Canadiens announce RBC as first official game jersey partner
- Thread starter BozoTheClown
- Start date
I think everyone understands that we will all eventually get used to it like ads on the boards and that this isn't a big deal in the grand scheme of things in life (or even just in hockey), but that doesn't in any way make me feel better about this decision. If jersey ads don't change anything for you as a fan that's perfectly reasonable, and I get that the point being made is "these other things (board ads/commercials etc.) faded into the background after initial outrage so eventually we won't notice the jersey ads either", but those other things still annoy me too, so saying that jersey ads will end up like board ads has a very different implication to me.
When I hear that jersey ads will be like board ads, what that says to me is that they'll be a new thing that will mildly annoy me every single time I watch a hockey game for the rest of my life just like the other stuff that currently annoys me. What I hear is that they will get progressively worse and more annoying with time too, just as ads on the boards are now complemented by more ads painted on the ice, more intrusive CGI ads on the ice/glass, and just as TV commercials on hockey broadcasts have gotten worse with the recent deluge of gambling ads.
No, it isn't truly a big deal, and I promise this post makes me sound way more depressive about everything than I actually am. I love watching hockey and I don't sit down and get actively mad about tim hortons ads on the boards or whatever, nor will I be actively mad about the RBC patch during games either, but it's just another intrusive advertisement I'll be mildly annoyed by and have to mentally filter out for the rest of my life on top of the ones that are already there and getting worse over time. It sucks!
Sure, I would prefer the Reebok logo not be there either, but I don't understand conflating these two things as if I had to be outraged about a small white Reebok logo on the back hemline or the back of the neckline when they was introduced 17 years ago for anger about a predominantly light blue/yellow logo front and center on the Canadiens uniform that is more visually distinctive than even the captain/assistant patches for my anger today to be logically consistent.
The Canadiens also had no real part in the earlier choice, the league made deals with jersey partners and the teams were all subject to it, whereas in this situation the Canadiens were free to choose whether or not to sell this newly permitted ad space.
When I hear that jersey ads will be like board ads, what that says to me is that they'll be a new thing that will mildly annoy me every single time I watch a hockey game for the rest of my life just like the other stuff that currently annoys me. What I hear is that they will get progressively worse and more annoying with time too, just as ads on the boards are now complemented by more ads painted on the ice, more intrusive CGI ads on the ice/glass, and just as TV commercials on hockey broadcasts have gotten worse with the recent deluge of gambling ads.
No, it isn't truly a big deal, and I promise this post makes me sound way more depressive about everything than I actually am. I love watching hockey and I don't sit down and get actively mad about tim hortons ads on the boards or whatever, nor will I be actively mad about the RBC patch during games either, but it's just another intrusive advertisement I'll be mildly annoyed by and have to mentally filter out for the rest of my life on top of the ones that are already there and getting worse over time. It sucks!
It is different because they are the equipment manufacturer with a small mark on the equipment they manufactured in the same way as all the other equipment does. And because they're small white logos tucked away on the back or on the hemline of the jersey, not giant blue/yellow crests that sit right on the front of the uniform and clash with an iconic jersey and colour scheme.
Sure, I would prefer the Reebok logo not be there either, but I don't understand conflating these two things as if I had to be outraged about a small white Reebok logo on the back hemline or the back of the neckline when they was introduced 17 years ago for anger about a predominantly light blue/yellow logo front and center on the Canadiens uniform that is more visually distinctive than even the captain/assistant patches for my anger today to be logically consistent.
The Canadiens also had no real part in the earlier choice, the league made deals with jersey partners and the teams were all subject to it, whereas in this situation the Canadiens were free to choose whether or not to sell this newly permitted ad space.
jrom
Registered User
- Mar 28, 2022
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They really could have made an effort and I hope they adjust it (the 1974-2001 logo would have been much better)
- Jul 21, 2022
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Grate n Colorful Oz
The Hutson Hawk
Never really realized this until now, but the RBC logo is not subtle at all and really puts the Banker mentality in perfect light. King of the jungle holding the world close and tight in its claws and paws. How would bankers ever get the idea they're kings of the world if we truly live in a democracy? Mmmm
Frankenheimer
Sir, this is an Arber
^^^
Good observation. The original logo was standard regalia then it dropped the unicorn and shield and introduced a globe. They dropped the crown altogether in 2001. So now it looks a qanon caricature of the new world order.
Good observation. The original logo was standard regalia then it dropped the unicorn and shield and introduced a globe. They dropped the crown altogether in 2001. So now it looks a qanon caricature of the new world order.
- Jul 21, 2022
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I think banking is just the natural evolution of a trader.
Think about it, you don't pay taxes, you're above the law, you enforce the law, you have the police at your disposition, you make the laws. No one can question you and everyone owes you money.
The question is what happens whne no one can pay you back at the same time. They revolt? No problems you have planned for this all along, you have your super elite troops/ robots/ aliens ready to reset the world and you start over.
the valiant effort
settle down, bud
- Apr 17, 2017
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Soon we’re going to learn it was a certain centuries-old banking dynasty that blackmailed Molson into entering this sponsorship deal. 
- Jun 24, 2012
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RBC making inroads with its branding, beyond hockey jerseys.
That's not something the Habs had the power to decide.
The NHL decided to sell that spot on the jersey.
HostileCapSpace
Registered User
I get not caring about the ad, but to actively defend the move with multiple posts on every page of the thread is quite something.
Grate n Colorful Oz
The Hutson Hawk
I know all that, I was just trying to show people their mentality, for those who still believe democracy is at the top of the pyramid.
Grate n Colorful Oz
The Hutson Hawk
The Gr8 Dane
L'harceleur
- Jul 21, 2022
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Could have sworn you're the one upset about this whole logo thing lol I couldn't give a damn lol
The fact that they chose RBC is really odd too. Montreal banks move to Toronto (BMO, CIBC, RBC, Sun Life) is the reason that city took over as the premium economic hub of the country. The PQ of course had its role in it, but the banks also used it as a pretext to ditch Montreal for an "Anglo-only" city and province instead of sticking to the only real bilingual city in Canada. Montreal had a really rough 30 years because of that.
For me, they have no place on the Canadiens jersey, and Molson, as an anglo who remained in Montreal despite the challenges of the 70s and 80s, should know better.
For me, they have no place on the Canadiens jersey, and Molson, as an anglo who remained in Montreal despite the challenges of the 70s and 80s, should know better.
Grate n Colorful Oz
The Hutson Hawk
I wonder if the government could pass a law that forbids advertising on jerseys?
People will say that is not capitalism. Yet an NHL team is essentially a monopoly so it is not like that is capitalism either.
Heck, include extra funding for the Childrens hospital in the law/bill funded by more taxes on Banks.
People will say that is not capitalism. Yet an NHL team is essentially a monopoly so it is not like that is capitalism either.
Heck, include extra funding for the Childrens hospital in the law/bill funded by more taxes on Banks.
the valiant effort
settle down, bud
- Apr 17, 2017
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This has to be the funniest thread in non-politics HF history.
HuGort
Registered User
- Jul 21, 2022
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