Smith’s very recent comments to The Athletic. You can’t read the below and summize he’ll choose something lame ass like Moose or Bears.
“I’ve been online and seen everything people have come up with,” said Smith. “There is no shortage, so I’m confident that channel will be really cool.”
Smith said he’s monitored the popularity of the Vegas Golden Knights and the Seattle Kraken and understands how important a nickname is to creating an identity for a brand new team that has never had NHL hockey in its market.
“It’s got to be something that drives people to want to be a part of it, from all ages. It’s got to be a momentum builder,” Smith said.
Smith was not willing to tip his hand on what direction he was leaning on a name — only conceding that he was open to any and all suggestions.
“The sky is the limit on this one,” said Smith. “We’re going to have to approve it and the league would have to approve it.”