As an evil "relocationist," the only good I can see coming out of this deal is that we can now find out, once and for all, if Phoenix is a good hockey market or not.
Remember, "bad ownership" has been blamed on the team's woes for years now. Hulsizer, according to Coyotes fans, is the team's glorious saviour that will lead them out of the darkness and blah blah blah...
Personally -- and I've said this before -- I don't believe that a change in ownership is going to result in a significant increase in attendance. A winning streak couldn't even do that, and it seems unlikely that the identity of some new suit in the office is going to attract a whole pile of previously uninterested people. The ownership announcement is only going to affect the die-hards and (maybe) any fans who had stopped going to games a few years back and figure they should give the team another chance.
To the average Phoenix resident who doesn't care about hockey, though... it's not going to make a difference. Look, I think football is one of the most boring sports around. We have a CFL team here in Winnipeg, the Blue Bombers. Because the team is fairly popular and because I read the newspaper, I'm aware of what happens with the team -- whether they win or lose, whether they get new coaches, new players, new management, etc. I'm not going to buy tickets to a Bombers game ever because I'm not interested in football. They've had coaching/management shakeups in recent memory and have had success (getting to the Grey Cup final) and failure (worst record in the league) in recent years too. None of this information has made me want to attend one of their games, because I don't like football.
Why would people in Phoenix be any different? I think it's pretty clear that hockey is not high on the sports food chain down there, so I really can't see how "new ownership," even if it turns out to be "good new ownership" is going to convince anyone with no interest in the sport to spend their money on tickets.
I think it will be interesting, assuming this Hulsizer deal goes as planned, to see whether the team keeps up with the rock-bottom attendance.
All that aside, I've almost sick of hearing about the Phoenix Coyotes at this point. It looks like the NHL has probably managed to keep the team there, as part of their Pejorative Slured southern expansion fantasy, but I still think it's only a matter of time before another hideous failure down there.
If there's anything this whole ordeal has taught us, even if you just look at the media coverage, it's that there's an incredibly strong desire for NHL hockey in Canadian cities like Winnipeg and QC, and a strong lack of interest in southern cities like Phoenix and Atlanta. The fact that, after years of trying, Phoenix could only find an owner (with a deal heavily weighted in his own favour) a couple of weeks before the Dec. 31 deadline (assuming Hulsizer succeeds) illustrates that.
...so, as usual, we'll have to wait, but at least we'll get to see Phoenix finally prove itself as a legitimate hockey market with a strong fan base....or not. My vote is on "not".