Proposal: NY Rangers - Stars

Maurice of Orange

13:21 🏒🏒
Feb 5, 2016
10,755
7,308
:rangersAcquire: RW Alex Radulov (50% retained by Dallas) and LW Albin Eriksson


:starsAcquire: RW Vitali Kravtsov, LD Jarred Tinordi and a 6th round pick in 2022

NYR adds Radulov as 3RW for playoff run to alleviate pressure on other forwards and could even be slotted opposite Panarin in a pinch to up Radulov’s game and New York also adds Swedish prospect Eriksson.

Radulov is a UFA at seasons end, so he is only a rental.

Dallas adds RFA Kravtsov to compete with the other Stars prospects at a roster spot next season if he signs a new contract, and big 6-7 physical defenseman Tinordi.

Dallas has been missing Oleksiak so Tinordi might replace some of the physicality on the Stars blueline, but isn’t a big minute defender.

It’s a low risk and potential reward for both teams.
 
  • Like
Reactions: Narcissus

The Moose is Loose

Registered User
Jun 28, 2017
10,344
9,295
St.Louis
I don’t think it’s terrible. With NY hitting their stride grabbing a rental could be beneficial. They really don’t need winger help though, but on the flip side you can never go wrong with veteran depth. And there’s not really any top 6 centers on the market right now.

Some Rangers fans are going to come sprinting in this thread with their Kratsov is worth a top 10 pick logic
 

bernmeister

Registered User
Jun 11, 2010
28,613
4,187
Da Big Apple
:rangersAcquire: RW Alex Radulov (50% retained by Dallas) and LW Albin Eriksson


:starsAcquire: RW Vitali Kravtsov, LD Jarred Tinordi and a 6th round pick in 2022

NYR adds Radulov as 3RW for playoff run to alleviate pressure on other forwards and could even be slotted opposite Panarin in a pinch to up Radulov’s game and New York also adds Swedish prospect Eriksson.

Radulov is a UFA at seasons end, so he is only a rental.

Dallas adds RFA Kravtsov to compete with the other Stars prospects at a roster spot next season if he signs a new contract, and big 6-7 physical defenseman Tinordi.

Dallas has been missing Oleksiak so Tinordi might replace some of the physicality on the Stars blueline, but isn’t a big minute defender.

It’s a low risk and potential reward for both teams.

OP makes a good, good faith effort
Howev
the long view here is no vets and esp no rentals, develop bluest blue chips, only deal when there is a surplus

Radulov is a quality add, but not for NY now
also,
the cap crunch beginning on Rangers next year until we have leeway with Trouba [replacing w/elc Schneider] is crushing and barely doable,
No adding anybody we cannot think of extending.

There is already some insane talk reported that Strome will consider coming back at 5.75 with term We can't afford that even as a 1 yr extension, and there needs to be a realization the faster we cut excess vets and trim to our true core going forward, the fastter that core, w/added minutes will emerge.

=======
Also, Kravtsov is worth what someone will pay for him, yes, and everybody wants a bargain, yes, but while Drury needs to be shamed for contributing to this mess in the first place, at least he has not worsened it additionally by giving Krav away.

Krav's value IS the 9OA draft pedigree, maintained by current high level of performance in the K, it being recognized NYR did not give him same chances they did with Lias Andersson and the screw job Drury has done to a Gorton selection, which now must cease so as to not lose Ranger property for subpar.

I could see that as an alternative to developing Krav upon his return, a small discount would be considered, but as I have said a small discount down from a top 10 pick is like a mid 15 pick. It is NOT 2nd round territory.

You may disagree, but fact that Drury is not giving the guy away confirms my pt.
 

pld459666

Registered User
Feb 27, 2002
26,123
8,384
Danbury, CT
Pavelski would be worth much more then the proposal above.

What do Rangers fans value Kravtsov at?

I still place alot of value in Kravtsov. Hes posting respectable numbers in the KHL.

I am also of the belief that when his season is done there, he skates for the Rangers this year.

Ultimately, Radulov doesn't move the needle for the Rangers.

If Pavelski is too rich, and I understand if he is, then I look at Smith out of Vegas when Eichel is set to return.

