In Canada, they picked the worst of the possible choices for the monopolized rights to broadcast games. I mean FFS Sportsnet didn't allow viewing of home game in B.C. last week as it was "out of market". This was the winning bid for broadcast rights, paid for with money the company clearly didn't have based on everything else that has come out in the last decade.
The "hockey people" they keep trying to give a career to are just awful as well. There is nothing that is "revealed" or even brought up that borders on a fresh take anymore, and before anyone says it, the internet and Twitter have been around for years at this point. I mean I find myself streaming just to get away from the between periods crap, which feeds directly into this trade hype talk of Colaiacovo brought up.
Marketing is crap, but yes the on ice officiating and absolute whoring of the game (faulty digital ads, the non-stop gambling ads and updates, the fact that there seems to be a pool of like 5 other commercials that get played during breaks) really break any interest I have in staying up to watch a game any more. Refs missing a blatantly obvious call has always had the power to sway a game, but now it seems to be the rule, not the exception. I remember feeling ire when a goon took a cheap shot on a rookie or star player in the past getting no call or discipline, now I honestly just shrug.
I dunno, if the viewership is actually down 22%, I don't mind seeing the bubble pop. I hate Bettman, I hate the ownership of my team, I hope it hurts them to the point we see a better product league-wide.