Will four nations be a boost for 2026 Winter Olympics viewership?

[joelef]

The last couple of Winter Olympics ratings have been pretty bad . Do you think this will bring hype for Milano cortina?

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[garbageteam]

The last couple of Winter Olympics ratings have been pretty bad . Do you think this will bring hype for Milano cortina?

I think it might be due to being no NHL players there...

Milan will be the first time in 12 years we had an actual Olympic hockey tournament with the best players. It's bigger than the 4 nations, arguably bigger than the Stanley Cup finals. There will be plenty of hype. Casuals and grandmas watch the Olympic hockey finals.

 

[Lafleurs Guy]

I think so. It was fantastic hockey.

 

[ViD]

As long as every big hockey nation is allowed to participate, the Olympics will receive a major boost

 

[joelef]

I think it might be due to being no NHL players there...

Milan will be the first time in 12 years we had an actual Olympic hockey tournament with the best players. It's bigger than the 4 nations, arguably bigger than the Stanley Cup finals. There will be plenty of hype. Casuals and grandmas watch the Olympic hockey finals.

It kinda amazing to see how women’s figure skating at one time was the premier winter sport now it’s definitely hockey