Don't think I part with anything more than the later of the two 2nd round picks we have for Radulov
 

The Moose is Loose

Registered User
Jun 28, 2017
10,344
9,295
St.Louis
OP makes a good, good faith effort
Howev
the long view here is no vets and esp no rentals, develop bluest blue chips, only deal when there is a surplus

Radulov is a quality add, but not for NY now
also,
the cap crunch beginning on Rangers next year until we have leeway with Trouba [replacing w/elc Schneider] is crushing and barely doable,
No adding anybody we cannot think of extending.

There is already some insane talk reported that Strome will consider coming back at 5.75 with term We can't afford that even as a 1 yr extension, and there needs to be a realization the faster we cut excess vets and trim to our true core going forward, the fastter that core, w/added minutes will emerge.

=======
Also, Kravtsov is worth what someone will pay for him, yes, and everybody wants a bargain, yes, but while Drury needs to be shamed for contributing to this mess in the first place, at least he has not worsened it additionally by giving Krav away.

Krav's value IS the 9OA draft pedigree, maintained by current high level of performance in the K, it being recognized NYR did not give him same chances they did with Lias Andersson and the screw job Drury has done to a Gorton selection, which now must cease so as to not lose Ranger property for subpar.

I could see that as an alternative to developing Krav upon his return, a small discount would be considered, but as I have said a small discount down from a top 10 pick is like a mid 15 pick. It is NOT 2nd round territory.

You may disagree, but fact that Drury is not giving the guy away confirms my pt.
And why is Kratsov worth a top 15 pick?

What is this "high level of performance in the KHL"?
Last year he was 7th on his team in points and 130th leaguewide.
This year you can't really judge because his sample is so small, so its not really fair to say he's 12th on his team in offense. But he has only played 12 games compared to 40+ like a lot of his teammates.
Theres guys like Marchenko and Morozov who are both younger and outproduced him last year.
This year Rashevsky is younger and was just taken by the Jets in the 5th round in 2021. Is he worth a top 5/10 pick now by your logic?

I don't even dislike Kratsov as a player/prospect I just think your valuation based on the Rangers reach pick going on 3 years ago is absurd.
 
  • Like
Reactions: Maurice of Orange

Maurice of Orange

13:21 🏒🏒
Feb 5, 2016
10,755
7,308
OP makes a good, good faith effort
Howev
the long view here is no vets and esp no rentals, develop bluest blue chips, only deal when there is a surplus

Radulov is a quality add, but not for NY now
also,
the cap crunch beginning on Rangers next year until we have leeway with Trouba [replacing w/elc Schneider] is crushing and barely doable,
No adding anybody we cannot think of extending.

There is already some insane talk reported that Strome will consider coming back at 5.75 with term We can't afford that even as a 1 yr extension, and there needs to be a realization the faster we cut excess vets and trim to our true core going forward, the fastter that core, w/added minutes will emerge.

=======
Also, Kravtsov is worth what someone will pay for him, yes, and everybody wants a bargain, yes, but while Drury needs to be shamed for contributing to this mess in the first place, at least he has not worsened it additionally by giving Krav away.

Krav's value IS the 9OA draft pedigree, maintained by current high level of performance in the K, it being recognized NYR did not give him same chances they did with Lias Andersson and the screw job Drury has done to a Gorton selection, which now must cease so as to not lose Ranger property for subpar.

I could see that as an alternative to developing Krav upon his return, a small discount would be considered, but as I have said a small discount down from a top 10 pick is like a mid 15 pick. It is NOT 2nd round territory.

You may disagree, but fact that Drury is not giving the guy away confirms my pt.
Wasn’t sure how far the Rangers could go in the playoffs this season so I didn’t want to add a player with term that is why I picked Radulov as a rental to the Rangers, because his deal expires at season end and the Rangers most likely wouldn’t bother resigning him since they are in a cap crunch situation.

There’s always a possibility that Kravtsov comes back but doesn’t preform up to NHL standards that’s why I added him going to Dallas, either way Kravtsov is a risk due to his RFA status at the end of the season, if things go south again for Kravtsov he may elect to take less money to stay in his home county for the rest of his career.

If I had to place a valuation on Kravtsov right now I’d say it’s probably a low 2nd or high 3rd round pick, I disagree with Kravtsov holding his draft value especially after not making the Rangers roster out of training camp and after Kravtsov hurt his own value by refusing assignment to the AHL, then sitting idle without game action waiting for a loan to Chelyabinsk.

