I think they have to keep management in place. The Jets changed out management but they had the management team from the Moose they just swapped them in. Smith doesn't have a hockey org in hand, plus the Coyotes front office seems to be doing a good job so there wouldn't be a reason to get rid of them.
Ticket sales and marketing will be a bigger challenge for Smith vs TNSE because the arena was already a full time hockey venue
. and they already had a list of Moose season ticket holders/sponsors/suite holders. Sure Smith has the Jazz customers but its not going to have the same cross over list.
I have a feeling marketing of tickets won't be a big deal. The market is already thrilled with the rumours of the yotes moving - it's also a winter sports town too. But regardless of that information they also can provide offers to Jazz Season seat holders like other teams have done with PSLs.
You really need to divide the organization into thirds.
The Jets had the Moose organization, but Smith has the SEG organization doing all kinds of things for both the Utah Jazz and Real Salt Lake teams.
The executive part of the organization, the decision makers. That switches from AM to Smith at the top, and the hockey GM and some other key people join from ARZ.
You have the Arizona Coyotes hockey operations. They're fine. That's the GM, scouts, players. They're getting ready for the draft. No big deal. Their bosses are now SEG in Salt Lake instead of AM in Phoenix.
You have the Game Day operations, like tickets and marketing.
The Arizona group is split: Some stay put (reassigned to the Roadrunners either in Tucson or if they move to Tempe) and others get hired by Smith.
Those hired by Smith supplement the Utah Jazz/Real Salt Lake Game Day operations staff. Which have a third team to sell tickets for; but they have people and systems in place to sell tickets at two venues.
The big deal here is the marketing/branding responsibility to create a hockey team brand in such a short time.