Could NHL surpass NBA?

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You can reverse it as well. The most popular sport in the most populous country (India) is cricket, and cricket is still a niche sport worldwide.
Actually that’s a very Westernized perspective. Cricket is the 2nd most popular sport in the world with 2.5 billion fans. Field hockey/hockey is 3rd. Basketball is 7th.

This is terms of fans.
 
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Not a chance. Hockey is tremendously more expensive to play and will pretty much always have a more regional and niche appeal. Basketball is the second most popular sport in the world, I believe (after soccer) and I don't see that changing. That will pretty much always be reflected in the relative popularity of the NHL and NBA.

Apparently it's volleyball.
 
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That’s what I mean, though. What’s the difference between street hockey and street football? Knee hockey with dad in the basement and throwing a ball with dad in the back yard? Those forms of participation are super accessible and near universal.

The number of Americans who play football is negligible. At the elementary school level (Pop Warner) you’re talking maybe a couple of kids per classroom, and only in places populated enough to field a league. At the middle school level the teams are like 30 kids. High school you get up to a couple hundred participants in a larger school, maxing out around 300 at the absolute largest football-crazy Texas public schools — 300 players out of thousands of students. And it’s very heavily gendered with virtually no girls involved.

But you go to an NFL game and it’s a roughly evenly mixed crowd of men and women, including many who never played a snap in their lives. They’re not engaged because of prior playing experience. It’s more cultural than that, more about shared experience and food and family and shared drama.

Same logic applies to the popularity of motorsports. How many people have ever actually raced a car? But 100K show up for the experience of a race.
In the U.S. almost every kid plays some form of football/rugbywhether it is “kill the carrier”, flag football, 2 hand touch, eagle football, rugby, or tackle. That doesn’t even include just throwing the football or three flies up or any other warm-up. A football is needed and you can get a lot of players even 15 v 15 eagle football (rugby) to play.

I played every single of the types of football I mentioned above. I even played mud football and didn’t even mention powderpuff.

As for hockey I only got the chance to play intermural floor hockey in college. Growing up in California when I did it was quite rare for kids to play ice hockey.

There’s a lot to playing a game that can turn people into fans because they can understand the gist of the sport.

With hockey, the rules can be confusing the puck isn’t easy to see/track for novice viewers.

The NBA has some issues because the NBA doesn’t have marketable superstars to transition from LeBron and Steph

Sure Jokic and Luka are amazing players, but they also look like the two most unathletic guys in a league where athleticism sells. LeBron is a once in a generation athlete and Curry was a once in a generation shooter.

Tatum and Celtics should win again but Tatum doesn’t have the individual accolades to be a superstar. Ja is a dynamic player but needs to win. Ant Man has the dynamism, but he feels like this generation’s version of Dominique.

Giannis has been excellent but seems to be on the decline.

Of course there are other reasons why the NBA has had done issues and will continue to have issues, such as the all star game being next to useless and uninteresting.

That being said the NHL has so much ground to recover to even come remotely close to the NBA and like many others have said it’s impossible for a variety of reasons.
 
It is impossible.

Partially just due to the nature of the sports themselves.

Hockey has such a high minimum barrier to play. And we know that around 50% of all sports fans for a specific sport will be people who grew up playing...

whereas basketball is only really behind soccer in terms of the lowest barriers to play recreationally. In turn it is played everywhere, by people off all wealth levels, cultures etc.

People can watch an NBA game for the first time and later that day go and buy a basketball for $15 (or just use a soccer ball) and shoot against a wall... that in itself can create lifelong fans.

the lowest barrier version of hockey is ball hockey, but it is someway removed from ice hockey tbh... so then you go to roller... which has high barriers too!

Growing up in the UK - in Manchester - back in the 1990s our hockey team was good, had ex-NHLers on it, and a 17,000 seat arena in the city centre. Pretty much perfect in terms of non-traditional hockey countries to get people into the game... in turn a LOT of my peers as a kid at school had been to hockey games, enjoyed them, and had an interest in the sport.

BUT almost none of us could afford to play, and many who could the logistics were awful to be able to as only 2 rinks in the Greater Metro area and both on the edge... in turn 25 years later?

Of maybe 20 kids I new who regularly went to hockey games at age ~8-13 or so?
Only 3 of us do now. And only 1/3 watches the NHL as so badly marketed outside North America (and so hard to watch legally!)
Of those 20 kids only 2 of us ever even picked up a stick and put on skates.
And both of us who did it was roller as could not afford to play ice.

Had we all been able to access actual hockey and play? Of those 20 kids my guess is that probably ~15 would still watch the sport and 10 would be NHL fans.


The only places really where growth can probably be had NHL wise is:

In places where hockey is established but not massive with okay-good facilities. (Denmark, Norway, Germany, Austria, Slovenia, Hungary, Italy, Britain, Lithuania, Romania, Japan, Korea, France etc)

Because in those places people can actually play or see hockey regularly in person. BUT NHL has done a pretty crappy job in those places over the last 25 years tbh. More people are interested in the local leagues and a lot of people dont even follow an NHL team...


