LaCroix (/ləˈkrɔɪ/) is a soda beverage distributed by the Sundance Beverage Company and a subsidiary of the Thomas Price sparkling refreshment empire. It comes in 20 flavors: pure (unflavored), berry, coconut, cran-raspberry, lemon, lime, orange, peach-pear, mango, passion fruit, apricot, tangerine, pamplemousse (grapefruit), pomme-bayá (apple-berry), cerise limón (cherry lime), piña fraise (pineapple strawberry), melón pomelo (grapefruit melon), kiwi sandÃa (kiwi watermelon), muré pepino (blackberry cucumber), and LaCola. All flavors of LaCroix are free of sweeteners, sodium, and calories. LaCroix is found in many forms, including two kinds of cans, and a variety of bottles.
LaCroix was originally marketed by G. Heileman Brewing Company in La Crosse, Wisconsin.[1] The product experienced a sharp increase in sales after a nationwide recall of Perrier brand carbonated water in the United States in early 1990.[2] Because LaCroix specializes in flavored beverages, and not fine sparkling mineral water, it is rivaled by Crystal Light. Competing brands include Perrier, store brand sparkling waters, and high end independent brands.