Used to be, but it’s allowed in Ontario, and stakeholders can also apply for permits to sell beer outside.
I used to go tailgate on weekends at Sens playoff games, when it wasn’t allowed, if police saw a can of beer, they’d just ask for it to be in a non beer can container. Like if you had a mixed drink.
Any of the parking lots can hold 1000-2000 cars at best.
So say you have people park elsewhere and you shuttled them into the arena
Now allow 5,000-10,000 fans in. Paying $10. Make beer available as well as food. You can milk an extra $20-$40 per person. $150,000-$500,000.
clean up $20 K, Police $20 K, admin $20 k, Shuttle service $50 k. Giant TV rental(s) $10 K, $20 K insurance. ~ $130 K
cost of food, beer, labour $20 K
You break even at the extreme low end, you make a killing at the high end. You increase your fan base by 5,000-10,000 of mostly young fans.
the last 5 games of a season and potentially 2-6 home dates in the playoffs.. Wahh
f***, I hope Michael A.'s marketing/business guys have open eyes.
Although I am guessing local bars will not be too happy.