LastWordArmy
Registered User
I've attended the tournament twice (all games in the big arena packages) and both times it was great. Packed arenas for the Canada games and big crowds for the games that featured other big countries. It's disappointing to see how the tournament is trending. if as the OP says I had to pick an American host, from my perspective I would put it somewhere away from the border. USA Hockey can try to generate some popularity for the tournament instead of leeching off Canadian support and draining the market in Canada. Any of the American finalists for this tournament (St. Louis, Pittsburgh, Chicago, Tampa Bay) would be good. I suspect that the attendance would be worse than what we are seeing in Buffalo, but at least we would have an idea of what the American market really is. Tampa Bay would be the most interesting because of the Florida weather, and it would be interesting to see how many vacationing Canadians or snowbirds would attend. With the right marketing in Florida I suspect that there could be good crowds. If I had to pick though I would have liked to see something in Minnesota. USA had a ton of players from Minnesota and the state supports amateur hockey, so it seems reasonable to me.
As far as the ideal host, I agree that it should go to a junior hockey market. Quebec City would probably by the most interesting bet as it has never hosted as the main city, has a big arena and supports junior hockey. Halifax would be good again as well. If the tournament goes back to an NHL market then I would like to see Winnipeg host. Winnipeg and Halifax really raised the bar for hosting the tournament and made the scale of the tournament much larger. Hockey Canada may not like losing out on short term money by hosting the tournament in a place like Halifax that has a 10,000 seat arena, but in the long term it is by far the best strategy. Southern Ontario (counting Buffalo) has had the tournament four times in the last eight years. Too much saturation. I would suggest that no Canadian region should have the tournament more than once per 15 years. Atlantic Canada can host (Halifax and nearby New Brunswick cities). Quebec City and someplace like Drummondville can host. Saskatchewan can host. Hamilton would be a more fresh location if the organizers felt compelled to host the tournament in Southern Ontario again. Use these non-NHL markets to let the tournament breathe in the big cities. Also, no more splitting the tournament between big cities like Edmonton and Calgary.
USA Hockey is not going to generate organic support for this tournament until they can get a legitimate broadcaster to cover it. NHL network simply isn't in enough homes. They need a partner. ESPN is out because it occurs at the same time as college bowl games, so they aren't going to want to touch it, even on ESPN2. They need someone to cover it though, perhaps NBCSportsnet or FoxSports or one of those networks would take it on. Until that happens the promotion for the tournament just isn't there. Not enough people have the ability to closely follow the tournament. Hardcore hockey fans sure, but thats not enough. You need to engage casual fans, and without a TV outlet it does not work.