As someone who lives in Ottawa, you're right. No one comes in from out of town to see Sens games unless it's Leafs or Habs fans, and the Sens are playing them. It's hard to get people in Ottawa to go unless they're winning, and even them sometimes. It's just not that kind of sports town for whatever reason. Perhaps a downtown arena will help, because that arena is way out there. I used to live in Kanata, and going to a game was pretty easy, but if you live in centretown, or good forbid, the east end, it is a crazy trek, with really bad traffic.