Corus Entertainment made the announcement about the Edmonton radio station on Wednesday.
edmontonjournal.com
This journal article says that it will provide “better city coverage" as a person in BC who gets the games in my car here I'm pretty bummed out
I hear you.
So here are the 2 sentences that refer to 'coverage'...
“This further solidifies our commitment to providing Edmonton’s best talk, news and sports programming and we are excited to reach new listeners with this improved signal coverage.”
A press release from Corus said the move, which takes effect Oct. 9, will provide “better city coverage and an upgraded listening experience,” but will continue the current lineup of shows, featuring:
What does this even mean?
How can they improve signal coverage across the city?
You transmit a signal and your car radio receiver picks up the signal. Distance from the transmitter is the biggest determining factor in receiving a clean signal. During the day the signal distance doesnt carry as far. At night the signals carry a lot farther...stations have to cut back their power because otherwise the signal can carry into other regions where it may interfere with local staions utilizing the same or similar frequency on the AM band.
So how is it that 880 is going to improve the coverage for the city when its already well withing the range of a standard 50,000 watt transmitter? Its a reality that 880 will not carry as far as 630 so the outliying areas (like Northern and Southern Alberta and even BC) will suffer.
That certainly isnt a positive.
Are they trying to suggest that the signal will be less likely to disapppear when you drive under a bridge?
How can they provide an upgraded listening experience? What does that even mean?
The bandwidth for AM is very limited which is why FM sounds so much better.
What can they possibly do to an AM signal to improve the listening experience?
If I am off base here I sure hope that someone corrects me (its been a long time since I studied Frequency and Amplitude modulation) but on the face of it this sounds like a lot of marketing bullshit to me.