Which teams need a rebranding?

flyingkiwi

Registered User
Oct 28, 2014
4,380
3,625
France
The Jets need to go retro. It just doesn't feel right seeing an American plane representing a Canadian team--if they're gonna go that route they should've used the Arrow or CF-100 Canuck.

American plane maybe, but used almost exclusively by the Canadian Air Force. Could have picked worse.
 

Nac Mac Feegle

wee & free
Jun 10, 2011
35,414
9,824
I wish the Sens would ditch their current jerseys and switch to the all black Barberploes - they'd have to make a few ever so mild changes to the stripes however

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and go with these socks!

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Then go switch over to this white jersey and replace the "67's" with the "O" logo and we are in business! :D

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100% agree!

Love, love, love the classic barberpole. It just screams Ottawa. :handclap:
 

rypper

21-12-05 it's finally over.
Dec 22, 2006
17,202
22,028
The Kings should do this.

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And the Flames should do this.

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Yes to the flames because I love retro but that Kings logo is too... minor league looking. A few seasons back the kings and canucks had a game (season opener I think) where Vancouver wore the vintage stink and rink (with no nameplates) and the Kings wore the Purple vintage jerseys. Damn were they nice looking. They should go back to that.

Also wayyy back to page one of this thread suggested the oilers needed to change... Now I hate everything about the oilers. I do. But they do not need to do anything to their jerseys. The color scheme, the lines, the logo it's all good.
 

FlaPantherSwe*

Guest
Ask yourself, what does the Orca have to do with Vancouver, or the Pacific Northwest?

Canucks is a slang for canadian as i understand.. hence Orca makes no sense.. i also think that Orca has something to do with your ownerships company name..
 

Zombotron

Supreme Overlord of Crap
Jan 3, 2010
18,390
10,005
Toronto
Canucks is a slang for canadian as i understand.. hence Orca makes no sense.. i also think that Orca has something to do with your ownerships company name..

How does it not make sense when the orca whale is a symbol of the region we live in? They can represent (a slang name for) Canadians and be represented by a local animal at the same time.

That ownership group changed its name several years ago.
 

FlaPantherSwe*

Guest
How does it not make sense when the orca whale is a symbol of the region we live in?

That ownership group changed its name several years ago.

Then why not name team Vancouver Orcas.. You should stick to that woodsman or that black and yellow concept, the logo was a skate right?
 

OrangeAndBlackMetal

Dark Wizard of the Black Cascade
Aug 14, 2009
13,360
1,550
Reykjavík
Then why not name team Vancouver Orcas.. You should stick to that woodsman or that black and yellow concept, the logo was a skate right?

What does a wheel with a B in it have to do with a bruin?

A logo doesn't always have to directly correlate with the name of the team or company, as long as there's a direct correlation between it and it's product or target market.
 

OrangeAndBlackMetal

Dark Wizard of the Black Cascade
Aug 14, 2009
13,360
1,550
Reykjavík
B for Boston and Bruins and they have the Bruins on shoulders, make sense to me, about the wheel guess it looks better then a plain B

And what you just described is less significant than the idea of the Vancouver Canucks having an orca in the shape of a c.

C for Canucks and The Pacific Northwest is known for being filled with Orcas, with are in tern a big representation of not just the area, but subsequently the culture. The idea that the team name is the "Canucks" would indicate that their main goal is to represent them and their culture.

That being said, in not necessarily a fan of the orca logo, but for different reasons. I think the idea is fine, and I don't mind the orca c as a concept, but the overall execution of the logo could be better. It seems to clash with the jerseys. I would keep the uniforms as they are, and redesign the logo to sit better and be more conducive of the uniforms, stylistically.
 

pucky

Registered User
Jan 11, 2011
8,079
172
Canucks is a slang for canadian as i understand.. hence Orca makes no sense.. i also think that Orca has something to do with your ownerships company name..
Exactly. Not to mention the logo was based on the previous ownership.

It's slang for 'Canadian' but they let Winnipeg use a 'Leaf' logo. Canucks fans rarely make any sense. They hate Toronto so much as I asked once, why don't they use a Leaf' in their logo (if they created a new one) and they thought it was impossible - as there's already a Leaf in a team's logo and that it would never happen. :laugh:

Go back to the skate logo, then. The Orca one makes little sense now and the 'Johnny Canuck' one is cartoonish.
 

pucky

Registered User
Jan 11, 2011
8,079
172
And what you just described is less significant than the idea of the Vancouver Canucks having an orca in the shape of a c.

C for Canucks and The Pacific Northwest is known for being filled with Orcas, with are in tern a big representation of not just the area, but subsequently the culture. The idea that the team name is the "Canucks" would indicate that their main goal is to represent them and their culture.

That being said, in not necessarily a fan of the orca logo, but for different reasons. I think the idea is fine, and I don't mind the orca c as a concept, but the overall execution of the logo could be better. It seems to clash with the jerseys. I would keep the uniforms as they are, and redesign the logo to sit better and be more conducive of the uniforms, stylistically.
They're not called the Orcas, though. The Orca was used in the logo because Orca Bay wanted it. It's simply branding because of the ownership.
 

pucky

Registered User
Jan 11, 2011
8,079
172
What does a wheel with a B in it have to do with a bruin?

A logo doesn't always have to directly correlate with the name of the team or company, as long as there's a direct correlation between it and it's product or target market.
Have you never seen a Bruins jersey before?!? The 'Bruin' is on each shoulder (as a patch).
 

OrangeAndBlackMetal

Dark Wizard of the Black Cascade
Aug 14, 2009
13,360
1,550
Reykjavík
Have you never seen a Bruins jersey before?!? The 'Bruin' is on each shoulder (as a patch).

Correct, but a secondary logo does not represent the team in all facets like a primary logo does. When you think bruins, you don't think "the 'bruin' on each shoulder" you think of the spoked B.
 

OrangeAndBlackMetal

Dark Wizard of the Black Cascade
Aug 14, 2009
13,360
1,550
Reykjavík
They're not called the Orcas, though. The Orca was used in the logo because Orca Bay wanted it. It's simply branding because of the ownership.

So for that reason, you deem the logo irrelevant to the team? The correlation between Orcas and the pacific northwest and thus canada and it's 'canuck' culture is irrefutable, so there's really no argument to be made that it's not representative of that. I do like the stick-in-the-rink logo, but if we're going by which represents the team and culture more, it's funny that you'd oppose an orca and not a logo that totally has nothing to do with anything other than the fact that they play hockey and their name begins with a C... Once again, they're not called the orcas, but the Bruins aren't called the spoked b's, the redwings aren't called "the redwings on a wheel", the Blue Jackets arent called the Stars, the Wild arent called the "bears with a nature scene in it's head" and the Senators aren't called "the roman guards".
 
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pucky

Registered User
Jan 11, 2011
8,079
172
I love logos that are either simple, creative, or bad ass looking.

Example of a simple logo: Devils
Example of a creative logo: Whalers
Example of a bad ass logo: Wild

The Wild logo would actually work for all 3 categories.
The first two is a good point. I don't care for the Wild logo - the 'Wild' nickname is even worse.

I think a petition should be created to bring back the 'North Stars.' :)

Like someone said, if MLB can have the White Sox and Red Sox, you can have the North Stars and Stars. :)

I liked their updated red and blue jerseys when they first came out but I feel like they are dated already. Would like to see them go for a more classic, simple look.
So the stars and nickname spelled out 'capitals' is not a simple look? :) Well, someone posted a logo of the same colours with an eagle. That wasn't bad. It's good they went back to that logo and colours. The 'changes' sucked. ;)
 

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