Drury could always keep Kravtsov and hope for the best, or he could get whatever he can get and move on to the next thing on his plate.
 

bernmeister

Registered User
Jun 11, 2010
28,613
4,187
Da Big Apple
Wasn’t sure how far the Rangers could go in the playoffs this season so I didn’t want to add a player with term that is why I picked Radulov as a rental to the Rangers, because his deal expires at season end and the Rangers most likely wouldn’t bother resigning him since they are in a cap crunch situation.

There’s always a possibility that Kravtsov comes back but doesn’t preform up to NHL standards that’s why I added him going to Dallas, either way Kravtsov is a risk due to his RFA status at the end of the season, if things go south again for Kravtsov he may elect to take less money to stay in his home county for the rest of his career.

If I had to place a valuation on Kravtsov right now I’d say it’s probably a low 2nd or high 3rd round pick, I disagree with Kravtsov holding his draft value especially after not making the Rangers roster out of training camp and after Kravtsov hurt his own value by refusing assignment to the AHL, then sitting idle without game action waiting for a loan to Chelyabinsk.

Drury could always keep Kravtsov and hope for the best, or he could get whatever he can get and move on to the next thing on his plate.

this is mostly a fair and honest assessment, but it does not cover it all.
Krav has obv been mishandled by NYR, and to be brief let's go with that.

IMO if we say his value is based on perceived production, we expect such missteps to be removed, so the assessment will emphasize the high ideal. Thus the upper level perceived corresponds with upper valuation. It is not unreasonable to speculate that finally, with real minutes with top F linemates, he will perform to high standard. May take more than 3 games for the instant gratification crowd to see this, but I'm expecting chemistry.

Some do not work hard so their talent is wasted. Not a prob here.

Once Krav gives us a current but legit measure [again, not 4th line mins w/4th linemates] a prompt update will be in order and I expect it to be close to his pedigree.

Radulov was thoughtful, considerate if NY went all in.
They should not go all in
They should sell Strome, use futures to build further, add Barron now + Krav as entering playoffs

pleasure having a civil chat w/you
 
  • Like
Reactions: Maurice of Orange

Vitto79

Registered User
May 24, 2008
27,549
3,779
Sarnia
Well if Kravtsov is worth only a 2nd then I can see him going for a rental like Radulov but I’d like to see a prospect back for sure in the deal so not a unrealistic offer
 

cwede

HFBoards Sponsor
Sponsor
Sep 1, 2010
9,982
7,925
Kravtsov wont be centerpiece of a deal where return is a rental
NYR don't need the RHD prospect

not sure there is match
NYR might offer a recent 2nd for Radulov, such as Lindbom or Henriksson

despite NYR strong record against weaker competition,
NYR are not actually in 'go for it' mode
don't expect NYR to overpay for very short-term gain
 

jay from jersey

Registered User
Jan 30, 2008
6,318
4,661
I don’t think it’s terrible. With NY hitting their stride grabbing a rental could be beneficial. They really don’t need winger help though, but on the flip side you can never go wrong with veteran depth. And there’s not really any top 6 centers on the market right now.

Some Rangers fans are going to come sprinting in this thread with their Kratsov is worth a top 10 pick logic

doubt there’s many NYR fans that think kravy is returning a top 10-15 pick straight up himself.
No doubt leaving for Russia twice has negatively impacted his trade value.
But he’s a tricky one to gauge. He’s much better the Lias was when dealt. He also has a higher offensive ceiling.
His size/skill package is what makes him attractive to other teams. Plus he’s still under long term control and cheap. He’s also likely capable of being NHL ready right now for some team in their top 9. :
If lias brought back a 2nd, I would want more for kravy.
What the more is? No clue.
I honestly think like others, he’ll be added in to a larger package that would entice other teams to take the gamble
Example— Lundkvist + Kravtsov +??? For a 2c
 
Last edited:

bernmeister

Registered User
Jun 11, 2010
28,613
4,187
Da Big Apple
doubt there’s many NYR fans that think kravy is returning a top 10-15 pick straight up himself.
No doubt leaving for Russia twice has negatively impacted his trade value.
But he’s a tricky one to gauge. He’s much better the Lias was when dealt. He also has a higher offensive ceiling.
His size/skill package is what makes him attractive to other teams. Plus he’s still under long term control and cheap. He’s also likely capable of being NHL ready right now for some team in their top 9. :

If lias brought back a 2nd, I would want more for kravy.

bold substantiates the underline

leaving for Russia not a big deal to most b'c at some pt he is under a real contract with term
this is not an airhead whose gonna bolt during his deal.

this is a kid who is telling drury, ef you, better to be pissed off than to be pissed on, my preseason etc warranted a roster spot YOU failed to provide.
Krav has his act together, he is waiting on Drury to do likewise.
 

