The play, made most famous by the Philadelphia Eagles, is a short-yardage quarterback sneak in which he's shoved forward by teammates from behind.
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Beyond this play, ban all of the linemen pushing ball carriers forward. This has run rampant since the Matt Leinart/Reggie Bush push for USC 20 years ago.
You're a ball carrier or you're a blocker. You can't be a pusher. This isn't rugby. The play Philly dominates with is egregious, but the 8 yard gains becoming 12 yard gains because 330 lb linemen push the ballcarrier against 220 lb safeties is absurd. Get rid of all of it.
I'm not trying to nullify how great Philly is, that they were clearly within the rules, etc. This play just makes football worse.