This is what I told them I would prefer. Make a decision on if you're in for the next year or not on a year to year basis. When I want out I'll let you know. If you don't hear from me just automatically re-up us. It couldn't be easier and requires much less of a commitment than having to decide if you're coming back from multiple years at a time.
I like that change as a season ticket holder.
The year by year decision is fine, but you should have to tell them you are going for another year by actually renewing. IE: You get an email asking you to renew if you want to continue . If you happen to ignore the email or forget about it because life gets busy, then you are out.
It should
never be the opposite. If I forget I got the opt-out email, I shouldn't be on the hook for thousands of dollars for something I may not want. I should absolutely have to tell the team I want in, not that I want out.
This is the law in Manitoba:
"negative option marketing" means, a practice in which a supplier
(a) provides goods or services to a consumer — including an enhancement to a service that the consumer is already receiving — that the consumer did not request; and
(b) requires the consumer to pay for the goods or services unless the consumer informs the supplier that the consumer does not want them. (« commercialisation par abonnement par défaut »)
- No supplier shall supply goods or services to a consumer using negative option marketing.
- A consumer is not liable to pay for any goods or services received under negative option marketing.
- A consumer has no legal obligation or liability respecting the use, loss or disposal of goods received under negative option marketing.
- A consumer who pays for goods or services supplied using negative option marketing may demand a refund from the supplier within one year after making the payment, as long as the consumer did not expressly acknowledge to the supplier in writing his or her intention to accept the goods or services.