I watch clips of old games from the 70's, and most of the guys don't have tape on their blades, and the ones that do use it very sparingly, often covering just an inch or so of blade. When did taping sticks become mainstream?
I believe "the early 20s" is generally regarded as when players started taping sticks for grip and, indeed, blade protection/rigidity. I couldn't imagine such a material with an adhesive backing being available commercially much before that.
Taping blades was already common by the mid-1920s. This photo is from 1924:
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Just based on general viewing of photos and without thinking about it too carefully, I'd say it came into the "mainstream" sometime in the 1910s and was ubiquitous a decade later. Prior to the 1910s you see a lot of bare stick blades in photos.
While it does seem that the small-tape method was in style in the 1970s, fuller tape jobs were still pretty common. This is from the 1972 Summit Series:
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Lots of variety there, from the full blade to what appears to be a single strip of white tape.
I think you can safely push it back another decade, based on the photo evidence. This was in 1914:
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A 1911 picture of the legendary Ottawa Silver Seven franchise with multiple HHOFers in the frame.
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Before duct tape was gaffer tape, used in early film production and ice hockey sticks...
Now, as you mentioned, the economy of tape may have been different then. These were some of the best players in the world, so they may have taken luxuries that average people didn't.
Really wonder how far we can go back now.
Very interesting, I wonder what kind of material those old "tapes" were made of.