Looking at that link, the shell of the mask looks like a jock strap. Not that there's anything wrong with that ...
What's great about this model are the filters, which solves an irritant with your conventional one-time use mask that users tend to reuse and who knows what chemicals they're using to clean their masks and how much of their filtering becomes compromised, the more you clean them.
You know it has to be Canadian since they couldn't just call the filters what they are -- they had to add the word "curved" in their description -- curved like a hockey stick.
And that jockstrap shell? Why is it offered in a color called "moonlight black"? It better not say "recycled" in the product description when you open the packaging, otherwise you might end up wondering what color it was before some junior player with poor hygiene, gave it up to the company for it to become a mask.