It's also going to take massive improvement to not only the on-field product but the in-game experience to bring the fans back.
Even in the 2015 Grey Cup run when they ran the table, they were already down to about a 28,000-32,000 average. The Western Final in November only got 34,000 or so.
That's why things like the fire truck are so crucial right now. Thinking of the biggest Esk crowds I saw back in the day (40,000-60,000), it was the down-to-earth community feel that made the games special. I got way more out of the fire truck and Nanook and Punter than I ever got out of the Tom Cochrane concert they had to open the 2016 season back in the day.