The Red Line

Registered User
Oct 11, 2010
8,600
5,083
Krav's value IS the 9OA draft pedigree, maintained by current high level of performance in the K, it being recognized NYR did not give him same chances they did with Lias Andersson and the screw job Drury has done to a Gorton selection, which now must cease so as to not lose Ranger property for subpar.

Saying this over, and over, and over, and over, over again will not make it true.

Kravtsov is not worth the 9OA pick. Everybody on the entire planet who follows hockey knows this except for you.
 

jay from jersey

Registered User
Jan 30, 2008
6,318
4,661
bold substantiates the underline

leaving for Russia not a big deal to most b'c at some pt he is under a real contract with term
this is not an airhead whose gonna bolt during his deal.

this is a kid who is telling drury, ef you, better to be pissed off than to be pissed on, my preseason etc warranted a roster spot YOU failed to provide.
Krav has his act together, he is waiting on Drury to do likewise.

no Bern. Being a known flight risk, Twice, absolutely has an effect on value. So does being Allergic to playing in the AHL.
If all goes back to attitude and character questions.
Teams don’t want to give up important assets for an immature kid who wants a spot given to him cause he’s a top 10 pick.
They want kids to work harder in the face of adversity, not pack up and run home to daddy and his millions.....
Now could Krav have matured? Or will he?? Certainly possible... that’s what any team that trades for him is likely betting on.
But it hasn’t happened yet.
Like I said, teams don’t want that prima-donna selfish, Immature attitude brought into their locker room. Especially when he costs a quality asset.
I have no doubt there are a few teams who take the gamble the he grows up and matures.
If your big and skilled, there will always be teams willing to give you a 2nd /3rd chance ...

case in point, that’s how the Hurricanes got A PPG excellent PPQB in his mid 20’s for a million dollar cap hit.
Is Kravtsovs value as damaged as DeAngelos??? No, but there was certainly damage done. The stink is on him.
It’s up to him how he handles it and matures to see if he can wash it off.
Playing well for Traktor is a start. Most likely, when traded, he’ll at least have to report to his new teams AHL team, at least for a short period of time. Well see how that goes......
If he keeps his mouth shut, plays well and produces in that stint, I have no doubt Krav will be in the NHL sooner rather then later.
The odds of him ever putting on a NYR Jersey again remain terrible imo.
The damage has been done here. Too much bad blood. I’d give it a 1% chance, just because you can never be 100% sure about anything.
But I’d be shocked if him and Drury ever make up.
 
Last edited:
Feb 27, 2002
37,942
8,027
NYC
:rangersAcquire: RW Alex Radulov (50% retained by Dallas) and LW Albin Eriksson


:starsAcquire: RW Vitali Kravtsov, LD Jarred Tinordi and a 6th round pick in 2022

NYR adds Radulov as 3RW for playoff run to alleviate pressure on other forwards and could even be slotted opposite Panarin in a pinch to up Radulov’s game and New York also adds Swedish prospect Eriksson.

Radulov is a UFA at seasons end, so he is only a rental.

Dallas adds RFA Kravtsov to compete with the other Stars prospects at a roster spot next season if he signs a new contract, and big 6-7 physical defenseman Tinordi.

Dallas has been missing Oleksiak so Tinordi might replace some of the physicality on the Stars blueline, but isn’t a big minute defender.

It’s a low risk and potential reward for both teams.
The thought is there. I just don't think Radulov is a good fit for the NYR.
 

bernmeister

Registered User
Jun 11, 2010
28,613
4,187
Da Big Apple
Saying this over, and over, and over, and over, over again will not make it true.

Kravtsov is not worth the 9OA pick. Everybody on the entire planet who follows hockey knows this except for you.

attempting to control the narrative here will not enable you to prevail

actual facts: Krav has that potential, has not had fair shot, Drury now realizes he has to capitulate b'c giving Krav away is fatal, and is not taking less than 9OA less small discount.

