizing comments – but instead embrace the resilience our community is known for, and continue our collective efforts to improve for the future. Looking ahead:
  • We are excited by the $13 million renovation, already underway, to improve service offerings, the north concourse and Wi-Fi for all fans at Canada Life Centre;
  • We value the tireless efforts of our hockey management and scouts, as they prepare for the NHL Scouting Combine, the NHL Draft, and the necessary work required to develop championship calibre teams; and
  • Our organization remains focused on sales efforts within the framework of our Forever Winnipeg ticket sales campaign.
Forever Winnipeg, is not just a tagline, but rather a declaration of unrelenting efforts to ensure that our NHL franchise thrives in perpetuity. It is your emotional and financial investment with our team that provides the energy in our venues, and the fuel that makes the economic engine of True North and the Winnipeg Jets go. For this we are grateful.

Thank you,
John Olfert
John Olfert, President & Chief Operating Officer
True North Sports + Entertainment / Winnipeg Jets Hockey Club

I guess we are getting better W-Fi is my take away. Better Wi-fi means a better fan experience! :rolleyes:

All the easier to post hot takes in the GDT straight from the rink!
 

surixon

Registered User
Jul 12, 2003
50,887
75,021
Winnipeg
That was not the email to STH, it was a picture caption on one of the flight path emails. Here is the actual one that was sent out today:

May 4, 2023

Dear XXXX,

On behalf of the Winnipeg Jets Hockey Club and True North Sports + Entertainment, I would like to express sincere appreciation and gratitude for your loyal support of our Winnipeg Jets during the 2022-23 season.

True North’s purpose is to be relentless in our pursuit of providing a superior fan experience, developing championship calibre hockey teams, nurturing our employee team, and collectively making a meaningful and consistent contribution to our community (True North Purpose). These priorities are what drive our ownership, 300 full-time (plus 900+ part-time) employees, and other stakeholders who expend tremendous care, effort, and commitment to operating a Winnipeg Jets season.
But it is the fans who turn hockey games at Canada Life Centre into events, and who transform an NHL playoff game into a Winnipeg Whiteout – with all the fun and excitement that these games bring.

Despite an exceptional start to the season and qualifying for post-season play – we share in the disappointment by not advancing further, as it is an organizational goal to win a Stanley Cup for our city and province.
fans in the arena at Canada Life Centre
In response, we offer no excuses or rationalizing comments – but instead embrace the resilience our community is known for, and continue our collective efforts to improve for the future. Looking ahead:
  • We are excited by the $13 million renovation, already underway, to improve service offerings, the north concourse and Wi-Fi for all fans at Canada Life Centre;
  • We value the tireless efforts of our hockey management and scouts, as they prepare for the NHL Scouting Combine, the NHL Draft, and the necessary work required to develop championship calibre teams; and
  • Our organization remains focused on sales efforts within the framework of our Forever Winnipeg ticket sales campaign.
Forever Winnipeg, is not just a tagline, but rather a declaration of unrelenting efforts to ensure that our NHL franchise thrives in perpetuity. It is your emotional and financial investment with our team that provides the energy in our venues, and the fuel that makes the economic engine of True North and the Winnipeg Jets go. For this we are grateful.

Thank you,
John Olfert
John Olfert, President & Chief Operating Officer
True North Sports + Entertainment / Winnipeg Jets Hockey Club

I guess we are getting better W-Fi is my take away. Better Wi-fi means a better fan experience! :rolleyes:

Was just going to post this.

That is one thing they do need better of.

Can't have opposing teams continue to diss our wifi 😜
 

surixon

Registered User
Jul 12, 2003
50,887
75,021
Winnipeg
Does anyone have plans for what they are going to do for the North Concourse. Haven't been on the main level in a while.
 

jamiebez

Registered User
Apr 5, 2005
4,064
470
Ottawa
That was not the email to STH, it was a picture caption on one of the flight path emails. Here is the actual one that was sent out today:

May 4, 2023

Dear XXXX,

On behalf of the Winnipeg Jets Hockey Club and True North Sports + Entertainment, I would like to express sincere appreciation and gratitude for your loyal support of our Winnipeg Jets during the 2022-23 season.

