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Worst Logo Tournament - Anaheim Ducks vs. Los Angeles Kings

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Which logo is worse?

  • Total voters
    131

GFS

Registered User
Apr 12, 2010
3,005
272
Which logo is worse?
1651_anaheim_ducks-primary-20141.png
2220_los_angeles_kings-primary-2020.png


This tournament features logos eliminated in the first round of the Logo Tournament. For the first round, 1st seed = lowest % votes in previous tournament and 16th seed = highest % votes. For subsequent rounds, seeds will be redone based on the percentage of votes each logo received in their previous matchup.

R16QFSFF
1) ANA 178
16) OTT 7
2) LAK 104
15) STL 11
3) CAR 109
14) SEA 45
4) WSH 115
13) SJS 13
5) CBJ 112
12) WPG 57
6) DAL 169
11) VAN 71
7) NSH 21
10) TBL 68
8) FLA 58
9) VGK 64		1) ANA 98
8) VGK 12
2) LAK 65
7) CBJ 54
3) WSH 42
6) CAR 33
4) TBL 37
5) DAL 68		1) ANA
4) LAK
2) DAL
3) WSH		TBD
TBD
Click to read more...
 
banks

banks

Only got 3 of 16.
Aug 29, 2019
3,719
5,415
Unlike the "best" logo series, where I found the results baffling, the worst logo series is going exactly how I thought it would. The trash really sank to the bottom here.

The case for Anaheim: It doesn't do a logo's job of making you think of a duck, or the Anaheim Hockey team. So instant fail there. It's also painfully boring, and uses a mostly unpleasing colour scheme. But at least it's not offensive to the eyes.

The case for LA: It's logo-within-a-logo is the worst design choice in the entire NHL, and I would struggle to find a worse artistic choice in a logo anywhere. It's like writing with two different fonts, it looks terrible and amateur. The black and white is also super boring for a company focused on entertainment.

It's a dead heat. I went with LA by a hair just based on personal preference.
 
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tarheelhockey

tarheelhockey

Offside Review Specialist
Feb 12, 2010
86,146
142,170
Bojangles Parking Lot
While LA is worse from a design-principles standpoint, at least it looks kind of OK from far away. Like when you see it on a jersey or hat. And you can see “LA” and a crown and reasonably guess which team you’re looking at. And there’s a well intentioned concept (although a misguided one) behind taking elements from all prior logos and trying to make them work together. It failed, but at least they tried.

The duck print is just ugly anywhere. It communicates nothing about the team. The color scheme is hideous. It checks every box and you can’t even spin it as an attempt at something clever. It belongs in the final against the Caps.
 
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banks

banks

Only got 3 of 16.
Aug 29, 2019
3,719
5,415
tarheelhockey said:
While LA is worse from a design-principles standpoint, at least it looks kind of OK from far away. Like when you see it on a jersey or hat. And you can see “LA” and a crown and reasonably guess which team you’re looking at. And there’s a well intentioned concept (although a misguided one) behind taking elements from all prior logos and trying to make them work together. It failed, but at least they tried.

The duck print is just ugly anywhere. It communicates nothing about the team. The color scheme is hideous. It checks every box and you can’t even spin it as an attempt at something clever. It belongs in the final against the Caps.
Click to expand...

Yep. That's the unforgivable part here. Without knowing it's for the Ducks, no one would even guess at first sight that it's supposed to be a duck's foot, or the letter D.

I picked LA for personal preference, I just don't find the duck foot as ugly as most do. But I'm totally OK with Anaheim moving on. No logo does a worse job.
 
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piqued

piqued

nos merentur hoc
Nov 22, 2006
32,650
3,828
It really is incredible that Southern California can be so bereft of anything resembling fun or colors.
 
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Reactions: banks
Perry Tegula

Perry Tegula

Yes... that'll do
Dec 7, 2022
152
251
Logo? LAK.

But the drop-off from the old look to current logo, colors, kit is ANA by a mile. Unforgivable.
 

bobholly39

Registered User
Mar 10, 2013
23,253
16,563
The LA logo is super basic and boring and bland.

But the ducks logo is downright atrocious, I don't even know what that's supposed to be. It's some weird looking shape. Is this supposed to be a duck somehow?

Voted ducks.

The Mighty Ducks had such an awesome logo in the past, it's a shame they changed it
 
JaegerDice

JaegerDice

The mark of my dignity shall scar thy DNA
Dec 26, 2014
25,527
10,145
If the Ducks were smart, they’d use the OG logo and they’d be in the final four for BEST logo.

As it is, the Kings logo is clean and simple. The Ducks logo is simply aesthetically unpleasant.
 
ninetyeight

ninetyeight

Registered User
Jun 3, 2007
2,076
3,101
Finland
I don't get why the kings can't just use the crown that's already in the logo. Why do they insist adding a ridiculously amateur looking coat of arms imitation and a terrible font around it. It looks like some second grader drew some extra shit around the real logo while being bored in class. The ducks logo is terrible and a real business crime to change (yeah yeah i know..) one of the most recognizable and merch selling logos into this, but what LA has done is just unacceptable and a huge middle finger for all graphic designers.
 
tarheelhockey

tarheelhockey

Offside Review Specialist
Feb 12, 2010
86,146
142,170
Bojangles Parking Lot
ninetyeight said:
I don't get why the kings can't just use the crown that's already in the logo. Why do they insist adding a ridiculously amateur looking coat of arms imitation and a terrible font around it. It looks like some second grader drew some extra shit around the real logo while being bored in class. The ducks logo is terrible and a real business crime to change (yeah yeah i know..) one of the most recognizable and merch selling logos into this, but what LA has done is just unacceptable and a huge middle finger for all graphic designers.
Click to expand...

To be clear, the current logo is a combination of all their prior logos.


Los-Angeles-Kings-Logo-history.jpg



Shield from 1967, crown placement from 1975/87, colors from 1988, “LA” and font from 1998, crown design from 2002.

The shield design that pisses everyone off so much has been part of their logo for 43 of their 56 year history.
 
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