Utah Hockey Club down to final 3 names: Hockey Club, Mammoth, and Outlaws (upd: Wasatch already nixed)

[BKarchitect]

How does Outlaws or Mammoth feel "forced"

Because of the same reason for all of the “logic” in this thread….”I don’t personally like it”. And anything I don’t like or understand is “forced”, “juvenile”, “amateur”, “dumb”.

 

[BKarchitect]

The Outlaws is the best name. Doesn’t really work with the current color scheme though. That Mammoth POC logo looks pretty good, but not a fan of names like Mammoth, Wild or Avalanche.

Yeah this is where my preference would be. I think Outlaws has tons of potential and glad they brought it back into the mix.

I imagine you lean more into the black than the baby blue in that case. There is something that seems kinda off about the amount light blue in those concept logos.

I think they could make something work though.

 

[BKIslandersFan]

I like Mammoth the best. There is Colorado Mammoth indoor lacrosse team, but maybe their owner Stan Kroenke will let them slide.

 

[majormajor]

Outlaws has long been my favorite, I think the wild west branding opportunities are endless with that. But Mammoth is also cool if they want to do that. Just no HC.

Utah Outlaws would be perfect. Outlaws is the exact opposite thing I think of when it comes to Utah. But they also have the Utah Jazz. Utah is also the absolute last place I think of when it comes to Jazz music. So its fun to be ironic I guess.

For someone who knows some semblance of history, or even like, who Butch Cassidy is, Utah and Outlaws goes together. That was the epicenter of the Wild West. Look up Butch Cassidy's hideout.

 

[Anglesmith]

I don't think anyone calls them by their fantasy names unless it's a team from a city with two teams.

Chances are they just say, "next week we are in Colorado and after that we are playing Utah".

Your very premise is faulty.

And this isn't from personal experience exclusively. Listening to hockey broadcasts you hear commentators go through this too, and you can almost hear the bitter resentment in their voice as they just gut their way through it. I'm guessing it's a real "how did we get here and should I just retire" moment every time it happens.

 

[Weztex]

I can't believe some people actually like the Mammoth.

We're big, hairy, slow and extinct, let's go team!

I never really understood that reasoning. A fierce or speedy team name won't make the team fierce nor fast. Why not go for a name that carries historic or local significance, or simply something people like, instead of trying to characterize the individual players with something they're not anyway?

 

[WeaponOfChoice]

Utah Utes

 

[HolyGhost]

Someone needs to explain to me how some company blocks Yeti but the NHL can not block a company from selling STANLEY CUPS?!!!!

 

[Big McLargehuge]

Someone needs to explain to me how some company blocks Yeti but the NHL can not block a company from selling STANLEY CUPS?!!!!

Stanley has existed for longer than the NHL has owned the Stanley Cup, for one.

That doesn't make this any less ridiculous, but you can't compare old filings with modern ones. I don't understand why Yeti didn't see the cross-marketing appeal, but I also didn't like the name Yeti for a hockey team so...meh.

Had the NHL began in the 90s the Stanley Cup would 100% be named something bland and trademarkable.

 

[Boyon90]

These are the three logos/names, no real leaks yet but these are very close to the actual ones confirmed by people who went to the games.

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couldnt they do like hockey sticks instead of tusks, and shooting with a stick instead of a random shadowy face, lol I see that ape with the mountains and I just think about the boobs head from little nicky

 

[Ugene Magic]

Utah Outhouse

 

[Anglesmith]

I never really understood that reasoning. A fierce or speedy team name won't make the team fierce nor fast. Why not go for a name that carries historic or local significance, or simply something people like, instead of trying to characterize the individual players with something they're not anyway?

Case in point, Sharks have never won a Cup. Penguins and Ducks have.

 

[wolfgaze]

You think they will want to take those titles away from the bigger market areas like the Vancouver Canucks, New York Rangers & Philadelphia Flyers who creating all that fuzz on their own?

That comment about the league temporarily forcing a name change was 100% facetious (not serious).

One of the best known outaws of the Wild West was Butch Cassidy who was from Utah and was a Mormon. I believe several of his gang were also Mormons. And there were others too. There's also the Outlaw Trail which ran from Montana to Mexico -- right through Utah -- which was basically a trail of places where outlaws could change horses and resupply.

Interesting info, thanks. Since the term 'outlaw' has been applied to Mormons and non-Mormons alike - I feel it would be fine for a team name and should not be viewed as inappropriate for the Utah state.

 

[SirKillalot]

That comment about the league temporarily forcing a name change was 100% facetious (not serious).

So was mine.

 

[Clark Kellogg]

I’m going to call them the Ute’s

Did you say Ute’s?
What is a Ute?

 

[I am not exposed]

Has to be the Outlaws out of those.

 

[BTO]

These are the three logos/names, no real leaks yet but these are very close to the actual ones confirmed by people who went to the games.

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The mammoth logo is good as a logo, but not as a logo for a hockey team (maybe for a camping outfitter company or something - like Mammoth Outfitters or some such). The Outlaw one is God awful (although I do like the name Outlaws). The Wasatch one is just moronic, as it were.

Don't know what's wrong with lions and tigers and bears (oh my) for names of sports teams anyway. Utah Bears. There, done.

 

[MessierThanThou]

Outlaws is a cool name, that's why 15 or so other professional teams are using it.

Too bad they couldn't be called this...

 

[Ratsreign]

The mammoth logo is good as a logo, but not as a logo for a hockey team (maybe for a camping outfitter company or something - like Mammoth Outfitters or some such). The Outlaw one is God awful (although I do like the name Outlaws). The Wasatch one is just moronic, as it were.

Don't know what's wrong with lions and tigers and bears (oh my) for names of sports teams anyway. Utah Bears. There, done.

The Broons are bears, though.
While Lions (if the logo represented the locale) would be a mountain lion, aka cougar or a Panther. Tigers, it is

 

[Hansen]

Stanley has existed for longer than the NHL has owned the Stanley Cup, for one.

That doesn't make this any less ridiculous, but you can't compare old filings with modern ones. I don't understand why Yeti didn't see the cross-marketing appeal, but I also didn't like the name Yeti for a hockey team so...meh.

Had the NHL began in the 90s the Stanley Cup would 100% be named something bland and trademarkable.

I can't believe that executives at Yeti coolers didn't leap all over this opportunity to let it happen, there would be enormous sales annually from brand collaborations and the arena alone