True North’s purpose is to be relentless in our pursuit of providing a superior fan experience, developing championship calibre hockey teams, nurturing our employee team, and collectively making a meaningful and consistent contribution to our community (True North Purpose). These priorities are what drive our ownership, 300 full-time (plus 900+ part-time) employees, and other stakeholders who expend tremendous care, effort, and commitment to operating a Winnipeg Jets season.
But it is the fans who turn hockey games at Canada Life Centre into events, and who transform an NHL playoff game into a Winnipeg Whiteout – with all the fun and excitement that these games bring.

Despite an exceptional start to the season and qualifying for post-season play – we share in the disappointment by not advancing further, as it is an organizational goal to win a Stanley Cup for our city and province.
fans in the arena at Canada Life Centre
In response, we offer no excuses or rationalizing comments – but instead embrace the resilience our community is known for, and continue our collective efforts to improve for the future. Looking ahead:
  • We are excited by the $13 million renovation, already underway, to improve service offerings, the north concourse and Wi-Fi for all fans at Canada Life Centre;
  • We value the tireless efforts of our hockey management and scouts, as they prepare for the NHL Scouting Combine, the NHL Draft, and the necessary work required to develop championship calibre teams; and
  • Our organization remains focused on sales efforts within the framework of our Forever Winnipeg ticket sales campaign.
Forever Winnipeg, is not just a tagline, but rather a declaration of unrelenting efforts to ensure that our NHL franchise thrives in perpetuity. It is your emotional and financial investment with our team that provides the energy in our venues, and the fuel that makes the economic engine of True North and the Winnipeg Jets go. For this we are grateful.

Thank you,
John Olfert
John Olfert, President & Chief Operating Officer
True North Sports + Entertainment / Winnipeg Jets Hockey Club

I guess we are getting better W-Fi is my take away. Better Wi-fi means a better fan experience! :rolleyes:

Looking at the positive: This is a lot better messaging. Says "we are trying to win" without rebuilding and "we aren't going anywhere" without subtly threatening to leave. Expresses gratitude and shares our disappointment.

Looking at the negative: Took them (at least) 3 tries to get the tone right.

Next step: some actual clarity from hockey ops on what "the plan" is for next season. Not holding my breath on that one.
 

surixon

Registered User
Jul 12, 2003
50,887
75,021
Winnipeg
Looking at the positive: This is a lot better messaging. Says "we are trying to win" without rebuilding and "we aren't going anywhere" without subtly threatening to leave. Expresses gratitude and shares our disappointment.

Looking at the negative: Took them (at least) 3 tries to get the tone right.

Next step: some actual clarity from hockey ops on what "the plan" is for next season. Not holding my breath on that one.

I think we will all have our clarity when we see the returns for our expiring players.
 

Stumbledore

Registered User
Jan 1, 2018
2,542
4,953
Canada
Nothing in the letter about Schieffle gliding around, Dubois taking the night off, and Wheeler insisting that the team be run his way?
 

jamiebez

Registered User
Apr 5, 2005
4,064
470
Ottawa
I think we will all have our clarity when we see the returns for our expiring players.
Yeah, I get it. I'm just personally sick of that approach.

I'm not asking him to divulge who he's trading where, or for what. Just saying "we're not tearing this down to the studs, we want to be competitive next year" would be a good start.

The lack of transparency - hell the lack of saying anything at all - from Chevy is really wearing on me. It doesn't have to be like this.
 
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surixon

Registered User
Jul 12, 2003
50,887
75,021
Winnipeg
Yeah, I get it. I'm just personally sick of that approach.

I'm not asking him to divulge who he's trading where, or for what. Just saying "we're not tearing this down to the studs, we want to be competitive next year" would be a good start.

The lack of transparency - hell the lack of saying anything at all - from Chevy is really wearing on me. It doesn't have to be like this.

