Forbort was leaning down to poke his stick at the puck. With him 6'4 and Hoglander 5'9 he'd have to be leaning down as he was, or Hoglander would have to jump to make shoulder contact Bort's head. It doesn't appear Hoglander's skates left the ice so I can see why there was no call and also why Bort was mad: he got hit in the head with Hoglander's shoulder battling for the puck.
If there had been a call, who knows maybe Bort wouldn't cross-check Hoglander 3 times because those could've been called as well, especially the 3rd one. The non-calls on Hoglander hitting Bort and Bort retaliating by cross-checking Hoglander 3 times lead to the scrum.