I'm not surprised about the lack of interest from the kids. Go outside in the cold and play hockey? Get up early in the morning to head to practice and play games? There are so many easier things they could be doing. The intersection between kids who want to play hockey and families who have the wealth to facilitate access to it is always going to be a minority, especially when you consider that the further up the wealth index you go, the less children families have.It’s a little bit of both I think. Hockey equipment and programs are really expensive of course. But even families with the means, they are only going to dole out that money if their kid is super into it. No interest from the kids and even the Richie Riches of the world won’t be playing the sport. I know a couple of parents that wanted and were willing to pay for hockey for their kids, the kids just didn’t have interest.
You are right though regarding those other issues that could be affecting their interest. We living in the tik tok generation.
Aspiring to make the NHL has probably never been more out of reach for the average middle class kid and his family than it is today too. Common threads among NHL prospects these days include things like familial ties to former players/coaches/sports figures(NBA/NFL etc), significant time in hockey academies around the country during formative years(35K to 75k per year tuition costs), year round hockey leagues, and access to things like personal trainers and nutritionist at a young age.