The NHLs lack of savvy international marketing has always shocked me. Almost EVERY kid in the UK who plays and watches domestic basketball has a favourite NBA team and watches NBA games... with hockey and the NHL that number is maybe 50%...
 
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I mean - the answer, in perpetuity, is no. But that doesn’t mean that the NHL can’t make inroads in the US. Getting back on ESPN/TNT is a big deal. Scoring is up, and the league is brimming with amazing talent that deserves more exposure.

Also, as a lifelong basketball nut, let me say: the NBA F***ING SUCKS right now. Load management, and entitled, lazy players are killing the league. Analytics has turned games into 3 pt chuck and run contests. There’s no physicality, and the players are soft babies - always whining for foul replays. The league hasn’t been in worse shape since the first post-Jordan years.

However, the superstars are larger than life figures who gossip about team-ups, and get into spats on social media. It keeps it culturally relevant, but it’s just a garbage soap opera that has little to do with the actual game - like Real Housewives, but for men.

I think there is a real opportunity to get fans that are bored/disillusioned with the NBA/MLB into the NHL. Maybe 4N was a glimpse at that potential in the US. I also thoroughly reject this notion that you have to have played hockey to get into the NHL. Gary needs to go, and give someone fresh the opportunity to grow the game.
 
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Actually that’s a very Westernized perspective. Cricket is the 2nd most popular sport in the world with 2.5 billion fans. Field hockey/hockey is 3rd. Basketball is 7th.

This is terms of fans.

If you count the entire population of the countries where it’s the number one sport as fans, sure. However, I appear to have been corrected about what the second most popular sport is in the world by another poster.

In terms of cricket being a niche sport, well, there are only twelve teams with test status. Ten teams represent sovereign nations. One represents several combined into one team (West Indies) and one represents a sub national division (England, although the “English” team represents players from both England and Wales). Come to think of it I believe team Ireland actually represents players from both the Republic of Ireland as well as Northern Ireland. There are also several associate members with ODI status, including the United States. It’s a subjective thing to say, but I’d call that a sport with only regional or “niche” appeal, worldwide, about on par with the worldwide reach of hockey. I believe there are only two countries in the world where hockey is the most popular sport (Canada and Finland) but don’t quote me on that.
 
If you count the entire population of the countries where it’s the number one sport as fans, sure. However, I appear to have been corrected about what the second most popular sport is in the world by another poster.

In terms of cricket being a niche sport, well, there are only twelve teams with test status. Ten teams represent sovereign nations. One represents several combined into one team (West Indies) and one represents a sub national division (England, although the “English” team represents players from both England and Wales). Come to think of it I believe team Ireland actually represents players from both the Republic of Ireland as well as Northern Ireland. There are also several associate members with ODI status, including the United States. It’s a subjective thing to say, but I’d call that a sport with only regional or “niche” appeal, worldwide, about on par with the worldwide reach of hockey. I believe there are only two countries in the world where hockey is the most popular sport (Canada and Finland) but don’t quote me on that.

I think the difference is that hockey basically only has pro leagues of any worth in North American and Europe.

Cricket has pro leagues with high-end players in Europe, Asia, North America, Australasia and Africa... and it is played in multiple countries in each of those continents to a high level. South America (Guyana) also produces some very good players.

plus, the nations where cricket is played have a far greater combined population than hockey.

Hard to be "niche" when the 2nd most watched and 2nd most played team sport on the planet... with high end professional players coming from EVERY continent!

Also 99 nations have national teams that actually play games.

Whereas in ice hockey only 58 teams play at international level. (albeit 2-3 more will be added in the next couple of years in Europe I guess with Ireland and Portugal)
 
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Not until there are more black players in hockey. A big reason why half the population doesn't watch is because there's nobody who looks like them.

Half the population doesn't watch because there are no black players that look like them when only 13% of the US population is black? .. Trying to figure the math here.

And yet 70% of the NBA is black which means a huge majority portion of NBA fans are not black yet still watch.

It's almost as if the color of the players skin doesn't really matter and there is probably a little more complex reason behind it than just boiling it down to skin color.
 
Go poll 100 people in the US.

"Who is the most famous athlete of the past 100 years". I bet you get a ton of Michael Jordan respones. And some will say Lebron. And other NBA stars. You won't get a single hockey player.

Expand it to "top 10 most famous athlete of past 100 years" - and you get that many more NBA stars, and still not a single hockey player.

NBA by far does the best job of creating stars out of the 4 leagues. I can't imagine the NHL ever passing them, nor coming close, because of that.
 
Half the population doesn't watch because there are no black players that look like them when only 13% of the US population is black? .. Trying to figure the math here.

And yet 70% of the NBA is black which means a huge majority portion of NBA fans are not black yet still watch.

It's almost as if the color of the players skin doesn't really matter and there is probably a little more complex reason behind it than just boiling it down to skin color.

Yea, that didn't make sense to me either. Most fans it has nothing to do with race.
Basketball has more splash plays. Huge dunks, 3's, superstars that can be on the floor for almost an entire game if need be. It's a lot more marketable.
Kids can get into basketball no matter the location or income.

