Forbes: Auston Matthews is the highest earning hockey player (on and off ice earnings)

[ViD]

$21.7m this year for the Leafs captain. The first hockey player this century to earn over $20m in a year

The rest of the list here:

The NHL’s Highest-Paid Players 2024

Hockey’s top earners may not compete with the salaries in the NBA, the NFL or MLB, but Auston Matthews’ $21.7 million haul is a sign the sport is finally on a power play.

www.forbes.com

Click to read more...

 

[MVP Zacha]

But the taxes!

 

[Sasha Orlov]

1 playoff goal btw

 

[StreetHawk]

$5 mill in endorsements for like the 2nd most well known player in the league. Puts into perspective the reach these companies believe hockey players have for their brands.

 

[Gaylord Q Tinkledink]

He'll always have a way toupee for anything he needs.

 

[SmoggyTwinkles]

Pretty interesting article.

That is crazy how much NBA players make and how much they make off the court.

 

[Score08]

And no ring

 

[Romang67]

And no ring

$21.7M can buy many rings!

Money can be exchanged for goods and services.

 

[Score08]

$21.7M can buy many rings!

Money can be exchanged for goods and services.

I suppose if Rick from pawn stars has a cup ring he can buy one

 

[Voodoo Child]

Well he's a superstar in a huge hockey market.

McDavid, while the superior hockey player, also doesn't seem to have much to him; he's just kind of unassuming and modest. Matthews definitely has a bit more personality to him, as does Drai but that doesn't really pertain.

 

[Breakers]

I believe he should be the first player to reach $200 million in salary

 

[Tie Domi Esquire]

Amazing accomplishment!!! So proud!

 

[Plastic Joseph]

Pretty interesting article.

That is crazy how much NBA players make and how much they make off the court.

I mean it really isn't when you think about it.

The NBA is massive globally - it is the most watched professional sports league in China which is over 1 billion people.

Add that everyone wears shoes, and its basically a cultural phenomenon for the new generation to be "sneaker heads". NBA players make a lot of money endorsing shoes. Jersey sales are massive too because you can wear a basketball jersey casually.

They have like 100X the reach and marketing potential of NHLers, it makes total sense.

 

[crowi]

Bieber's husband.

He is going to murse his way up to 60 goals again. Can't to wait to see him in a proper leadership role. To me he's up there in top 3 of hockey players with God given talent that don't want to play hockey.

 

[Breakers]

Pretty interesting article.

That is crazy how much NBA players make and how much they make off the court.

Especially considering load management

Teams are ecstatic if a player is around the 70 game mark in games played.
And some of the highest salaries are approaching $70 million a year

So essentially a million a game.

 

[Sorry]

$21.7M can buy many rings!

Money can be exchanged for goods and services.

But I want my peanut.

 

[Kerberos]

1 playoff goal btw

His priorities have always been clear. Self above all else. Part of the reason it was hilarious watching him desperately try and fail in getting #70 last year in the final 2 games before packing it in for the playoffs.

But I suppose we should all be grateful that this is who Toronto has pinned their hopes on lol.

 

[thethirdhockeyman91]

Captain underpants.

 

[the valiant effort]

How much was Sundin pulling in for endorsements back in the day?

 

[MoreMogilny]

Bieber's husband.

He is going to murse his way up to 60 goals again. Can't to wait to see him in a proper leadership role. To me he's up there in top 3 of hockey players with God given talent that don't want to play hockey.

This is a top of the garbage heap comment

Amazing player that has embraced the market. Those endorsements will keep coming, as they should. Excited to see him with the C this year.

 

[Leafs87]

It’s a one off thing due to his high signing bonus this year. He won’t be anywhere near 20 mill next year.

On a sad note, that’s significantly lower than most other well known sports

 

[Spawn]

Well he's a superstar in a huge hockey market.

McDavid, while the superior hockey player, also doesn't seem to have much to him; he's just kind of unassuming and modest. Matthews definitely has a bit more personality to him, as does Drai but that doesn't really pertain.

McDavid makes more in off ice earnings fwiw. The difference is Matthews has a massive signing bonus in the first year of his contract vs McDavid being at the tail end of a deal that was signed in what… 2017?

 

[EazyE1]

The highest paid this century.. who was it last century?

 

[ViD]

The highest paid this century.. who was it last century?

Apparently Sergei Fedorov earned $29m in 1999

$14M signing bonus, $2M salary, $12M for conference Finals bonus

 

[KirkAlbuquerque]

But the taxes!

The finger thing means the taxes !