Bruins unveil updated logo and jerseys

[Koivu11]

 

[Junohockeyfan]

It looks adorable!

 

[FrozenKing18]

Bring him back

 

[JFedol]

Love it

 

[BKarchitect]

People will guffaw because it is a very minor update but I think it’s an improvement, the extra outlines on the previous logo were not needed and I enjoy when teams adjust their logos for home vs away sweaters.

This is an appropriate update of a classic logo.

 

[Bakayoko Ono]

Meet the new logo, same as the old logo.

And that’s how it should be.

 

[NVious]

Wow simply amazing, I was used to this logo

But this new logo is totally mind blowing, I literally have tears of joy flowing down my face.

 

[DrDangles]

 

[Oddbob]

Downgrade in my opinion.

 

[Avs44]

Put an intern hard to work in microsoft paint, I see

 

[Poppy Whoa Sonnet]

So technically they have two logos?

 

[Soundgarden]

Nice, reminds me of their great 80's-90s logo.

 

[Bender Duster]

I'm indifferent on the new logo, but I would love to know what the graphic design firm billed for this job.

 

[Ghost of Murph]

Pointless logo "change." As long as they keep the current goof GM and Marchand doesn't go back there I'll be very happy with the Bruins.

 

[FriendlyGhost92]

Bring him back

View attachment 1054154

The OG Cocaine Bear.

 

[Kranix]

everybody who purchased $300 authentics with fight straps last year now has the wrong jersey

 

[cptjeff]

Don't care much about variations to the B, but they need to bring back the yellow socks.

 

[Colt.45Orr]

This is the definition of reinventing the (spokedB) wheel.

 

[Xelebes]

The on-black looks good. The on-white doesn't look so hot.

 

[BKarchitect]

So technically they have two logos?

Two sweater logos, yes. More than a few teams do…Canucks, Flames, Blues, Leafs, Lightning, Manmoth, etc…

 

[The Crypto Guy]

So it continues to be basically the same. Nice.

 

[thebeernerd]

Some things just shouldn't be messed with.

Bring him back

View attachment 1054154

I'm kind of surprised the Pooh Bear thirds from the 90s haven't had a fan revisionism phase like the Islanders fisherman logo, or the LA Burger King thirds. Were they unnecessary and kinda dopey looking? Sure. But there have been many worse attempts at shaking things up.

 

[Clint Eastwood]

Bring him back

View attachment 1054154

Meth bear is fun and all but Pooh bear is king and I'd sell Pastrnak away for free if it meant pooh bear back full time

 

[Stephen]

I really hope they’re going back to this era.

 

[RiverbottomChuck]

Meth bear is fun and all but Pooh bear is king and I'd sell Pastrnak away for free if it meant pooh bear back full time

View attachment 1054200

Pooh bear is just Clode Julien as the logo in a bootstrap paradox.