McDavid is the best player in the league, but he can't score a Goal per game. Meanwhile peak LeBron James could put up 30 points any game, while blowing past defenders, before dying for 3 minutes after getting hit by a stiff breeze to the net. :sarcasm:

That being said, I feel like the NBA has sagged a bit with the over abundance of 3 shooting and player management.
I can't see the NHL surpassing the NBA though. Maybe if the NBA has a year long lock out and the NHL can get more players with a personality greater than a piece of cardboard they could be a bit closer in popularity in general.
 
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Half the population doesn't watch because there are no black players that look like them when only 13% of the US population is black? .. Trying to figure the math here.

And yet 70% of the NBA is black which means a huge majority portion of NBA fans are not black yet still watch.

It's almost as if the color of the players skin doesn't really matter and there is probably a little more complex reason behind it than just boiling it down to skin color.
Yeah and like I said , nba wouldn't be so popular in China and the Philippines if people only wanted to watch people who look like them. There are barely any asians in the nba yet it is thriving there.

It's way more complex and it's an excuse I've seen hockey fans make with basically no merit to it
 
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The growth in American hockey talent from the last 40 years proves otherwise in my opinion. MLS is still new and it needs time to grow. Once an MLS team signs their first McDavid/Crosby I think it's curtain's call for the NHL as a "top 4". Pat LaFontaine lead to Patrick Kane. The Phoenix Coyotes inspired Auston Matthews. You are right that the MLS needs someone to have their favourite soccer player before it beats the NHL. I just think it's gonna happen sooner than we think.
I don't see soccer surpassing hockey like many people do. Soccer has been on the radar here for decades, and it hasn't gained any popularity. Even less than hockey. Soccer has had a league here before. It had the biggest star in the sport in it. It never took off. And the one advantage of how cheap it is to play hasn't affected the growth of the game at all (probably even cheaper and easier to start up a game than basketball).
I mean, just like how Americans are just not into hockey like that. They are even less into soccer. It's just is what it is.
 
Go poll 100 people in the US.

"Who is the most famous athlete of the past 100 years". I bet you get a ton of Michael Jordan respones. And some will say Lebron. And other NBA stars. You won't get a single hockey player.

Expand it to "top 10 most famous athlete of past 100 years" - and you get that many more NBA stars, and still not a single hockey player.

NBA by far does the best job of creating stars out of the 4 leagues. I can't imagine the NHL ever passing them, nor coming close, because of that.
Wayne Gretzky is very popular in the US. Most people know who he is.
 
For global growth, the NHL and IIHF need to heavily invest in the promotion and expansion of ball hockey in non-traditional markets. Think Asia and South America. Put hockey sticks in people's hands, and get them to relate to the game even if they aren't skating on ice. It's a tremendously accessible proxy for the NHL product. The current competitive circuit is big in Europe, but can absolutely go global and needs to.

They also need to align on the physicality element - IIHF rules prohibit overt aggression, and the Four Nations tournament showcased why it's important to channel that energy in order to generate more fan engagement when nationalism is at play. I'll also say that the NHL is trending towards reigning in the more marketable rough moments in the name of player safety. Fair enough, but an overcorrection would be devastating to what differentiates this product from say, basketball.

Finally, there's a generational shift happening in both basketball and hockey. Lebron is near done, as is Ovechkin. Crosby and Curry have a handful of useful years left. After that, both leagues have to ask themselves what the plan is around brand identity. The answer to that question will go a long way towards understanding if hockey can make up ground. Looks like the Tkachuks will be one way the NHL creates American awareness with the typical football crowd. Matthews and his Mexican heritage could be pushed further. But man could this league ever use an Iginla like superstar today.
 
HF is obsessed with this. The answer is no, even with how trash the NBA is. Let's be happy the NHL can stay relevant and move the needle in a positive direction.
 
Wayne Gretzky is very popular in the US. Most people know who he is.
But he’s only known inasmuchas he’s that hockey player that everyone has heard of, because sport is a part of popular culture. In the same way that people used to - and you’ll have to rust me on this - say “slow down there, Mario Andretti” when they thought someone was driving too fast, even years after Andretti had retired from racing.

Speaking of which, when I was a kid, Indy car, boxing and horse racing were huge, significant cultural touchstones. Tennis was much more popular than golf. The NFL as we know it now was only a twinkle in young Pete Rozelle’s eye. Hockey and basketball were relatively even, trailing baseball just like everything else did, by a wide margin.

Of course, that’s just in the US. Soccer was and still is king worldwide.

Things change.
 
No. Stars are literally sitting out more than they are playing and fans are still buying tickets to these teams.

NBA’s fanbase is incredibly loyal (perhaps to a fault) and will not be switching up
 
Not until there are more black players in hockey. A big reason why half the population doesn't watch is because there's nobody who looks like them.

I'd say it has a lot more to do with accessibility (i.e. to play basketball all you need is a ball).

Jarome Iginla was one of the best players in the league for a decade, I dont have the data but I dont imagine enrolment of minorities in hockey had a massive increase during that time.
 

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