Don't be mixed up with the team and LOSING. It isn't the team, it is the LOSING.
How posting what is happening, not hoping, becomes negative is a result of understanding.
Most of the media are dependent upon the NHL or team's for employment in this city. In places where there is less media ownership they can be less team biased. An example, Toronto.
The media here in Vancouver go to great lengths to support the team suppressing, censoring and editing most "behind" the scene's or what is really happening and support the most idiotic narratives.
Currently a narrative out here is it takes 8 year to do a proper rebuild, mean while the TO media laments the scorched earth Shanaplan that resulted in going to the playoffs. The TO media post and then it is carried here;
Shanahan’s 11-year run began with a scorched-earth rebuild in 2014.
“While I am proud of the rebuild we embarked on starting in 2014, ultimately, I came here to help win the Stanley Cup, and we did not. There is nothing more I wanted to deliver to our fans, and my biggest regret is that we could not finish the job,” Shanahan said in a statement.
But owned media, marketing posters and some fanatics will ignore and push the fallacy of a rebuild to the most NEGATIVE of possibilities. Most of the content is all about instant gratification, now for get tomorrow, forget how the Canucks have got some of the very best players this franchise has ever had. They constantly select the worst possible outcomes. NEGATIVITY.
I think the fact they have a captive audience, no other choice for local sports news, one radio station.
Then the local media guys select the most negative social media output and enhance that negativity, but fail to point out that negativity is about the team losing and the repeated decisions that have resulted in the same outcomes.
IMO the negativity offered up by the owned media is the STERN effect, hate what is said but can't wait to hear what is said. They take on the role of representing the fans knowing that most aren't that way.
Only the most passionate fans throw away $200+ jersey's, hire planes to fly banners, spend 10's of thousands on sets and sit at home instead of going. But those people get ridiculed and called team haters.
Sometimes posting the standings is turned into being a hater. The standings are the ultimate measuring stick of success.
I post that Quinn Hughes originally signed his contract taking him to FA, BIG negative but when he signed it was news about the end. They had 6 years to build a winner. I post that while in his family's home right after his brother Luke was drafted Quinn made the comment not too much paraphrasing here, "I can't wait until we can play together". This was denied for years until just recently as being negative, now some of those stories that praised that signing come back, the term of the contract and possible outcome.
Even when stated almost outright by the team that he might go, think on that because no team goes out and says it is out of their hands unless they know, there are a lot of media and posters refusing to listen or try very hard to re-write four simple words, "out of our hands".
Dhali often bemoans twitter post, I don't twitters very often and only follow a few select twitter accounts but he measures how many are listening by counting how many people they can piss off, the Stern effect.
