Ducks 3rd Jersey, Uniforms & Logo Discussion continued

[Bergey37]

I love your posts Bergey, and I think that you're one of our better posters by a fair margin, but here I think you've erred. If you check any best sports logo poll, or better yet any best NHL logo poll, conducted within the last few years, you'll always find the original Ducks logo at or near the top. People love that logo, even beyond the Ducks fandom. In at least one meaning of the word, it is already iconic.

And I do think it's not just nostalgia, it's just that the logo is a really imaginative take on reasonably iconic but realistic sports equipment that immediately identifies both the sport and the team's name and identity. It's got everything that a logo needs to be a truly outstanding logo. It's unique, it signifies the things it needs to and wants to signify, and it's easy on the eyes.

As long as we re-embrace it fully and keep playing with the logo, there's absolutely no reason it wouldn't be considered an iconic logo by the general public quite fast. To a lot of people, it already is.

All very good points, and you're right - I hadn't looked at any fan polls or rankings of sports logos. Frankly, I didn't realize the popularity of the old Ducks logo was so widespread, and that too is a part of being iconic, It certainly does the things you say!

BTW, thanks for the kind words!

 

[NWWisconsinDuck]

Icethetics posted their preview… seems as though the logo I shared a few days ago that I found on Twitter is pretty much spot on. Only a color mockup and he did confirm the orange eyes

 

[Quack Shot]

I hope the eyes are more like this

 

[Dryish]

Icethetics posted their preview… seems as though the logo I shared a few days ago that I found on Twitter is pretty much spot on. Only a color mockup and he did confirm the orange eyes

If this first picture is what it's actually going to look like, I think it's a downgrade. The borders of the circle around the mask didn't need to be made sleeker. The thicker edge around the old one was good to begin with, the sleeker design just looks like a needless modernization that looks visually worse. Same with the borders of the triangle, unless those are just blending in with the darker background.

 

[duxfan1101]

I think I like all of this. I really hope that dull gold is nowhere to be found.

 

[Static]

https://x.com/i/web/status/1800911110260035648

 

[GermanRocket7]

So it will basically be this design?!

 

[Leonardo87]

Kinda going Ninja Turtle with those eyes. lol.

 

[Ducksforcup]

I kinda dig it...in my opinion, it is absolutely an upgrade.

 

[JAHV]

I like it.

 

[ff8]

View attachment 881901

So it will basically be this design?!

it’s been confirmed that the heels of the sticks are curved so at the very least that part will be different. I’m guessing a few other details will be different too.

 

[Arthuros]

View attachment 881901

So it will basically be this design?!

I think it's alright - not a big fan of orange stitching around the eyes (I'd prefer black), but otherwise I dig it.

 

[Gliff]

Its definitely an upgrade, but I prefer the black eyes.

Edit: I'm trying to be positive about it, but I am actually pretty bummed. This was the chance to get the old logo back and I think this pretty much closes the door on it. I doubt we ever get it back now.

 

[KelVarnsen]

I think it's alright - not a big fan of orange stitching around the eyes (I'd prefer black), but otherwise I dig it.

I like it a lot more than the webbed D. I agree that black stitching around the eyes with the eye being orange would be pretty cool. But it is definitely an improvement!

 

[Son of Gib]

Not feeling the orange eyes. Based on this, definitely seems uglier than the previous mighty ducks logo. And do we really need the webbed D represented at all? Let it go.

 

[Hamilton Bulldogs]

Count me in on not feeling the orange eyes.

They look off.

 

[CrazyDuck4u]

Its alright.. I guess.

 

[HanSolo]

Well. I'm not pleased with the refusal to revert back to the old colors but I can live with a logo upgraded revert and orange sweaters.

Curious to see how they're redoing the webbed D. I think it's fine as is as a shoulder patch/secondary logo. It's not the pinnacle of graphic design by any means but hanging onto it as a secondary keeps a tie to the cup winning team.

Now I'm just nervous about jersey accents/striping. The side/hip striping that they've been rolling with the old thirds/"new" primaries was atrocious. I'll join in concern on the orange eyes thing. If it fills the empty space with orange instead of black, that would probably be a bad look and it seems that's what Icethetics is mocking up.

In any case I'm pleased the team is rebranding and I'm looking forward to the in person reveal at the draft (assuming that's the plan). Just feels like we have to compromise on a number of design elements the fans would prefer.

 

[NWWisconsinDuck]

https://x.com/i/web/status/1800926288997462297

 

[Bergey37]

https://x.com/i/web/status/1800926288997462297

If the eye is black with some orange in it, I'd wager it was inspired the red eye of the Kraken; that could be cool, even a bit menacing.

 

[HanSolo]

https://x.com/i/web/status/1800926288997462297

Well that knocks off one of my concerns. Good to hear.

 

[Dr Johnny Fever]

I get the owners wanting more orange to emphasize the OC and i actually like the brighter orange (which is supposedly going darker now?), but I've never understood how anybody thought gold was a good idea. There's no way that gold doesn't still look like shit no matter how they change it.

 

[The Duck Knight]

I get the owners wanting more orange to emphasize the OC and i actually like the brighter orange (which is supposedly going darker now?), but I've never understood how anybody thought gold was a good idea. There's no way that gold doesn't still look like shit no matter how they change it.

Sounds like it's not the same gold. Icethetics described it like the gold Vegas uses.

 

[HanSolo]

Sounds like it's not the same gold. Icethetics described it like the gold Vegas uses.

Not quite what he said if I remember what I heard this morning. He said the gold in the logo will use the same faux-glitter fabric the golden knights use. So it's just gonna be flashier.

 

[Dr Johnny Fever]

Sounds like it's not the same gold. Icethetics described it like the gold Vegas uses.

Even worse. I stand by my statement you bolded.