Sorry for bringing this up, as I know most of you are all tired of these damn gambling ads during the hockey games. However, I subscribe to the Las Vegas Advisor, a gambling newsletter, that has some interesting information about all of this, and it may explain why the ads may continue for some time...
The Best Igaming Market in the World?:
Is it New Jersey, the oldest igaming jurisdiction? Or Michigan, which surpassed New Jersey in online-gaming revenue for the first time two months ago? Is it Pennsylvania, with its population of 13 million (fifth largest in the U.S.)? Is it the UK or Australia? Perhaps, but it could also, surprisingly, be Ontario, Canada's most populous province (with 14.7 million residents, a bit more than Pennsylvania). Ontario celebrated the one-year anniversary of what's probably the world's most open igaming market yesterday. In only 12 months, Ontario now hosts more than 40 igaming operators that handled $36 billion in total wagers on more than 70 gaming sites with upwards of 5,000 games from 1.6 million accounts (one account for every 9.1 residents). The average spend is around $69 per month. Which sport was the most popular with bettors? Soccer? Hockey? NFL football? Curling? Nope, basketball, with 28% of the handle, followed by soccer (15%), football (14%), hockey (9%), and baseball (8%). In the online casinos, 48% percent of all wagers were on slots, 32% on table games with live dealers, and 19% on computer-based table games.
With over $36 Billion in total wagers in one year in Ontario alone, no wonder they are constantly playing those damn ads. At least now you know why...
The Best Igaming Market in the World?:
Is it New Jersey, the oldest igaming jurisdiction? Or Michigan, which surpassed New Jersey in online-gaming revenue for the first time two months ago? Is it Pennsylvania, with its population of 13 million (fifth largest in the U.S.)? Is it the UK or Australia? Perhaps, but it could also, surprisingly, be Ontario, Canada's most populous province (with 14.7 million residents, a bit more than Pennsylvania). Ontario celebrated the one-year anniversary of what's probably the world's most open igaming market yesterday. In only 12 months, Ontario now hosts more than 40 igaming operators that handled $36 billion in total wagers on more than 70 gaming sites with upwards of 5,000 games from 1.6 million accounts (one account for every 9.1 residents). The average spend is around $69 per month. Which sport was the most popular with bettors? Soccer? Hockey? NFL football? Curling? Nope, basketball, with 28% of the handle, followed by soccer (15%), football (14%), hockey (9%), and baseball (8%). In the online casinos, 48% percent of all wagers were on slots, 32% on table games with live dealers, and 19% on computer-based table games.
With over $36 Billion in total wagers in one year in Ontario alone, no wonder they are constantly playing those damn ads. At least now you know why...