Bruins unveil updated logo | Page 3 | HFBoards - NHL Message Board and Forum for National Hockey League

Bruins unveil updated logo

Looks the same…

I am looking at the old logo and I literally can’t see the difference side by side

Are y’all serious?

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You legitimately can’t see the differences between the top and bottom?
 
All they did is go back to the early 90s.

I thought the current iteration was their best but I guess after 30 years or so, people get tired.
 
The spoked B is one of the best logos in the NHL, right up there with the detroit wheel and the Habs toilet seat. Everyone who knows hockey knows what that is, and unlike the Leafs we don't have to spell out the whole team's name for no reason on our jersey just to be recognized.

I'm OK with minor changes, but that logo is one of the best assets the franchise has, so they're not going to, and shouldn't, make too many changes.

When you've got a good clean logo that sells your team without words and everyone knows exactly what they're looking at, you treasure that and you run with it. The Philly P and the Lightning bolt are the same, both fantastic logos that shouldn't ever change beyond a few color swaps.
 

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