Jets unveil new alternate uniform

Nogatco Rd

Pierre-Luc Dubas
Apr 3, 2021
3,719
6,773
I don't understand why so many people are saying the logo looks "out of place", considering the Jets logo pays homage to the logo that was actually on that 1948 jersey. I think it fits as nicely as the original.

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People are saying it looks out of place because they used a modern plane in a jersey supposedly paying homage to 1948… it’s a jarring anachronism.
 

Lafleurs Guy

Guuuuuuuy!
Jul 20, 2007
80,229
52,463
Not a fan.

To be honest, I loved the classic ones that Hawerchuk used to wear. Love to seee them come back.
 

Johnny HFBOARDS

Trade you!
Dec 10, 2011
13,716
7,063
Earth
Just bring back the 90s era Jets unis. They were very nice.
We save those for the moves and epic money grabs



keeping that silver ring on the logo was ownership fail for sure
can't waste nike rebok design fees... or what ever sweat shop company they paid for at it at the time

Imagine having the 80's jet spot light in the middle, that would be clean ( but they would probably make it silver )
 

GJF

Beaver Jedi
Sponsor
Sep 26, 2011
8,957
3,018
Heidelberg, GER
I think the Jets logo (yes, the new one) is fantastic. ^⁠_⁠^

Same. It's not among the best logos in the league but from a design point of view, there is absolutely nothing wrong going on in it. Not too busy, not too boring, you can get the connection to what it is modelled after immediately (RCAF) and they even worked in a smart mentioning of True North Group that made their existence possible (Jet pointing to the north and it creates a directional point to the N like it would be on a compass). That "nod to the North" also works in regards that Manitoba and Winnipeg is considered "somewhere in the northern cold nowhere". A bit similar to the "WE THE NORTH" slogan the Raprtos use, as they are the one franchise being "up there in the central north" NBA wise. The Jets franchise is the franchise you would point out as the one being "the most central in the north" in the NHL. You might not like it because of personal, subjective reasons but just talking from a design POV, the logo works very, very well


the jersey:
I think it's pretty decent personally. Won't be my favorite jersey but for what it is trying to be, they did an 8 out of 10 point on the "execute a retro idea" scale. I am with other people being not sure about the logo. It feels like a retro version of the current Logo would have made sense but then again you would want to take a look at the concept designs. Maybe they tried it (I actually doubt they made no conecpt ideas at all without some kind of altered logo) and felt like it doesn't work as one would think. Happens all the time along design concept work.
 
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Tanknation

Registered User
Feb 24, 2012
3,285
3,818
Same. It's not among the best logos in the league but from a design point of view, there is absolutely nothing wrong going on in it. Not too busy, not too boring, you can get the connection to what it is modelled after immediately (RCAF) and they even worked in a smart mentioning of True North Group that made their existence possible (Jet pointing to the north and it creates a directional point to the N like it would be on a compass). That "nod to the North" also works in regards that Manitoba and Winnipeg is considered "somewhere in the northern cold nowhere". A bit similar to the "WE THE NORTH" slogan the Raprtos use, as they are the one franchise being "up there in the central north" NBA wise. The Jets franchise is the franchise you would point out as the one being "the most central in the north" in the NHL. You might not like it because of personal, subjective reasons but just talking from a design POV, the logo works very, very well


the jersey:
I think it's pretty decent personally. Won't be my favorite jersey but for what it is trying to be, they did an 8 out of 10 point on the "execute a retro idea" scale. I am with other people being not sure about the logo. It feels like a retro version of the current Logo would have made sense but then again you would want to take a look at the concept designs. Maybe they tried it (I actually doubt they made no conecpt ideas at all without some kind of altered logo) and felt like it doesn't work as one would think. Happens all the time along design concept work.
This man needs a job in critiquing sports logos. Pay the man!
 
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Armourboy

Hey! We suck!
Jan 20, 2014
21,350
13,670
Shelbyville, TN
Color wise it's fine, it just looks odd having a modern fighter on a logo with a retro jersey. Should have at least changed it to one of the old CF100's
 

cptjeff

Reprehensible User
Sep 18, 2008
22,134
40,176
Washington, DC.
Never liked that new logo. It's one of the worst In the league. They should have used the old logo.
The old logo is a hastily thrown together bit of 70's groovy toned down to be acceptable to sports fans. Absent nostalgia, it's trash. Same with the Nordiques logo. The new Jets logo is far superior as an actual design and the nostalgia factor will build over time.
 

Norwegianoiler

Registered User
Nov 17, 2014
601
830
Hmm. I don't mind the Jets, I really don't, but that jersey is an crime against taste and color theory.
 

Tap on the Ankle

Registered User
Jun 9, 2004
3,585
1,287
Ottawa
Like the general design but their old third text logo would look better on it

0914-wpg18alt-jersey.png
 

NyQuil

Big F$&*in Q
Jan 5, 2005
100,111
67,430
Ottawa, ON
I like the colour but with the stripes it looks a bit like pyjamas.

Sometimes you have to see them on the ice to get the full effect.

The gap underneath the logo is a bold choice.
 

JianYang

Registered User
Sep 29, 2017
20,021
19,946
It looked ugly to me yesterday, but new pictures make it look a bit better.

The template reminds me of the 80s expos, which is a good start, but I dunno. The execution leaves alot to be desired imo.
 

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