Coyotes unveil new third jersey

[MMC]

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[DearDiary]

Looks like they could only afford a highschooler to design their jersey.

Another missed opportunity to partner up with the drink that put Arizona on the map. Green Tea jersey when

 

[SI90]

Yuck

 

[Hobble]

If it’s not also 99 cents, then what’s the point?

 

[howkie]

Designing jerseys is not Bettmans strongest attribute, somone should uninstall paint on his laptop..

 

[Weztex]

Designing jerseys is not Bettmans strongest attribute, somone should uninstall paint on his laptop..

What do you think is Bettman’s job exactly?

 

[Oddbob]

Can we all say MEGA-LAME!!!

 

[moosemeister]

What the f*** is this

 

[CookiesAndMilk]

The squares on the bottom remind of the aliens in Space Invaders.

 

[MarkusKetterer]

Bring back the black running coyote, you cowards!

I’ll also accept a “sand” jersey.

 

[Buck Naked]

It's not often a jersey would look even better with ads on it. This is one though. Bland A F.

 

[RobBrown4PM]

Real logo for the 3rd jersey

 

[DJB]

Should go with a photo of a giant mullet on the front

 

[AintLifeGrand]

They literally have the best jerseys in the league with the Kachina Coyote.. why would they do this

 

[TheTotalPackage]

The only good thing about that jersey is the colour. The rest is lazy and uninspiring. Another team that just uses the name of the team, city or state on it. No creativity whatsoever.

 

[Zenos]

Weird, I thought Arizona was (hopefully) moving away from that brick-red + creme-beige colour scheme when they reintroduced the "Kachina" jerseys and logo.

It's a bit like the Oilers holding onto those awful navy thirds. They should just pick one visual identity and stick with it.

 

[tfwnogf]

I'm very excited for the 3 fans that will get to enjoy this new design

 

[rt]

Looks like they could only afford a highschooler to design their jersey.

Another missed opportunity to partner up with the drink that put Arizona on the map. Green Tea jersey when

They hired this guy:

R H U D E

R H U D E, founded by Rhuigi Villaseñor in 2015, is a design venture born out of Los Angeles, balancing luxury techniques with streetwear elements, showcased as ready-to-wear collections.

rh-ude.com

A fancy-pants fashion designer who’s making a bazillion dollars by selling cheap looking clothes for 20x what you’d expect.

 

[MK9]

Designing jerseys is not Bettmans strongest attribute, somone should uninstall paint on his laptop..

 

[rt]

Can we all say MEGA-LAME!!!

Oh I think they suck. But I’m 38 years old, married with kids, and own a track home in the suburbs. I don’t think I’m the demo that decides what’s lame or not.

This message board is populated mostly older guys. Sports guys. Mostly cold weather guys.

They hired a super young, super successful fashion guy who’s apparently very popular with young people. I’m guessing they wanted to start appealing to a much younger crowd. One that my demographic doesn’t understand in the least. I’m baffled by these kids. I think the coyotes are trying not to leave that money on the table.

Is it a good plan? I don’t know. Is the execution good? I also don’t know. I’m really not sure. I definitely think it looks like crap though.

 

[Morbo]

It's exactly what I would expect. hideous.

 

[MetalheadPenguinsFan]

Just keep on being an embarassment ‘Zona…..

 

[WhatTheDuck]

Should have just leaned into their ASU ties and slapped their logo in the center of this

 

[Jormungandr]

Jersey same color as the pants. Guess we’re going back with the ugly full body pajama look.

 

[CBJ goalie]

I've said this before, but the Coyotes should really make a jersey based on the jersey the Coyote is wearing in their current logo: