Coyotes unveil new third jersey

[Prsut18]

I guess they just found ASU practice jerseys in the arena washing machine and stole them...

 

[EdJovanovski]

Not their best but I won't judge until I see more. Coyotes have always had my favorite jerseys in the league, across all eras.

 

[kvladimir]

Weird, I thought Arizona was (hopefully) moving away from that brick-red + creme-beige colour scheme when they reintroduced the "Kachina" jerseys and logo.

It's a bit like the Oilers holding onto those awful navy thirds. They should just pick one visual identity and stick with it.

Why not both?

 

[Rob Brown]

Boring and uninspired.

 

[MMC]

 

[AintLifeGrand]

Why not both?

BC these are f***ing perfect

 

[TheTotalPackage]

BC these are f***ing perfect

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It's weird...back in the 90s when these first came out, I hated them. But as time goes on, I like the uniqueness of them. Also, I'm one who usually prefers a team's dark jersey over its white one 98% of the time. But in this case, I like the white one much better. Makes the logo pop more.

 

[Sinistril]

Managed to fit every seat in their arena on the jersey. Impressive.

 

[kvladimir]

BC these are f***ing perfect

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The problem with the original Kachinas, in my opinion, is that the black and dark green blend together so much on the home jerseys that they look like black blobs with a few notable striping elements. A rare example of a jersey set being improved by removing a colour (again, in my opinion). Oh one more opinion: the "desert-scape / Space Coyote" or whatever you want to call it is and has always been awful, in every variation!

 

[Oddbob]

Oh I think they suck. But I’m 38 years old, married with kids, and own a track home in the suburbs. I don’t think I’m the demo that decides what’s lame or not.

This message board is populated mostly older guys. Sports guys. Mostly cold weather guys.

They hired a super young, super successful fashion guy who’s apparently very popular with young people. I’m guessing they wanted to start appealing to a much younger crowd. One that my demographic doesn’t understand in the least. I’m baffled by these kids. I think the coyotes are trying not to leave that money on the table.

Is it a good plan? I don’t know. Is the execution good? I also don’t know. I’m really not sure. I definitely think it looks like crap though.

There is nothing great for any crowd when all you do is put the name of the city on the front.

 

[Nemesis Prime]

oh good, i see we are going back to the shitty reebok days of wordmarks for logos

 

[rt]

There is nothing great for any crowd when all you do is put the name of the city on the front.

Check out this designers clothes. It’s all like that. And he’s making more than ten of me and five of you combined. You and I are old white guys. We don’t know about fashion.

Anyway, I agree these are lousy. I dislike them strongly.

 

[ViD]

As good as Mullet Arena road locker rooms

 

[rt]

As good as Mullet Arena road locker rooms

Which are now among the best in the league. Try to keep up.

 

[Artemi Panarin]

Real logo for the 3rd jersey

Day 1 buy

 

[The Management]

The only good thing about that jersey is the colour. The rest is lazy and uninspiring. Another team that just uses the name of the team, city or state on it. No creativity whatsoever.

Yeah I like the colour as well, sort of a faded / pastel red. That's about the best I can say.

 

[Ezekial]

There is nothing great for any crowd when all you do is put the name of the city on the front.

Excuse me, but there's definitely a cute little star dotting the i and a crescent moon.

 

[Figgy44]

The squares on the bottom remind of the aliens in Space Invaders.

I thought it looked like a horizontal zipper, but now I can't unsee your suggestion either.

I've said this before, but the Coyotes should really make a jersey based on the jersey the Coyote is wearing in their current logo:View attachment 636090

Green pants with maroon jersey? This might be the only way to salvage whatever this jersey is... and make it actually might look pretty slick as an on ice product.

The way this crescent moon is done makes me think of a view hole from an angle though.

I guess they just found ASU practice jerseys in the arena washing machine and stole them...

It does kinda look like something where someone threw a red garment into the white load as well.

 

[Big Daddy Cane]

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I still contend that RR 1.0 was a walk-off grand slam in Game 7 of the World Series. A bold primary color and a unique design element (desert print). Frankly, anything other than this is a disappointment.

 

[Hoek]

Wordmark jerseys should just be banned they're all so boring

 

[banks]

I like the colour. That burgundy is the best primary colour in the NHL.

The design, however, is so boring you could have convinced me it was for some Arizona roller league team.

 

[Heldig]

I'm very excited for the 3 fans that will get to enjoy this new design

Soooooooooooooo original and funny. Good job.

 

[Sniper99]

These will be collecting dust on the racks of every fan apparel store in Phoenix and area in about a week after they're released. These just look awful.

Hell last apparel store i went into in Phoenix didnt have anything Coyotes out on the shelves or racks. It was all Cardinals/Suns/Diamondbacks/Sun Devils/Wildcats and then the rest was every other NFL NBA MLB NCAA team you could think of. No Coyotes or anything NHL

 

[Jozay]

Wow how creative

 

[Rob Brown]

Didn't they hire some big shot creative marketing guy? This is what they came up with?