The two franchises in Zurich (ZSC Lions) and Bern (SC Bern) are both looking since years for international competition to break out of the local market. They are also both involved in the European Trophy. Both franchises are financially very strong and when there will be an serious opportunity to join the KHL, they will for sure listen very carefully
There is only one Champions League making money: The Champions League in football. All other sports can not make money with a european league. Simply because there is no real TV-Business. Only football is popular in all important markets in Europa. The only way to create an international league in Europe is the KHL. The reason is very simple. No European Hockey league will ever have a serious TV coverage in all imporant markets in western europe – no TV, no business. But there will come a time the russian market will become very, very important and the KHL will be the league to open this market. It’s also impossible to create a strong international league in europe with the IIHF – those guys are simply not smart enough to create anything like an international league. Remember how badly the managed the Hockey Champions League – it was ridiculously. The European Champions Cup (ECC, now CHL) will be the same desaster. And it will never work, when several leagues are creating something together – the European Trophy, and all those ideas are more or less just jokes. There is no strong central power with enough money to run a competition – the IIHF has not the money and not the authorithy do do so – thats completely different from soccer. There, the UEFA has the money and the power vs. the national federations and leagues. In hockey, the national federations and leagues do more or less ignore what the IIHF wants. The only way for international club competition is a strong central power from a big market with big money – a league like the KHL.
I dont think so. The ECC is just a waste of time. There is not enough TV-coverage (you need the coverage from the big and real TV-Stations), no strong central leadership – as I said, the IIHF is not able to operate a european league - and there is simply not enough interest in the local markets. No fan will pay a buck to see Frölunda or HIFK in Bern or Berlin. And if the KHL does not join the ECC, the ECC has no chance. You can find the ECC-model in the internet – but its a waste of time to study those details.