*Disclaimer: this is a purely informative piece meant to enlighten hockey fans on the influence of Mark Messier on the Vancouver Canucks. This is not meant to be offensive or controversial, and is only designed to allow readers to understand his relationship with the team and the fanbase.
With all due to respect to Mark Messier and the incredible career he had, there was a period in his career in which he was nothing short of a cancer to his team. Canucks fans who experienced this era are well aware of Messier's effect on the franchise and why he is the most hated player in franchise history. This thread is designed to share with readers the story of Mark Messier's relationship with the Vancouver Canucks throughout the 1990s. Undoubtedly, this story was not as well-documented outside of Vancouver, but those who had witnessed and experienced it over a period of those three years will be able to recall a tale of disappointment, division, and bitterness.
The story begins in the 1996 off-season when the Canucks were in search of a top-line center. Pat Quinn, the Canucks' general manager at the time, had targeted Wayne Gretzky as his free agent of choice. Unfortunately, Quinn's own impatience resulted in him presenting Gretzky with an ultimatum in the middle of one summer's evening, calling him in the middle of the night to make a decision about where he would sign. Gretzky took offense and ultimately chose not to sign with Vancouver. Having missed this opportunity, another high-profile free agent centerman, Mark Messier, was available the following off-season, and served as a consolation for Quinn's failure.
Messier signed with the team in the summer of 1997, and fans generally viewed the acquisition positively. They were well aware of how Messier had led the Rangers to the Stanley Cup victory in the 1994 playoffs and how he had decimated the hopes and dreams of Canucks fans that year. Fans were still bitter, but were generally prepared to forgive him; he was a Canadian player, a renowned leader returning to the Canadian west. When he joined the team, he was expected to contribute as one of the team's top players. He was the highest-paid player on the team, earning $6 million per year, and fans had certain hopes for him.
Instead, his signing marked the beginning of a period of disaster for the franchise. As soon as he joined the team, he demanded to wear the unofficially-retired #11, which had been retired to acknowledge and respect the passing of an original Canuck, Wayne Maki, in 1974. The organization gave him the number without the consent of Maki's family, which sparked outrage from the family. At this point, the team had a new owner, having bought the team from the Canucks' previous long-time owners, the Griffiths family, after the latter had overspent to build GM Place. The McCaws were supposed to only own a share of the team, but took advantage of this opportunity to buy the remaining shares. The mysterious and very private McCaw brothers now owned the team, and business became very secretive and sketchy. Giving the #11 to Messier was one of these slimy decisions.
More on the Griffiths-McCaw story:
http://www.lcshockey.com/issues/57/feature10.asp
Before the season began, Trevor Linden gave his captaincy to Messier as a sign of respect, but later regretted giving the captaincy to him, as he felt Messier had imposed an unwelcome presence on the team. As soon as Messier stepped on the ice, fans knew he was not the same player he was even a year ago. Game footage from the 1997-98, 1998-99, and 1999-2000 seasons clearly show that Messier was not interested from the very start. Statistics affirm this as well. He was a disastrous signing, proving to be a lazy player who took short shifts, shied away from physicality, did not shoot the puck, nor carried with him his mean streak from past years. Those who witnessed those seasons know how dreadful he was.
Mark Messier looked like only a shell of his former self. He was a totally different player, despite wearing the captain's "C" and being paid $6 million. Mickey Redmond mentioned in an early game between the Canucks and Red Wings during the 1997-98 season that Messier did not look like himself. He showed no heart, no grit, no passion. He played a lazy game and was often a liability.
The team struggled early in the season, and so GM Pat Quinn fired coach Tom Renney and introduced Mike Keenan to the team -- another mistake. Keenan immediately changed the dressing room philosophy and made the team feel even more uncomfortable; soon afterwards, the McCaws fired Quinn and promoted Keenan to GM as well as coach.
Keenan played favorites, often allowing Messier to roam in whatever role he was comfortable with. Messier, meanwhile, was often seen socializing with Keenan at Vancouver Grizzlies games. The two had a clear connection that the rest of the team did not share. As the Canucks continued to sink with Messier and Keenan at the helm, the organization did the unthinkable and traded away all of the fan favorite players, including the beloved long-time captain, Trevor Linden. Keenan traded away Linden, Gino Odjick, Kirk McLean, Martin Gelinas, and Dave Babych that season, leaving the Canucks with barely any of its previous personality. They were soulless, cycling through goaltenders, swapping parts, and remaining a bottom-dweller for three seasons. Keenan and Messier were in full control until Keenan was replaced by Brian Burke the following year.
Linden's camp later made clear that Messier's presence felt hostile, and that Keenan was a huge issue as well:
http://sportsillustrated.cnn.com/hockey/nhl/news/2001/08/08/sayitaintso_canucks/
And, in the words of the New York Daily News' Frank Brown:
Another quotation from the Vancouver Sun is from Trevor Linden and Pat Quinn in retrospect:
http://www.vancouversun.com/sports/Sixteen+defining+moments+Trevor+Linden+career/1068425/story.html
And more about his relationship with Keenan:
Traded now was the team captain who had led the team through thick and thin since 1990, who had offered the most inspiring playoff performance in franchise history playing through some of the most difficult injuries any player could endure, and who was the heart of the team:
http://canucks.nhl.com/club/news.htm?id=453227
With the core group of players now gone as part of Keenan's regime, the team was left mangled, hardly resembling its former self; meanwhile, the team finished in third-last place in the NHL that year with a record of 25-43-14. The team was absolute garbage, had a slimy owner, a ruinous GM/coach, and a cancerous team captain.