Also, once Krav is back and establishes his value -- this time they won't be stupid and will play him at top line --- all this will be moot.

Your vested interest in poaching him for cheap can go buh bye now
 

bernmeister

Registered User
Jun 11, 2010
28,613
4,187
Da Big Apple
no Bern. Being a known flight risk, Twice, absolutely has an effect on value. So does being Allergic to playing in the AHL.
If all goes back to attitude and character questions.
Teams don’t want to give up important assets for an immature kid who wants a spot given to him cause he’s a top 10 pick.
They want kids to work harder in the face of adversity, not pack up and run home to daddy and his millions.....
Now could Krav have matured? Or will he?? Certainly possible... that’s what any team that trades for him is likely betting on.
But it hasn’t happened yet.
Like I said, teams don’t want that prima-donna selfish, Immature attitude brought into their locker room. Especially when he costs a quality asset.
I have no doubt there are a few teams who take the gamble the he grows up and matures.
If your big and skilled, there will always be teams willing to give you a 2nd /3rd chance ...

case in point, that’s how the Hurricanes got A PPG excellent PPQB in his mid 20’s for a million dollar cap hit.
Is Kravtsovs value as damaged as DeAngelos??? No, but there was certainly damage done. The stink is on him.
It’s up to him how he handles it and matures to see if he can wash it off.
Playing well for Traktor is a start. Most likely, when traded, he’ll at least have to report to his new teams AHL team, at least for a short period of time. Well see how that goes......
If he keeps his mouth shut, plays well and produces in that stint, I have no doubt Krav will be in the NHL sooner rather then later.
The odds of him ever putting on a NYR Jersey again remain terrible imo.
The damage has been done here. Too much bad blood. I’d give it a 1% chance, just because you can never be 100% sure about anything.
But I’d be shocked if him and Drury ever make up.

the reward outweighs the risk for a decent # of teams and only need 1 for a trade partner

also he will play here again to up his value, this time with top line

unfortunately, they are likely to be stupid and ignore my suggestion he be tried at pivot, but won't be first or last...

He doesn't have to play his whole career for Rangers, just be productive while here and command a substantial, legit return if/mo likely when he goes.

No Namest for JTM or similar redux.
Talent for talent.
Actual upside potential for similar.

We have close to another 4-ish years of control to make that happen.
DO IT
 

Kupo

MAFIA, MOUNT UP!
Sponsor
Oct 31, 2017
11,707
24,933
Stamford CT
If I had to place a valuation on Kravtsov right now I’d say it’s probably a low 2nd or high 3rd round pick, I disagree with Kravtsov holding his draft value especially after not making the Rangers roster out of training camp

Your valuation of Kravtsov is off. Lias Andersson was traded for a second round pick and he has a lot more baggage than Kravtsov, and much less talent.

Kravtsov would have made the Rangers roster out of training camp if he didn’t miss the last few preseason games with an injury. He was specifically assigned to Hartford to get his conditioning up.
 
  • Like
Reactions: Lindberg Cheese

BeaverSports

Registered User
Mar 3, 2004
1,454
147
I don’t know that I’d deal Eriksson in that deal, let alone rent Radulov and retain. He’s a valuable sleeper.
 

Maurice of Orange

13:21 🏒🏒
Feb 5, 2016
10,755
7,308
Your valuation of Kravtsov is off. Lias Andersson was traded for a second round pick and he has a lot more baggage than Kravtsov, and much less talent.

Kravtsov would have made the Rangers roster out of training camp if he didn’t miss the last few preseason games with an injury. He was specifically assigned to Hartford to get his conditioning up.
There is no question that Kravtsov is an skilled, talented winger with major upside, but Vitali has some baggage of his own.

Kravtsov was assigned to Hartford and refused, it’s not a good look, which brings down his value. Either way Kravtsov is a risk until he is under contract with some term.

I don’t believe Kravtsov is worth a 1st round pick anymore and that’s my opinion but Rangers fans are holding out hope Vitali returns, if Vitali doesn’t return the Rangers get nothing if Vitali signs a new contract with Chelyabinsk at seasons end.
 

