It's an article critizing a marketing campaign to sell more season tickets ... who cares? They think it won't work, if it sells 10 more season tickets maybe it does work. I don't see how it relates to anyone selling there tickets to Leaf fans unless some of these new season ticket holders sell theirs. I wish fans wouldn't sell there tickets but if I need to sell my ticket on-line & someone buys it whether they are a Leaf fan or not, how do you know? I usually give my tickets to friends if I can't go & lucky for me none of them are Leaf fans, but almost as bad, some of them are Habs fans.
There are a good number of band-wagon-fans in Ottawa that don't like the atmosphere of the arena when Toronto fans are in building for all of the reasons that have been debated on here for yrs. The organization is trying to change that for the benefit of there own fans, nothing wrong with that, in fact, I support it. How successful it will be remains to be seen but good on them for trying.