I guess I’m the only one who doesn’t think it looks too bad. I mean, Örebro and Linköping exist. I also don’t like the old name and logo, not only because it’s a slur, but since it’s based on a ”Gothenburgian pun” stemming from them being from the “Wild West”, just get the f*** outta here with that lame shit.
Also, the overreactions are amazing.
And yeah, it’s just incredibly similar to Hansdotter’s logo, what the hell?
I think the only thing they could have done to avoid a major backlash was to return to the retro logo at least for some time and let Glenn cool off, but they failed spectacularly.