I mean if he says that and he only gets future packages for his players then he'd be putting his foot in his mouth.

Most years I'd agree that more direction should and could be provided. This summer could go in so many different directions depending on the players and their returns.
 
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jamiebez

Registered User
Apr 5, 2005
4,064
470
Ottawa
I mean if he says that and he only gets future packages for his players then he'd be putting his foot in his mouth.

Most years I'd agree that more direction should and could be provided. This summer could go in so many different directions depending on the players and their returns.
Then he can fail at his goal and put his foot in his mouth. Get up there on July 1 and take ownership for whatever happens. Accountability & integrity win all day for me over word salads and gaslighting.

Again, I don't need trade secrets. But I feel like we deserve to know what the goal is, if not the plan to get there.
 

nobody imp0rtant

Registered pessimist
May 23, 2018
10,947
18,293
Then he can fail at his goal and put his foot in his mouth. Get up there on July 1 and take ownership for whatever happens. Accountability & integrity win all day for me over word salads and gaslighting.

Again, I don't need trade secrets. But I feel like we deserve to know what the goal is, if not the plan to get there.
I think by saying nothing, Chevy has revealed his plan for the summer. :nod:
 
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Reactions: GeorgeJETson

Boonk

Registered User
Oct 10, 2017
2,927
3,957
That was not the email to STH, it was a picture caption on one of the flight path emails. Here is the actual one that was sent out today:

May 4, 2023

Dear XXXX,

On behalf of the Winnipeg Jets Hockey Club and True North Sports + Entertainment, I would like to express sincere appreciation and gratitude for your loyal support of our Winnipeg Jets during the 2022-23 season.

True North’s purpose is to be relentless in our pursuit of providing a superior fan experience, developing championship calibre hockey teams, nurturing our employee team, and collectively making a meaningful and consistent contribution to our community (True North Purpose). These priorities are what drive our ownership, 300 full-time (plus 900+ part-time) employees, and other stakeholders who expend tremendous care, effort, and commitment to operating a Winnipeg Jets season.
But it is the fans who turn hockey games at Canada Life Centre into events, and who transform an NHL playoff game into a Winnipeg Whiteout – with all the fun and excitement that these games bring.

Despite an exceptional start to the season and qualifying for post-season play – we share in the disappointment by not advancing further, as it is an organizational goal to win a Stanley Cup for our city and province.
fans in the arena at Canada Life Centre
In response, we offer no excuses or rationalizing comments – but instead embrace the resilience our community is known for, and continue our collective efforts to improve for the future. Looking ahead:
  • We are excited by the $13 million renovation, already underway, to improve service offerings, the north concourse and Wi-Fi for all fans at Canada Life Centre;
  • We value the tireless efforts of our hockey management and scouts, as they prepare for the NHL Scouting Combine, the NHL Draft, and the necessary work required to develop championship calibre teams; and
  • Our organization remains focused on sales efforts within the framework of our Forever Winnipeg ticket sales campaign.
Forever Winnipeg, is not just a tagline, but rather a declaration of unrelenting efforts to ensure that our NHL franchise thrives in perpetuity. It is your emotional and financial investment with our team that provides the energy in our venues, and the fuel that makes the economic engine of True North and the Winnipeg Jets go. For this we are grateful.

Thank you,
John Olfert
John Olfert, President & Chief Operating Officer
True North Sports + Entertainment / Winnipeg Jets Hockey Club

I guess we are getting better W-Fi is my take away. Better Wi-fi means a better fan experience! :rolleyes:
Don’t forget about that 25% discount on overpriced concessions :thumbu:

Lol
 

Teemusalami204

Registered User
Jul 30, 2014
4,325
3,950
Winnipeg
I can already see the tagline for next season

The Push-Back:
Watch your retooled Winnipeg Jet reach new heights and crush their lofty goals!!!
True North wouldn’t even say that .

