Book Feature Ed Snider: The Last Sports Mogul (by Alan Bass)

Alan Bass

Registered User
Sep 27, 2020
14
19
Most sports team owners make their money elsewhere and purchase a team as an extravagant hobby—but that is not the story of Ed Snider. One of the few owners in history to get control of a franchise by mortgaging nearly everything to his name, the longtime Philadelphia Flyers chairman would go on to form the billion-dollar empire of Comcast-Spectacor and cement his standing as one of the most influential businessmen in the city’s history.

Snider was ambitious and entrepreneurial, though extraordinarily demanding of those who worked for him. He was affectionate with his loved ones, yet often showed a surprising lack of emotional intelligence. His staunch capitalist beliefs contrasted his progressive-minded views on the business of hockey and in sharing his wealth with those in need.

Ed Snider: The Last Sports Mogul embraces all sides of Snider to form a complex portrait of the unparalleled figure once named Philadelphia’s greatest mover and shaker of the millennium.

Thoroughly researched and reported, this is a fascinating business story encompassing humble beginnings, unprecedented success, and the values one chooses at the end of the day.

The book is now available in hardback, e-book, and audiobook formats. At 256 pages, it includes dozens of color photos from Snider’s life. The retail price of the hardback is $28.00 and of the e-book is $11.99. The audiobook available through Audible for $25.87. All formats are available for purchase here.

Book Excerpt:

if there was one thing that could be said about Ed Snider, it was that his life inspired a vast array of opinions about himself at all ends of the spectrum. And there is not a soul who knew him who didn’t shape one of these decisive, passionate opinions. There are those who loved him, who would spend their lives praising his work and when asked about him, still declare proudly, “Anything for Mr. Snider.” There are also those who spoke out loudly against some of the decisions he made in his career or his personal life. But whether he was viewed with contempt or admiration, there was no denying the magnitude of his influence on the sports world and the city of Philadelphia. Those he worked with held an enormous amount of respect for him. To these devoted members of his staff, he was always “Mr. Snider”—a man to be looked up to, esteemed, and made proud. But despite all of these opinions of a man many placed on a pedestal, deep down, he just wanted to be known as “Ed.”

The beauty of Ed’s life is the dichotomy between his simplicity and complexity. He was simple in the way he was open and uninhibited by a social mask. He wore his heart on his sleeve. As one former employee said to the Philadelphia Inquirer, “There was never any doubt whether the Flyers won or lost. All you had to do was look at Mr. Snider.” As a young Philadelphia Eagles executive in the 1960s, he was known to lead by example, rather than by demand. “The only contribution an owner makes is making sure there is good management,” he once said to the Philadelphia Daily News. When Ed was at work, he wanted solely to complete the task at hand, with no interruptions or disruptions. When he was with his family, he wanted nothing to do with work. Ed was always one to simply live in the present and love whatever he was doing at that instant.

But Ed had a deeper complexity that supplemented his otherwise straightforward nature. Those who knew him fell into one of two categories: those who thought he was passionate and loyal, and those who thought he was ruthless and would run over his own mother to get ahead. Even those closest to him acknowledged that he could be quite difficult at times—the two sides of Ed Snider. There are many people who excoriated him regularly and spoke of him quite terribly, while scores of people revered him. Those who knew him intimately understood that his life was not black and white—there was a lot of gray to Ed.



Like most of us, Ed had wonderful parts to his personality, yet also had a dark side that was often troubling. Far from presenting him as an angel or a devil, the best way to go about telling the story of his life is to show all sides of him, letting the reader develop their own conclusions and decide for themselves how to perceive him.

About the author:

Alan Bass is a published author and freelance writer who has covered topics ranging from psychology to sports to business. A New Jersey native, he received his B.A. in Psychology from Muhlenberg College, where he did in-depth scientific research on various topics, including athletic development in sports.

A small business owner, Alan enjoys writing as a side hobby and has contributed to multiple published works. His first book, The Great Expansion: The Ultimate Risk That Changed the NHL Forever, was published in 2010. His second book, Professional Hockey in Philadelphia: A History, was published in 2020. His most recent book, Ed Snider: The Last Sports Mogul, published in 2022. A contributor to The Hockey News since 2009, his work has been featured on various national outlets, from NHL.com to ESPN.com.

Snider Cover.png
 

Howie Hodge

Zombie Woof
Sep 16, 2017
4,457
4,107
Buffalo, NY
People who achieve his level of success are almost always different cats.

They are hyper focused, hyper intense, and come across as aloof.

In the mid 80's I worked in Cleveland for Developer Bart Wolstein (K-Mart's, Cleveland Force MSL, etc) and he very much had two sides.

