Rumor: Kings rebranding with a new logo?

[BigKing]

The script dialog is kind of terrible though. A bunch words and phrases put together that are supposed to sound cool but make no sense.

"Legacy moves us forward." This means nothing. It's gobbledygook.

My favorite part of the "hype" video was how the shining moments or whatever stopped with the 2014 Cup. Just a reminder that noting has happened for 10 years and counting...

 

[Buddy The Elf]

I wish they would just do the reverse retro with the chevy logo and/or old school crown. Or even go with the original jerseys:

 

[KingsHockey24]

So sexy.

Oh and the jersey looks pretty nice too.

 

[tny760]

I wish they would just do the reverse retro with the chevy logo and/or old school crown. Or even go with the original jerseys:

it was literally that easy, they would have been the stars of the league for bringing back something so classic and loved

leave it to luc to overcomplicate something so simple

 

[johnjm22]

https://x.com/i/web/status/1804013241808621840

 

[SaltyElkHunter]

The Kings have this fascination with going back to a time that just doesn’t exist anymore. 2024 sucks compared to 1988. The coke isn’t pure, gas costs over 5 bucks, the Russians are invading countries not pulling out and now the women are men. Maybe Blake will channel his inner McMaster because he’s not even close to Beverly with his SC finals appearance or Vachon’s 7 playoff appearances and 1 division title.

f*** I’m grabbing a shot after reading this. amen brotha!

 

[StreetHawk]

it was literally that easy, they would have been the stars of the league for bringing back something so classic and loved

leave it to luc to overcomplicate something so simple

LA never really had much success in the purple/yellow, so I get staying with the black and silver. I just don't get the team's love affair with minimizing the crown on their logos in place of wording of Kings on the Chevy and LA on the Diamond logos.

Goes with other clubs that changed color schemes. Van, Buf, Ana, etc. Van has been more blue/green than the black/yellow/red scheme, yet there is a base of fans that want that skate look. Anaheim is like half/half between the purple/green and black/orange.

I think all of these teams that swapped colors, have to just pick the scheme they want and just stick with it for a while. End of the day, won't please everyone as people will have a preference to one color or another.

 

[ru4reals]

So sexy.

Oh and the jersey looks pretty nice too.

View attachment 885206

All they had to do serious. These are amazing. Another 10 f**king years of that ugly crest. Aaaagh.

 

[Raccoon Jesus]

The Kings have this fascination with going back to a time that just doesn’t exist anymore. 2024 sucks compared to 1988. The coke isn’t pure, gas costs over 5 bucks, the Russians are invading countries not pulling out and now the women are men. Maybe Blake will channel his inner McMaster because he’s not even close to Beverly with his SC finals appearance or Vachon’s 7 playoff appearances and 1 division title.

"do you guys remember the glory days in the late 90s?"

yeah that was awful

"remember when we went to the finals?"

yeah blake you were a rookie and we blew it on a stupid stick

"remember when we as the plucky underdogs beat the heavily favored wings in the 2002 playoffs?"

yeah asshole that's after you ripped the C off your chest Cup chasing and beat us with the team you defected to and Luc was about to leave doing the same."

These guys' fascination with the era in which they buttf***ed the whole franchise is either ignorant or totally middle fingering us especially given now they get to do it again in suits instead of jerseys

 

[kilowatt]

I can’t explain it but it gives me Fisher Price vibes

 

[WHOneedsSOX]

https://x.com/i/web/status/1804291960636854454

 

[kingsfan28]

It has begun. this pretty cool.

 

[SlimCharles]

The crown is perfect.

 

[tny760]

all the "shoulda been the main logo" comments

too funny

 

[FrozenKing18]

The crown looks a lot better when the background of the crown is white.

 

[chris kontos]

it was literally that easy, they would have been the stars of the league for bringing back something so classic and loved

leave it to luc to overcomplicate something so simple

overcomplicate is a very kind word.
all i do is laugh at this point

 

[kilowatt]

For what it’s worth, while it’s not maybe what we all wanted, it’s still light years better than what we had. That home plate logo was actually terrible

 

[King'sPawn]

Pride = Passion = Power = We were right there

 

[kingsfan28]

Pride = Passion = Power = We were right there

If you watch the reveal video, they skip right over the early 2000 crown and shield. Blink and you'll miss it.

 

[Nasti]

I was just thinking this the other day. The Gretz era jersey's are easily my favorite design, but I associate them with a bunch of shit things, a Pavlonian response to mediocrity and losing in the Finals. On the other hand, Easy E.

To be fair, do you have good memories of any other design in Kings history other than the home plate era?

 

[Nasti]

One thing I’ve always liked about this logo is that it’s more timeless than the others. If you look at the O6 teams, they’ve all pretty much stuck with the same logos for their entire existence, minus some minor tweaks, and they’re all timeless. The other logos the Kings have used all look dated to me, including both crowns.

Having said that, as someone who used to not like the purple and gold, those throwbacks are sexy as hell in HD.

 

[funky]

https://x.com/i/web/status/1804291960636854454

Reminds me something that my daughter can build in Minecraft. Not a fan.

 

[Steve Zissou]

These bad boys sold out faster than our post season this year!

 

[Steve Zissou]

 

[Omni Owl]

To be fair, do you have good memories of any other design in Kings history other than the home plate era?

Maybe early 2000's during the upset of Detroit era, especially the upset game where they came back down from 3 goals to win it in OT, I think on Belanger's goal? No doubt in my mind they make it to the Finals that year if they beat Colorado in Game 7. St. Louis were easy pickings in round 3, especially with Roman Turek in goal.