They don’t tell the fans anything.
That was not the email to STH, it was a picture caption on one of the flight path emails. Here is the actual one that was sent out today:

May 4, 2023

Dear XXXX,

On behalf of the Winnipeg Jets Hockey Club and True North Sports + Entertainment, I would like to express sincere appreciation and gratitude for your loyal support of our Winnipeg Jets during the 2022-23 season.

True North’s purpose is to be relentless in our pursuit of providing a superior fan experience, developing championship calibre hockey teams, nurturing our employee team, and collectively making a meaningful and consistent contribution to our community (True North Purpose). These priorities are what drive our ownership, 300 full-time (plus 900+ part-time) employees, and other stakeholders who expend tremendous care, effort, and commitment to operating a Winnipeg Jets season.
But it is the fans who turn hockey games at Canada Life Centre into events, and who transform an NHL playoff game into a Winnipeg Whiteout – with all the fun and excitement that these games bring.

Despite an exceptional start to the season and qualifying for post-season play – we share in the disappointment by not advancing further, as it is an organizational goal to win a Stanley Cup for our city and province.
fans in the arena at Canada Life Centre
In response, we offer no excuses or rationalizing comments – but instead embrace the resilience our community is known for, and continue our collective efforts to improve for the future. Looking ahead:
  • We are excited by the $13 million renovation, already underway, to improve service offerings, the north concourse and Wi-Fi for all fans at Canada Life Centre;
  • We value the tireless efforts of our hockey management and scouts, as they prepare for the NHL Scouting Combine, the NHL Draft, and the necessary work required to develop championship calibre teams; and
  • Our organization remains focused on sales efforts within the framework of our Forever Winnipeg ticket sales campaign.
Forever Winnipeg, is not just a tagline, but rather a declaration of unrelenting efforts to ensure that our NHL franchise thrives in perpetuity. It is your emotional and financial investment with our team that provides the energy in our venues, and the fuel that makes the economic engine of True North and the Winnipeg Jets go. For this we are grateful.

Thank you,
John Olfert
John Olfert, President & Chief Operating Officer
True North Sports + Entertainment / Winnipeg Jets Hockey Club

I guess we are getting better W-Fi is my take away. Better Wi-fi means a better fan experience! :rolleyes:
lost me at relentless.


The most passive organization and gm in the history of the league is not relentless

That is a joke .
 

Boonk

Registered User
Oct 10, 2017
2,927
3,957
Wait…..are you saying other NHL rinks don’t have overpriced concessions?
No, but other NHL teams give better incentives and perks for STHs than just a discount on overpriced food and drinks (that you can literally get at the Dollar Tree just across the main entrance on Donald St). Better wifi is nice tho, ig. Baby steps.
 

surixon

Registered User
Jul 12, 2003
50,887
75,021
Winnipeg
No, but other NHL teams give better incentives and perks for STHs than just a discount on overpriced food and drinks (that you can literally get at the Dollar Tree just across the main entrance on Donald St). Better wifi is nice tho, ig. Baby steps.

What do other teams do in terms of incentives, I'm curious?
 

Boonk

Registered User
Oct 10, 2017
2,927
3,957
What do other teams do in terms of incentives, I'm curious?
Just from scrolling through Reddit for a bit on r/hockey, this is what Nashville provides for STHs:

Nashville:Multi-Year Plan Benefits:

• ⁠50 percent average savings on Stanley Cup Playoff tickets
• ⁠45 percent average savings off Box Office pricing for regular-season home games
• ⁠20 percent Predators Team Store and NashvilleLockerRoom.com discount, subject to restrictions
• ⁠10 percent concession discounts
• ⁠Ticket price increase won't exceed four percent per year for duration of your commitment
• ⁠First priority access to purchase 2020 Bridgestone NHL Winter Classic tickets
• ⁠Complimentary meeting space in Bridgestone Arena, subject to availability
• ⁠First priority access to purchase additional full-season tickets, if they become available
• ⁠Access to tickets for 2020 Stanley Cup Playoff home games
• ⁠First priority access to presale offers for Bridgestone Arena events and Preds games
• ⁠12-month, interest-free monthly payment plans
• ⁠10 Exchange Nights, for games you can't attend*
• ⁠Access to the 7th Man Marketplace**
• ⁠Personalized My Smashville Tix account
• ⁠A dedicated Guest Experience Team Member
• ⁠Priority access to PredsFest
• ⁠Smashville Rewards account***
• ⁠10,000 Smashville Rewards points for extending your plan
• ⁠Access to select private Predators morning skates
• ⁠Private Team Store shopping day for Season-Ticket Citizens
• ⁠2020 Bridgestone NHL Winter Classic themed gift
• ⁠Loyal Legion face-off gift with soccer-style scarf
• ⁠Loyal Legion member card with lanyard
• ⁠Loyal Legion holiday gift
• ⁠Loyal Legion sun visor


That was from 2019-20 so it could have changed after COVID, but Nashville had one of the better STH perks and incentives in the league at that time. I’m not too knowledgeable on what some other teams offer, as I don’t really follow them enough to know, but working as guest event staff at CLC, the incentives for our STHs are not really there considering how many people are dropping their STs. Quite a few other teams perks for NHL STHs are pretty mid to downright worthless (Toronto & Montreal surprisingly don’t offer much being O6 teams with bigger arenas and fanbases but they always try to gouge money from fans and sponsors anyways, the Rags and Isles are at the bottom of the league). COVID has changed and wiped some perks for every team out there.
 
Last edited:

tbcwpg

Moderator
Jan 25, 2011
16,688
20,174
Just from scrolling through Reddit for a bit on r/hockey, this is what Nashville provides for STHs:

Nashville:Multi-Year Plan Benefits:

• ⁠50 percent average savings on Stanley Cup Playoff tickets
• ⁠45 percent average savings off Box Office pricing for regular-season home games
• ⁠20 percent Predators Team Store and NashvilleLockerRoom.com discount, subject to restrictions
• ⁠10 percent concession discounts
• ⁠Ticket price increase won't exceed four percent per year for duration of your commitment
• ⁠First priority access to purchase 2020 Bridgestone NHL Winter Classic tickets
• ⁠Complimentary meeting space in Bridgestone Arena, subject to availability
• ⁠First priority access to purchase additional full-season tickets, if they become available
• ⁠Access to tickets for 2020 Stanley Cup Playoff home games
• ⁠First priority access to presale offers for Bridgestone Arena events and Preds games
• ⁠12-month, interest-free monthly payment plans
• ⁠10 Exchange Nights, for games you can't attend*
• ⁠Access to the 7th Man Marketplace**
• ⁠Personalized My Smashville Tix account
• ⁠A dedicated Guest Experience Team Member
• ⁠Priority access to PredsFest
• ⁠Smashville Rewards account***
• ⁠10,000 Smashville Rewards points for extending your plan
• ⁠Access to select private Predators morning skates
• ⁠Private Team Store shopping day for Season-Ticket Citizens
• ⁠2020 Bridgestone NHL Winter Classic themed gift
• ⁠Loyal Legion face-off gift with soccer-style scarf
• ⁠Loyal Legion member card with lanyard
• ⁠Loyal Legion holiday gift
• ⁠Loyal Legion sun visor


That was from 2019-20 so it could have changed after COVID, but Nashville had one of the better STH perks and incentives in the league at that time. I’m not too knowledgeable on what some other teams offer, as I don’t really follow them enough to know, but working as guest event staff at CLC, the incentives for our STHs are not really there considering how many people are dropping their STs. Quite a few other teams perks for NHL STHs are pretty mid to downright worthless (Toronto & Montreal surprisingly don’t offer much being O6 teams with bigger arenas and fanbases but they always try to gouge money from fans and sponsors anyways, the Rags and Isles are at the bottom of the league). COVID has changed and wiped some perks for every team out there.

I don't see much more there than the Jets offer now. I was a STH and didn't think I wasn't getting enough "perks" with my membership.
 

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