OK, you totally got me with the light-colored text. I was definitely about to lay into your response.
What does this even mean? We all want to win. But acknowledging the high probability that we can't doesn't mean we should tank, or that we should view losing the 7th game of the SCF as the same as missing the playoffs. (For the record, the NHL is complicit in this with its draft system. A lottery for the #1 overall that barely affects anyone doesn't in any way correct the perverse incentive.)
Yes, but it's mostly in the minds of the fans. There
are different tiers of accomplishment (making the playoffs, winning the division, winning playoff rounds, etc.) This idea that "everyone is an equal loser but the team who wins the Cup" is a pretty recent phenomenon in my experience, probably spread by pointless Internet trash talk. Accomplishment in sports has always been relative, and a reductionist approach like this is just a recipe for bitterness. I mean, when the BC Lions won their first ever game in an otherwise disastrous inaugural season in a tiny league, there were street parties. Belarus issued a postage stamp when they beat Sweden in a single Olympic hockey game. Soccer teams who win promotion from div. 3 to div. 2 are freaking thrilled.
Sports is entertainment, and it's way more fun to have the possibility of sometimes being happy. Yes, the Canucks are not an expansion team, and we're at the stage where we want them to win the Cup, but we can't pretend that not being able to against horrible odds means that we should treat everything as a massive failure and have to "blow it up" every year.
First of all, forget peewee -- in every pro sports league in the world outside of North America, the Cup is one distinction, while winning the league is another, in addition to numerous other distinctions. All of those fans stick with their club even through relegation to lower levels because it
isn't all about one thing, it's about racking up as much glory as you can. In North America, the Cup is the end goal, yes. If it is truly the "only thing that matters" (to the point that you can't enjoy the sport on its own, or be excited when your team does something short of winning the Cup) then it's almost pointless to watch games. And besides, it isn't true: fans clearly care about stuff like division titles, All-Star selections, stats, etc., because they debate them endlessly on the radio and over the Internet.
Have you seen this place after, like, a preseason loss? I'm not the one who is taking it too seriously -- I am trying to offer some perspective here to counterbalance the "last overall is the same as second overall" mentality. Nobody applies this to their own life ("I'm not the CEO of Exxon-Mobil? I may as well be homeless!"), so it's ridiculous that they would apply it to other things.