Have to admit, this billboard thing is kind of funny. Unfortunately, it will likely have no real effect, and could even backfire. If -- and that's a big if -- ownership was considering firing Snow, this kind of action is more likely to delay it than bring it on. Ownership -- any ownership, not just the Islanders -- never wants to put itself in a position of appearing to cave in to the fans. It's terrible optics and sets a president that could spiral out of hand. That's why fan "protests" so rarely accomplish anything.
The economics of missing the playoffs again, which costs ownership millions of dollars, should be enough to get him shown the door. And the last thing I want to see is Snow making hail Mary moves now in an attempt to save his job -- that's how you get Forsberg for Erat types of deals. It sucks, but this has to organically play out, and that will unfortunately just take time.
But...the billboard is funny