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Ford reportedly lost $100,000 for every electric car it delivered in the first quarter of 2024.
www.theblaze.com
It's the high price and lack of options. No affordable sporty electric cars.
For example, I got the Kona N slightly used for 30k a few weeks ago. I work in The science and research sector so I work with a lot of PhDs in science that are all about the environment.
I got asked by one "what would it take you to get into an electric car?" I said "options, and prices to come WAY down".
So we did a comparison... The Kona electric starts at 50-55k...and comes with 201 HP. No active exhaust. No adjustable sports tuned suspension. No big brakes. No LSD. No track or race or sport options. Heavier. Slower. Basically, everything that made me want the Kona N would be gone...and I would have to pay almost twice the amount.
Hyundai does make an electric N...problem is it starts at 85k.
All these sporty electric cars seem to be nearing 100k or more. They boast like 600-1,000hp and 0-60 in 2.5 seconds for 120k...or they offer their basic mom and dad sedans...nothing affordable AND sporty.
Why is the focus on these heavy 4,000 pound electric cars with 600+ HP?
Why is there zero focus on an affordable 300-400hp that's lighter with performance suspension and brakes and stuff for an affordable price?
It's either 50k for something your grandma would want, or 100k for something sporty. There's nothing in between.
You either cant afford electric or you have to get the same electric car that your neighbour has who doesn't care about cars and doesn't look for fun features.
Where's the in between?
What does a car enthusiast who has some money do when they want to buy a new or slightly used car? There's nothing advertised as electric and fun and sporty and track ready for anything near 50k or less. You have to be rich or settle for a boring commuter.