Overrateprospects

Registered User
Dec 23, 2021
244
52
:rangersAcquire: RW Alex Radulov (50% retained by Dallas) and LW Albin Eriksson


:starsAcquire: RW Vitali Kravtsov, LD Jarred Tinordi and a 6th round pick in 2022

NYR adds Radulov as 3RW for playoff run to alleviate pressure on other forwards and could even be slotted opposite Panarin in a pinch to up Radulov’s game and New York also adds Swedish prospect Eriksson.

Radulov is a UFA at seasons end, so he is only a rental.

Dallas adds RFA Kravtsov to compete with the other Stars prospects at a roster spot next season if he signs a new contract, and big 6-7 physical defenseman Tinordi.

Dallas has been missing Oleksiak so Tinordi might replace some of the physicality on the Stars blueline, but isn’t a big minute defender.

It’s a low risk and potential reward for both teams.
Not bad but I don’t see Rangers wanting him on the roster. I see them going for Kessel or Reilly Smith. I think they rather move picks instead.
 

jay from jersey

Registered User
Jan 30, 2008
6,318
4,661
the reward outweighs the risk for a decent # of teams and only need 1 for a trade partner

also he will play here again to up his value, this time with top line

unfortunately, they are likely to be stupid and ignore my suggestion he be tried at pivot, but won't be first or last...

He doesn't have to play his whole career for Rangers, just be productive while here and command a substantial, legit return if/mo likely when he goes.

No Namest for JTM or similar redux.
Talent for talent.
Actual upside potential for similar.

We have close to another 4-ish years of control to make that happen.
DO IT

the risk outweighs the reward from an armchair maybe.
Say Drury and krav somehow squash the bad blood. They won’t, but for arguments sake.
It doesn’t send a good message or set a good precedent to the younger guys that saw this whole soap opera play out life, then see krav come back and basically given a top line/top 6 slot.
Don’t work hard, don’t go thru the process, don’t deal with the adversity, just cause a scene run home, abandon your team and eventually you’ll be gifted a top 6 slot on a hardworking playoff tram???
Drury giving in to kravs demands and doing that would effectively castrate himself when it comes to any young player taking him at his word to work hard, go thru the process, put team 1st, basically everything the rangers have done to reset their team culture.
He’s most likely never to suit up for NYR again.... that’s just the facts of the situation. They can play nice for the media/public all they want, but Drury can’t stand him and kravy obviously feels the same way.
The best chance for him to pump his value is what he’s doing in Russia now.
If you think Drury is going to wait and drag this thing out for 2,3 years before finding the perfect return, ive got a bridge to sell you.
Drury will take whatever deal he feels helps the future of NYR, more then having krav playing in Russia, or trying to get him to come back and not hurt his feelings again.
Once a player publicly demands out, it also hurts his value, we saw that with Eichel and countless others.
So you can add that in to the damage is already done to his value as well.
I do think he bring back more then lias however.
But nothing near a top 10 or even top 20 pick no way not happening.
Maybe another talented reclamation project whose going thru something similar on a different team......
The most likely scenario is he is included as part of a larger trade package to get a player the rangers want. Perhaps a young 2C.
Examples. Lundkvist+ kravtsov+???? For whoever
Or Chytil+ Kravtsov+ ???? For whoever
In that type of situation he certainly gives opposing GMs an extra initiative to make a trade because if he works out, he could be a very solid piece for that team. If hi problems continue, he’s not the main piece of the deal going back.....
 
Last edited:

Maurice of Orange

13:21 🏒🏒
Feb 5, 2016
10,755
7,308
I don’t know that I’d deal Eriksson in that deal, let alone rent Radulov and retain. He’s a valuable sleeper.
Its a risky deal for Dallas as well.
The Stars could keep Radulov to UFA and let walk which is fine and keep Eriksson, who has a good strong accurate shot, but is still going to need development time to work on his skating and defensive zone coverage.

If Dallas acquired Kravtsov they would also have to convince Vitali to stay in the NHL with a new contract as Kravtsov is RFA and could just as easily sign a long term contract in the KHL at NHL seasons end. Tinordi would probably help replace some of the physicality on Dallas’ defense but is only a 6th-7th depth option, so there are a few pros and cons to consider for both sides.

The Rangers could add a rental or choose to stand pat, and hold onto Kravtsov.
 

Ad

Upcoming events

Ad

Ad