I don't know, just kind of reads like a hit piece to me to be honest.
I get it. There's often a bunch of score settling and arse covering. At the same time, there's always going to be honest negative analysis around. There's always going to be analysis trying to pull from coaches and there's always going to be
Me, I look at where guys are from and what else they do. Most hit pieces come from beat reporters. Usually the same beat reporters. Your Dulacs, your Rossis, and so on. The guys who don't have much clue and are totally reliant on access to one org and ergo have to go with it.
This guy is running stuff on the whole NFL. He did a ton of pre-draft stuff (he's got Bob McGinn in to do that). He's got a lot of Chicago stuff right now, but I don't know whether that's any previous ties - his main papers he mentions are Buffalo and Green Bay - or he's just fascinated by the situation there. The history of QB failure there, the Caleb Williams situation, Fields failing to meet high expectations. Dunne wrote that Fields was the best QB in the 2021 class in November 2022. I dunno how many writers are on his substack actually (looks like three). He's got a ton of access to players.
The journalistic profile doesn't fit hit piece.
You want to continue being skeptical? Fair enough. Just read the quotes, judge whether they make sense. For me, a quote saying "look at this thing he's doing that's a sign he's not doing things right" - that's about as un-hit piece as it gets. It's an invitation to go check it out for yourself. People want to tell me he's actually secretly a shitty person? Hit piece. They want me to give me things to look for? I mean, that's the heart and soul of football analysis and teaching right?