I remember as a 24 year old, being grabbed by my tie in a copy room by Bart, and hit in the jaw a couple times. Not enough to hurt, but certainly enough to stun me.

When I told a long time employee about what Bart had done, he simply replied; "Bart did that? That means he likes you!":nod:
 

Alan Bass

Registered User
Sep 27, 2020
14
19
@Alan Bass: Sorry for the late welcome.

Given that you've already published a book about Philadelphia hockey two years ago I wanted to ask whether this new project developed out of the prior book or whether Ed Snider was a topic that you, as a Flyers fan, already had set his sights on earlier.
Great question! It was a little bit of both, to be honset. I was always fascinated with Ed (more so than I was with the players) because I grew up in a business family (and run that same small business now). My business mind gave me a perpetual interest in that side of sports, hockey specifically. I also interviewed Ed for my first book on '67 NHL Expansion (back in 2010). I had some interactions with him through other writing projects over the years, and also utilized the research for the Flyers chapter of my last book as a jumping off point for this book.

Long answer short, I always assumed I would read Ed's biography one day, written by someone else. But when no one else pursued it, I felt it was important for the Philadelphia region and the hockey community as a whole to have it.
 

Theokritos

Global Moderator
Apr 6, 2010
12,655
5,056
Great question! It was a little bit of both, to be honset. I was always fascinated with Ed (more so than I was with the players) because I grew up in a business family (and run that same small business now). My business mind gave me a perpetual interest in that side of sports, hockey specifically. I also interviewed Ed for my first book on '67 NHL Expansion (back in 2010). I had some interactions with him through other writing projects over the years, and also utilized the research for the Flyers chapter of my last book as a jumping off point for this book.

So you knew him in person. Beyond that, which sources were you able to use for your book?
 

Alan Bass

Registered User
Sep 27, 2020
14
19
So you knew him in person. Beyond that, which sources were you able to use for your book?
I wouldn't go so far as to say I "knew him". I met him a few times, but he would not have known me from anybody else. But the sources were endless -- about 50 hours of interviews, 450 pages of interview transcripts from dozens of sources; thousands of newspaper and magazine articles from over the years, some books, etc. Pretty much anything I could get my hands on.
 

BigBadBruins7708

Registered User
Dec 11, 2017
14,591
20,020
Las Vegas
Sounds like an interesting read.

Can't really count Mark Davis since he inherited it but Al Davis took a similar path to team ownership working up from coaching to GM to negotiating a stake in the team.
 

snoop88

Registered User
Apr 15, 2012
1,000
1,712
maybe, I'm crazy but I've always felt like Snider was a little overrated/living off accomplishments from the 1970's.

I realize that we were always competitive, but I can't put the guy on the Steinbrenner/Buss category when he didn't win a championship for the last 40 years of his ownership. Especially since his pining for the 70s era hockey was a big reason we came up short so often in the years to follow.
 

MiamiScreamingEagles

Global Moderator
Jan 17, 2004
71,936
48,559
Great question! It was a little bit of both, to be honset. I was always fascinated with Ed (more so than I was with the players) because I grew up in a business family (and run that same small business now). My business mind gave me a perpetual interest in that side of sports, hockey specifically. I also interviewed Ed for my first book on '67 NHL Expansion (back in 2010). I had some interactions with him through other writing projects over the years, and also utilized the research for the Flyers chapter of my last book as a jumping off point for this book.

Long answer short, I always assumed I would read Ed's biography one day, written by someone else. But when no one else pursued it, I felt it was important for the Philadelphia region and the hockey community as a whole to have it.

I have a letter from him to me, the words will remain private but he was a most charming man and interesting soul.
 
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sabremike

#1 Tageaholic
Aug 30, 2010
24,308
37,473
Brewster, NY
maybe, I'm crazy but I've always felt like Snider was a little overrated/living off accomplishments from the 1970's.

I realize that we were always competitive, but I can't put the guy on the Steinbrenner/Buss category when he didn't win a championship for the last 40 years of his ownership. Especially since his pining for the 70s era hockey was a big reason we came up short so often in the years to follow.
I think this is somewhat unfair as they went to 6 more finals in that time and simply had the grave misfortune to face the 3 great dynasties in 4 of them and the 97 Wings and 10 Blackhawks who would both be among the best cup winners of the past 30 years.
 

sabremike

#1 Tageaholic
Aug 30, 2010
24,308
37,473
Brewster, NY
This is a fantastic book and has my highest recommendation. I have long admired Ed Snider and wish someone like him owned the Sabres because then we wouldn't be the most pitiful and hopeless laughingstock in modern hockey history right now.
 

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