McCaw replaced Keenan the following season with Brian Burke and Marc Crawford, and things began to move in the proper direction again; Keenan's removal prompted Messier to change in ways, and the youth on the team began to listen to him, though Messier's continued on-ice laziness and poor performances would eventually lead to Brian Burke buying out the last two years of Messier's contract in Vancouver:
A dozen years later, however, the story still had not ended. Though Messier had by this time been long retired, news surfaced in 2012 that echoed the shady business practices of the McCaws and Messier's sense of entitlement from that era. The latter had included a clause in his contract that would allow him to profit from any increase in the franchise's value from 1997 to 2002. Of course, since the McCaws had, in 2004, sold their share of the team to the current owners, the Aquilinis, Messier went after the latter:
http://www.vancouversun.com/sports/Mark+Messier+wins+million+arbitration+case+against+Vancouver+Canucks/7033843/story.html
After the way he destroyed the team, he now wanted money he felt he was owed. In truth, the team recorded its worst ever attendance at GM Place/Rogers Arena during the Messier years. Attendance in 1999-2000 averaged 14,641. The season after Messier was bought out, attendance rose to an average of 17,026 seats per game.
http://www.hockeydb.com/nhl-attendance/att_graph.php?tmi=8756
Without a doubt, Mark Messier was the face of evil for Canucks fans throughout the 1990s. Along with his role in the destruction of the team with his former Rangers bench boss in the latter half of that decade, Messier's greed continues to carry into the business of the Canucks organization. Prior to any of these events, he was responsible for ending the Canucks' hopes of a Stanley Cup in 1994 and injuring Linden in the Finals. From 1997 to 2000, he and Keenan forced Linden out and ruined the team from internally.
Perhaps the most encapsulating moment of the relationship between Canucks fans, Trevor Linden, and Mark Messier is from the dying seconds of Game 6 of the 1994 Stanley Cup Finals. It was Messier who was responsible for taking a cheap shot at Linden while he was already down injured, injuring him even further, away from the play in the final seconds of the game in Vancouver. You can see it all in the video below at the bottom of the screen. Linden was left broken physically, but pieced himself together for the mightiest performance of his career. The moment spawned one of the most memorable quotations in franchise history: "he will play, you know he'll play."
Despite a broken nose, broken ribs and torn rib cartilage, and now this injury, Linden rallied back with two goals in Game 7 to bring the Canucks within one goal of tying the game. Contrasted with Messier, Linden was the heart and soul of the Vancouver Canucks. The team had faced Messier in 1994 when the latter took liberties with his dirty play. By 1998, the team's leader had been displaced by a heartless, disinterested egomaniac, the same man who had robbed them of a championship and who now would impose his destructive influence on the team.
Canucks fans have every reason to despise Mark Messier. The Mark Messier years in Vancouver were an absolute disaster, and fans have every reason to despise him, Mike Keenan,
and John McCaw. Messier was overpaid, created distraction after distraction, controlled the dressing room and his own fate with a sense of entitlement, disrespected long-time players, traditions, and members of the community, and played as lazily as one could imagine as the team's supposed leader, leading them only towards the bottom of the NHL standings. He destroyed the Canucks' hopes in 1994 and injured the captain, then played a role in Linden's removal and mutilated the team from within. If there was any one individual who could be identified as this franchise's greatest evil in the 1990s, it would be him.
*UPDATE* April 4th, 2013:
Here's more evidence:
Gino Odjick, one of the NHL's great enforcers and a long-time member of the Vancouver Canucks, was asked about this in interview Dan Russell of CKNW 980 this past Thursday (April 4th, 2013). Odjick had been very outspoken at the time of Messier's arrival about how vile the latter's presence was to the team. His view has not changed. The full interview is a half-hour long, part of Russell's series about the hockey journey of NHL players from youth to retirement. I've posted the segment in which Gino discusses his time with the Canucks, his fights, and his friendships.
Inevitably, the issue of Mark Messier and Mike Keenan was brought up, and Gino was clear to state he believes Messier and Keenan destroyed the dressing room. Nobody on the team was comfortable with how Keenan and Messier imposed their authority on the organization:
13:00:
*UPDATE* April 9th, 2013:
More on Mike Keenan, this time from Markus Naslund circa 2003. A Swedish article was posted with comments from Markus; many discussed it in this thread:
http://hfboards.mandatory.com/showthread.php?t=13842
http://hfboards.mandatory.com/showpost.php?p=232856&postcount=7
http://hfboards.mandatory.com/showpost.php?p=233020&postcount=9
http://hfboards.mandatory.com/showpost.php?p=233101&postcount=10
http://hfboards.mandatory.com/showpost.php?p=233149&postcount=11
http://hfboards.mandatory.com/showpost.php?p=233162&postcount=12
It's fortunate McCaw fired Keenan partway through the 1998-99 season, in time before Markus was traded away. At that time, Naslund's confidence was not very high, and had Keenan remained it could have had adverse effects on Markus and the entire franchise. Without Naslund, the Canucks might not have climbed back out from their bottom-dwelling status of the Messier era. Attendance continually declined from 1997-98 to 1999-2000, dropping from an average of 17,320 in 1996-97 to 14,641 in 1999-2000. Markus had a 41-goal season the year after Messier left and was named the team's new captain. Attendance jumped back up to an average of 17,712 again.
http://www.hockeydb.com/nhl-attendance/att_graph.php?tmi=8756